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Marketers Take Flight - Podcast

Marketers Take Flight

Welcome to Marketers Take Flight, the podcast that empowers AEC marketing professionals to elevate their careers and personal lives. Hosted by Lindsay Diven, CPSM, an industry veteran and Full Focus Certified Pro, this show goes beyond traditional marketing tips to cover productivity, mindset, personal development, life planning, and managing people—all tailored for the AEC industry.

If you're ready to transform your approach to work and life, tune in for insights and strategies that address:

*How to boost productivity and achieve work-life balance

*Personal development techniques for AEC marketers

*Life planning and goal setting inspired by Michael Hyatt’s principles

*Effective strategies for managing and leading marketing teams

*Building a growth mindset for career success

*Enhancing personal and professional development in the AEC industry

*Tips for training new AEC marketing coordinators and managers

Join me as we explore holistic strategies to thrive both professionally and personally, helping you take flight in your AEC marketing career.

Mindset Personal Development Marketing Self-Improvement Careers Education Business
Update frequency
every 6 days
Average duration
27 minutes
Episodes
171
Years Active
2020 - 2024
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143: The Elements of a Great Business Development Plan

143: The Elements of a Great Business Development Plan

🌟 Ready to dive deep into the world of AEC Business Development (BD) planning? In this episode of "AEC Marketing Strategies", we unravel the layers of BD Planning for the architecture/engineering/con…

00:25:06  |   Wed 01 Nov 2023
142: Crafting an Effective AEC Marketing Plan: Aligning Strategy with Growth Goals

142: Crafting an Effective AEC Marketing Plan: Aligning Strategy with Growth Goals

In this episode, we're diving deep into the world of AEC Marketing Plans. Ever wondered how the best in the AEC biz align their content marketing with their big-picture growth goals? Or maybe you've …

00:11:36  |   Wed 25 Oct 2023
141: Stand Out in an AI World with Client-Focused Case Studies

141: Stand Out in an AI World with Client-Focused Case Studies

In this episode, I had the pleasure of chatting with the brilliant Leslie Blaize about the transformative power of case studies, especially for our AEC pals. Leslie dropped some serious wisdom: while…

00:36:12  |   Wed 18 Oct 2023
140: Mastering Social Media: How to Plan a Three-Month Content Calendar

140: Mastering Social Media: How to Plan a Three-Month Content Calendar

Do you often find yourself scrambling to find engaging content for your social media platforms? Are you tired of the constant stress and headaches it brings? Don't worry, I've got you covered. In thi…

00:28:28  |   Wed 11 Oct 2023
139: How To Get Your Content Published in National Publications: A Step-By-Step Process for AEC Marketers

139: How To Get Your Content Published in National Publications: A Step-By-Step Process for AEC Marketers

Ever dreamt of seeing your marketing content featured in a top-tier magazine? Well, today's your lucky day. I’ve got Amanda Murphy with us, who's turned that dream into reality.

Taking marketing conte…

00:36:34  |   Wed 04 Oct 2023
138: AEC Marketing Metrics Tips

138: AEC Marketing Metrics Tips

If you've ever felt lost in numbers or struggled to showcase the value of your marketing strategies, this episode is your lifeline.

Inside this episode, you'll discover:

  • The Visual Power of Data: Join …
00:26:10  |   Wed 27 Sep 2023
137: How to Develop Your AEC Content Creation Process

137: How to Develop Your AEC Content Creation Process

Are you juggling the demands of AEC marketing and feeling overwhelmed with content creation? If your answer is a resounding "yes," then today’s episode is tailor-made for you. I'm absolutely thrilled…

00:30:33  |   Wed 20 Sep 2023
136: Five Tips to Drive Content Marketing Success

136: Five Tips to Drive Content Marketing Success

In this latest episode of 'AEC Marketing Strategies,' 🎙️ I'm unpacking five 🖐️ game-changing tips you won't want to miss if you're serious about content marketing in the architecture, engineering, an…

00:17:18  |   Wed 13 Sep 2023
135: Is Your AEC Firm Ready for Content Marketing?

135: Is Your AEC Firm Ready for Content Marketing?

