Keep Optimising

Natalie Betts is the co-managing director at product sampling and brand partnerships agency Relish. Specialising in the beauty and FMCG industries AND guiding the business since its inception, Natali…

Packaging is a phenomenal customer retention tool – when done right.

Find out more from our guest, Lindsay Quan, Creative Director and Founder of Looq Design.

We're discussing how this can even be a c…

Since 1999, Dylan Jenkins has been helping mail order and eCommerce businesses to recruit new customers through direct mail.

Having worked with hundreds of brands to perfect their cold recruitment ca…

Long-time marketing enthusiast Dan Dunn founded Paperplanes back in 2017 to merge the latest digital marketing technology with the power of print. They’ve now helped hundreds of brands to create pers…

Silvia Martin is an independent SEO consultant, founder of Trebole and judge of both the European Search Awards AND the UK Search Awards.

Silvia is all about helping businesses improve their online p…

We are joined by Rob Stanbury, Senior SEO Consultant at Spec Digital – a PPC and SEO consultancy that helps clients all over the world through coaching, consulting, strategising and delivering busine…

I’m chatting with SEO expert Montserrat Cano. She is an International SEO and Digital Marketing consultant whose core skill set is Technical SEO – so an awesome guest to help you make sure your next …

Krissie is the CMO and founder at Kollectify, the zero waste digital marketing agency for Shopify Businesses. Today we explore SEO from a planet-first perspective, and how it can fit with better SEO …

Komal Helyer knows email marketing inside out from working to grow email marketing platforms for the last 15 years. She’s also a brand ambassador for the Women in Tech forum, and Chair of the Email C…

We are joined by Emil Kristensen, who is CMO at eCommerce CRM system Drip. Before that he was CMO and co-founder at Sleeknote – so he’s been helping us all improve our email marketing for a decade! H…

Kerri McDonald co-founded her agency The Greenhouse in 2020 to help eCommerce brands improve their email and SMS channels.

They’ve already helped over 30 brands to generate over $50m via email and SM…

For the second time on the show, we are joined by Gabe Gabe Macaluso, the Director of Customer Success at Omnisend. Prior to that he was on the Bronto team at Netsuite – so Gabe’s got some serious eC…

Hannah Spicer has been helping luxury brands sell more online – especially with their email marketing since 2004, including roles at Harvey Nichols, Stella McCartney, De Beers, and Kurt Geiger. She n…

In this episode, we continue our exploration into marketing attribution and delve into the work of AI Media Buying. We are joined by a self-confessed Meta Ads junkie, Rabah Rahill, who is the CMO at …

Jo is the COO at Sweet Analytics, an analytics suite where you can bring all your data together to get a single customer view, and benchmark against the industry.

Prior to joining Sweet Analytics Jo …

Jill Quick is an analytics consultant and trainer at The Coloring In Department. Originally a client-side marketer, she’s been helping brands of all sizes to get to grips with their measurement strat…

We are joined by Marketing Attribution Expert Jo Young. Jo is the Managing Director at UniFida, a team of data driven marketing experts with a focus on attribution, especially matching up offline and…

Jonny Hyams is the head of client services at Digital Gearbox, driving sales and great ROAS for their clients across Google Ads and other channels.

This is a bonus episode because we have so much to …

Imogen Collins is Head of Delivery at Genie Goals, an award-winning agency driving results for ambitious eCommerce brands like mamas and papas, Smythson, Karl Lagerfeld, and Biscuiteers. Imogen has b…

Nicki Eggie leads the Paid Advertising team at Reload Digital, Europe’s number 1 rated digital marketing agency for eComm and retail brands! Go team Reload!!

Since 2009 the clients they’ve helped incl…