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Practical Pivots - Podcast

Practical Pivots

Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots. 

Startup Growth Entrepreneurship Business Marketing Leadership Management Innovation
Update frequency
every 10 days
Average duration
36 minutes
Episodes
142
Years Active
2020 - 2025
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3 Biggest Mistakes Agencies Make When Pitching with John Harris

3 Biggest Mistakes Agencies Make When Pitching with John Harris

#022: John Harris is leading something radically different and hugely ambitious: a "reverse holding company" for digital agencies. In this episode he shares how his Worldwide Partner‘s network create…

00:25:56  |   Mon 24 Aug 2020
The Secret to Thought Leadership Content with Orbit Media Co-Founder Andy Crestodina

The Secret to Thought Leadership Content with Orbit Media Co-Founder Andy Crestodina

#021:  "Advertising is ____, content marketing is ____." If you can’t fill in those two blanks (and make it catchy), you should definitely listen to this week’s episode of The Verblio Show with Andy …

00:34:02  |   Wed 19 Aug 2020
When Your Worst Scenario Becomes Your Top Scenario with Karl Sakas

When Your Worst Scenario Becomes Your Top Scenario with Karl Sakas

#020:  This episode features leading agency coach Karl Sakas, who spoke with Steve early in the COVID crisis to share his insight into how he’s guiding his agency clients. Some quick nuggets for thos…

00:06:15  |   Mon 17 Aug 2020
Acai Fruit and Double Chins - Tales From 10 Years in SEO with Agency CEO Chris Dreyer

Acai Fruit and Double Chins - Tales From 10 Years in SEO with Agency CEO Chris Dreyer

#019:  In Episode 19 of The Verblio Show, Chris Dreyer, president & founder of legal SEO agency juggernaut Rankings.io, discusses his colorful—and wildly successful—journey that started by googling "…

00:30:52  |   Wed 12 Aug 2020
Agency Mistakes, Huge Pivots, and Delicious Schadenfreude with IMPACT'S Bob Ruffalo

Agency Mistakes, Huge Pivots, and Delicious Schadenfreude with IMPACT'S Bob Ruffalo

#018: If you run or work at a digital agency and don’t know who Bob Ruffolo is, you need to watch this episode of The Verblio Show. Bob is the founder and CEO of IMPACT. Among his many accomplishment…

00:31:29  |   Mon 10 Aug 2020
Why It's Foolish to Chase the Dangling Carrot of Cash with Marketing Thought Leader Ryan Stewart

Why It's Foolish to Chase the Dangling Carrot of Cash with Marketing Thought Leader Ryan Stewart

#017: This episode features renowned digital marketing guru Ryan Stewart. What’s a clear sign that you’re interviewing a truly accomplished and impressive marketer: you have to start the interview by…

00:44:58  |   Wed 05 Aug 2020
Heart vs. Backbone, the Cycle of Drama, & Growth Mentality with My Executive Coach Jodi Grossman

Heart vs. Backbone, the Cycle of Drama, & Growth Mentality with My Executive Coach Jodi Grossman

#016: During times of crisis, it's tempting for us as leaders to put all focus externally—how can we bring on more clients? How can we serve the ones we already have to keep them around? But, ignorin…

00:19:33  |   Mon 03 Aug 2020
From Arduous to Automated - Social Media Management in 2020 with Ross Gray

From Arduous to Automated - Social Media Management in 2020 with Ross Gray

#015: Managing social media for clients can be a GIANT pain for digital marketing agencies. So much so that a lot of agencies we talk to won’t go anywhere near it—too much hassle of managing assets, …

00:18:43  |   Wed 29 Jul 2020
Bringing Your Whole Self to Work with Agency Transformation Coach Kelly Campbell

Bringing Your Whole Self to Work with Agency Transformation Coach Kelly Campbell

#014: So much of the advice on the COVID crisis and business is about ... business. But, there's another hugely important thing for business leaders to think about—themselves. Specifically, how addre…

00:18:03  |   Mon 27 Jul 2020
Why Outsourcing Needs a Modern, Mission-Driven Makeover with Suneet Bhatt