Here's the deal: I know you're a marketing rockstar, but diving into content marketing without a game plan can lead to what I fondly call 'random acts of marketing.' Yikes, right? Don't worry, becaus…

00:20:30  |   Wed 06 Sep 2023
134: Distinguishing Between Promotional and Value-Added Content in AEC Marketing

134: Distinguishing Between Promotional and Value-Added Content in AEC Marketing

In this episode, I unravel the nuances between promotional content and value-added content. While both have their merits, finding the right balance can transform the way you engage with your audience…

00:15:20  |   Wed 30 Aug 2023
133: A Fresh Look at Different AEC Marketing Strategies

133: A Fresh Look at Different AEC Marketing Strategies

Ever feel like you're lost in a sea of marketing jargon? LinkedIn here, SEO there, content marketing...everywhere? Let’s demystify this, together.

Quick Celebratory Moment 🎉

Thanks to YOU, this podcast…

00:20:22  |   Wed 23 Aug 2023
132: Exploring 2023 Adobe AI Advancements with Julie Shaffer, FSMPS, CPSM

132: Exploring 2023 Adobe AI Advancements with Julie Shaffer, FSMPS, CPSM

In this episode, I'm thrilled to bring you a 3x guest—none other than the Adobe guru herself, Julie Shaffer, FSMPS, CPSM! 🌟 If you haven't caught her previous appearances on episodes 12 and 27, you'r…

00:24:55  |   Wed 16 Aug 2023
131: Remove the Waste in Your Proposal Process Using Lean Principles - Replay

131: Remove the Waste in Your Proposal Process Using Lean Principles - Replay

🖊️ Streamline Your Proposal Process with Lean Principles! 🏆

Join us as we dive into the world of efficient proposal management with the incredible Kathryn Bennett, Director of RFP Excellence. 🎙️ Learn…

00:30:14  |   Wed 09 Aug 2023
130: Unlocking the Secrets of Efficient AEC Marketing with OpenAsset

130: Unlocking the Secrets of Efficient AEC Marketing with OpenAsset

Have you been drowning in digital assets and always looking for a file at the last minute for a proposal?  Well, today I'm super excited to have CJ Teeter from OpenAsset join me. We are diving into t…

00:50:28  |   Wed 02 Aug 2023
129: [Branded] Managing Marketing Content with Ease

129: [Branded] Managing Marketing Content with Ease

What if you could master your marketing content management? Throughout this [Branded] mini-series,  I have had the pleasure of guiding you through creating selective online marketing collateral and m…

00:17:28  |   Mon 31 Jul 2023
128: Demystifying Annual AEC Business Planning

128: Demystifying Annual AEC Business Planning

If you're in the AEC industry, you know how overwhelming annual business planning can be, right? I've got Sarah Kinnard, the fabulous head of Flamingo at the Flamingo Project, here to demystify the e…

00:47:44  |   Wed 26 Jul 2023
127: [Branded] 5 Ways to Maintain a Consistent Brand Experience for Your AEC Firm

127: [Branded] 5 Ways to Maintain a Consistent Brand Experience for Your AEC Firm

Ever wondered how brand consistency can shape your firm’s perception? Buckle up as I, Lindsay Divan, take you through a roller coaster ride of marketing nuances in the AEC industry. This episode is a…
00:16:14  |   Mon 24 Jul 2023
126: Savvy Social Media Strategies for AEC Firms

126: Savvy Social Media Strategies for AEC Firms

Are you ready to skyrocket your AEC firm's social media following and attract potential clients on LinkedIn and Instagram? 🚀 Then you don't want to miss this episode! Tune in ASAP for a captivating c…

00:43:56  |   Wed 19 Jul 2023
125: [Branded] How to Create Effective Online Marketing Assets for Your AEC Firm

125: [Branded] How to Create Effective Online Marketing Assets for Your AEC Firm

This is the second episode of my newest series: "Branded: How to Build & Manage Your AEC Firm’s Online Brand", presented by OpenAsset.

In today's show, we're diving deep into the world of marketing co…

00:18:34  |   Mon 17 Jul 2023
124: Actionable SEO Strategies for AEC Marketing Pros

124: Actionable SEO Strategies for AEC Marketing Pros

🚀 Dominate search rankings and attract dream clients in the AEC industry! 💼💥

🎙️ I welcome Amy Hollon, the SEO wizard behind Pixels and Ink Studio, for a game-changing discussion on harnessing the powe…

00:39:55  |   Wed 12 Jul 2023
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