Smarter Online Business - Tech, Tools & Truths for Websites that Sell
Struggling to turn website traffic into real sales? You’re not alone, and you don’t have to figure it all out yourself.
Welcome to Smarter Online Business, the podcast for course creators, coaches, and eCommerce entrepreneurs who want their websites to actually work for them.
Each week, you’ll get practical advice to help you boost conversions, simplify your tech, and attract the right customers without burning out or overcomplicating things.
Hosted by Carrie Saunders, tech strategist, website conversion expert, and founder of BCSE, this show blends 20+ years of hands-on experience with real talk and simple strategies that work.
If you want your website to finally pull its weight and support the business you’re building, this is the show for you.
🎧 Subscribe now and start making smarter decisions for your online business.
You can find us on the web at: https://www.bcsengineering.com
And our show notes are at: https://www.smarteronlinebusiness.com/
- Update frequency
- every 7 days
- Average duration
- 20 minutes
- Episodes
- 125
- Years Active
- 2023 - 2025
How to Craft Compelling Website Content that Converts
What if you could transform your website from a passive online presence to a dynamic conversion machine? Join me today as we uncover the secrets to crafting website content…
Understanding Your Ideal Customer to Increase Website Conversions
Unlocking the potential of your online business hinges on one pivotal element: understanding your ideal customer. In this episode, we will unravel the secrets of identifyin…
Navigating Grief While Managing Your Online Business: Essential Strategies for Entrepreneurs
Losing a loved one is never easy, but what happens when grief intersects with the demands of running an online business? After losing my aunt, who was like a mother to me, …
How to Write a Blog in Minutes Versus Hours Using AI
Ever felt overwhelmed by the relentless demands of running a business? You're not alone. Join us for an eye-opening conversation with AI expert Sam Gamble, who reveals how …
How to Skyrocket Your Website Conversions with Effective Navigation
Did you know that a well-designed navigation structure for your website can significantly improve your conversion rates?
When visitors can easily find what they are looking…
Unlock Peak Productivity: Mastering Calendar Blocking for Business Success
Are you constantly juggling a million tasks and still feel like you're getting nowhere? Imagine having a clear, organized schedule that not only boosts your productivity bu…
How to Transform Your Sales with Cross-Selling Strategies
Have you ever purchased a product online and had the website suggest related accessories? Likely, if you’ve shopped on the internet, at some point, you've encountered these…
How to Boost Your Revenue With Upselling
What if you could boost your revenue without adding new products or services? In our latest episode of eCommerce Made Easy, we share the secrets of upselling and how it can…
How to Leverage LinkedIn to Grow Your Business
Unlock the full potential of LinkedIn with us! Today, we are joined by Beverly Smith, founder of Career Success Strategies and LinkedIn expert. With her expertise in Linked…
What does it really cost to run a website for an Online Business?
Having spent over two decades building and customizing websites, we've frequently witnessed online businesses being caught off guard by the ongoing maintenance costs. We wa…
Demystifying Web Hosting and Security: What you need to know as an Online Business Owner
Do you ever wonder what’s going on behind your website? Today, we are joined by my husband and tech expert Brandon Saunders to answer some common questions our clients have…
One Year of E-Commerce Podcasting: The Power of Accountability in the Online Business Journey
May 2nd marks the one-year anniversary of the eCommerce Made Easy Podcast! Over the past year, we've explored various aspects of eCommerce. Yet, none of this would've been …
Understanding Your Online Audience Through Key Website Indicators
As a business owner, understanding your website's history and trends isn't just beneficial—it's essential. While it's essential not to fixate on the past, reflecting on pas…
Boost Your Online Store: Top 3 KPIs to Skyrocket Your Conversions
Are you an online business owner feeling overwhelmed by what metrics to track for growth? You're not alone!
Today, we're diving into the essential KPIs every business owner…
Navigating the End of Third-Party Cookies: Privacy, Advertising, and the Future of eCommerce
Ever found yourself wondering why ads for that smartwatch you peeked at on Amazon are following you all over the internet? That is due to the use of third-party cookies. In…
ENCORE: Mastering Email Marketing & Business Growth with Tracy Beavers
Curious about how email marketing can boost your business? Join us for this encore episode as we talk with Tracy Beavers, an expert in the realms of marketing, sales and bu…
Captivating Customers: The Art of Crafting Powerful Above-the-Fold Content
Ever encountered a promising website, only to find it cluttered and confusing? When a website causes frustration like that, you may find yourself clicking the back button s…
Speed Matters: How Faster Websites Drive More Sales
Is your slow website holding back your sales and hurting your brand? In this episode, we’ll dive into the importance of site speed, how to check it, and what you can do to …
How to Select the Right Platform for Your Online Business
Whether you are looking for an eCommerce platform, blog platform, email service provider, or so forth, how can you choose the right platform for your business? In this epi…
Boosting eCommerce Sales with the Power of Social Proof Strategies
In a world where customers have endless options, how can your business stand out? The secret lies in something called social proof. It's a powerful tool that builds trust a…