Why Outsourcing Needs a Modern, Mission-Driven Makeover with Suneet Bhatt

#013: This episode, we had the pleasure of talking with Suneet Bhatt. Suneet is on the short list of people Steve personally turns to for advice on business leadership, marketing, and strategy. In th…

00:45:21  |   Wed 22 Jul 2020
Why Helping Is the New Selling with Jeffrey Pease

Why Helping Is the New Selling with Jeffrey Pease

#012: Next episode is with the great Jeffrey Pease, MBA of Message Mechanics, who Steve worked with back in the Great Recession. “We’re not going to run an economy on Netflix and Purell”, but now is …

00:13:17  |   Mon 20 Jul 2020
Our Good Intentions Aren’t Enough - Practicing Diversity, Equity & Inclusion with Dr. Tolonda Tolbert

Our Good Intentions Aren’t Enough - Practicing Diversity, Equity & Inclusion with Dr. Tolonda Tolbert

#011: We're deeply humbled to share this next episode of The Verblio Show. In it, we speak with Dr. Tolonda Tolbert, an expert on diversity and inclusion in the workplace. “Dr T” has a belly-laugh th…

00:47:18  |   Wed 15 Jul 2020
Marketing Advice From a Professional Math Nerd with Nick Christou

Marketing Advice From a Professional Math Nerd with Nick Christou

#010: Today we're joined by Nick Christou, renaissance king of the math nerds and also rock drummer. Nick is CEO of agency Helios Company LLC, which works as an "outsourced chief data scientist" for …

00:19:53  |   Mon 13 Jul 2020
How to Lead with Conviction and Embrace Controversy with Liz Giorgi

How to Lead with Conviction and Embrace Controversy with Liz Giorgi

#009: Elizabeth Giorgi is a true force. She won an Emmy at 25. She’s founded two companies. She’s unapologetic about using her voice and platform to tackle big, important issues like race and gender …

00:30:58  |   Wed 08 Jul 2020
Rival Brands, Mergers, and TikTok with HomeAdvisor / Angie's List CMO Allison Lowrie

Rival Brands, Mergers, and TikTok with HomeAdvisor / Angie's List CMO Allison Lowrie

#008: Ready for a unique insider view of how a major brand is navigating turbulent waters in a nimble and thoughtful way? Allison Lowrie, CMO of HomeAdvisor / Angie's List, and her team needed to fig…

00:34:35  |   Mon 06 Jul 2020
Establishing and Scaling Sales Processes with Joey Gilkey

Establishing and Scaling Sales Processes with Joey Gilkey

#007: Joey Gilkey is hyper-focused on one thing: helping digital agencies scale their sales operations. 

Join us on this week’s episode of The Verblio Show to hear Joey share insights into:

- Why agenc…

00:35:46  |   Wed 01 Jul 2020
Finding Market Opportunity in Tough Times with Jim Franklin

Finding Market Opportunity in Tough Times with Jim Franklin

#006: Studying under the tutelage of visionary tech leader Jim Franklin kept us on our toes! The former CEO of SendGrid, multiple other venture-backed companies, investor and mentor hits maximum velo…

00:20:06  |   Tue 30 Jun 2020
Why to Increase Content Marketing Spend During Recessions with Mark Organ

Why to Increase Content Marketing Spend During Recessions with Mark Organ

#005: Mark Organ, founder & CEO of category-creating companies Eloqua & Influitive as well as a CEO coach, shares invaluable insights from steering his marketing technology companies through the last…

00:20:26  |   Mon 22 Jun 2020
Looking Out for Small-Business America with Natalie Henley

Looking Out for Small-Business America with Natalie Henley

#004: Natalie Henley is CEO of leading digital agency Volume Nine and on a mission to save as many small businesses right now through the COVID-19 crisis as possible. She also holds a VERY contrarian…

00:13:35  |   Mon 22 Jun 2020
The Future of Work with John Winsor

The Future of Work with John Winsor

#003: Our guest today is John Winsor. To say John has had a storied career is a serious understatement. He's currently the founder/CEO of Open Assembly and a visiting executive at Harvard Business Sc…

00:34:20  |   Wed 17 Jun 2020
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