1. EachPod
EachPod
Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users - Podcast

Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

Host Mark Williams provides insights, news, feature updates and expert interviews for LinkedIn™️ enthusiasts.
This podcast is not affiliated with, endorsed or approved by the LinkedIn™️ corporation. Mark Williams is an independent trainer and does not work for LinkedIn™️ (nor would he wish to!)

Business Marketing Media Sales
Update frequency
every 10 days
Average duration
50 minutes
Episodes
463
Years Active
2013 - 2025
Share to:
'You' vs 'Work You' on LinkedIn

'You' vs 'Work You' on LinkedIn

Does your employer encourage you to develop your authentic voice on LinkedIn? Many organisations are starting to understand the benefits of doing so.

00:55:57  |   Sat 11 Feb 2023
LinkedIn and ChatGPT

LinkedIn and ChatGPT

As I continue my journey with ChatGPT, I discover why it's called a 'chat' and learn how to utilise it better in LinkedIn posts, articles and profiles.

Also, Microsoft results show modest sales growt…

00:55:16  |   Sat 28 Jan 2023
Authenticity in an AI World

Authenticity in an AI World

Producing an authentic profile on LinkedIn used to be an advantage...with the growth of ChatGPT it's becoming an essential tool to prove that you are real!

That plus;

  • 4 new features/changes to Linke…
01:08:13  |   Sat 21 Jan 2023
A 2023 Wish List For LinkedIn

A 2023 Wish List For LinkedIn

Happy New Year!

This week I explain my 11 key wishes for LinkedIn this year, some are design/functional changes I want LinkedIn to make, and others are related to how the community behaves and use th…

01:02:36  |   Sat 07 Jan 2023
The Highlights of 2022

The Highlights of 2022

This week I look back at my disastrous predictions for LinkedIn in 2022 and what actually did happen by highlighting my 10 favourite new features of the year.

00:55:55  |   Sat 17 Dec 2022
Who Are Your LinkedIn Posts For?

Who Are Your LinkedIn Posts For?

Are you posting the content you want your audience to see or what they really want to see?

This week, I tackle this issue plus;

  • An update on LinkedIn competitors
  • Why multi-image posts are awful!
  • Wha…
00:56:19  |   Sat 10 Dec 2022
The F Word on LinkedIn!

The F Word on LinkedIn!

Fake, fake, fake!

Fake profiles are everywhere! And they are in danger of killing this valuable resource

What can LinkedIn do to stop them and what can we do to help?

This week, I talk about this imp…

01:07:59  |   Sat 26 Nov 2022
How to improve your homepage feed

How to improve your homepage feed

Are you bored by your feed❓ Do you see too many viral posts or content from the same authors? Perhaps you could try one of your other 2 feeds?

Also;

  • Profile verification won't happen for small compa…
00:53:19  |   Sat 19 Nov 2022
How often should you post?

How often should you post?

Does it pay to post 2-3 times a day or 2-3 a week or month? Should we be putting out LinkedIn content daily or less often? This week I'm covering the tricky subject of posting frequency.

Also;

  • Are L…
01:11:41  |   Sat 12 Nov 2022
How to get featured by LinkedIn

How to get featured by LinkedIn

Does it help the visibility of your content to be featured in the LinkedIn 'Today’s News & Views' or 'Daily Rundown'?

And if so, how can you improve your chances of being featured?

That plus;

  • An upd…
01:00:42  |   Sat 05 Nov 2022
Revisiting Skills

Revisiting Skills

For years I've been telling anyone that will listen that Skills are one of the worst features LinkedIn has ever produced...but is that still true? I decided to take a fresh look at Skills to see whet…

01:06:19  |   Sat 29 Oct 2022
Oh I've been tagged...

Oh I've been tagged...

Welcome to another edition of LinkedInformed. This week I'm covering;

  • LinkedIn accept defeat on Re-sharing
  • LinkedIn Top Startup lists
  • Sales Navigator 'Deep sales'
  • Where is the LinkedIn Podcast Netwo…
01:00:43  |   Sat 22 Oct 2022
Optimizing your posts & engagement - Part 2

Optimizing your posts & engagement - Part 2

Welcome to LinkedInformed 371. Here's what you can expect this week...

  • The strength of (moderately) weak ties and how this applies to LinkedIn
  • New Page commitments
  • Scheduling content with Aaron Pick…
00:51:05  |   Sat 08 Oct 2022
Researching People on LinkedIn

Researching People on LinkedIn

How to research people effectively on LinkedIn and how to use what you find.

  • Plus Finding people to tag in your posts
  • Finding comment-worthy content
  • LinkedIn conquer Germany
  • Could the new focused in…
01:04:05  |   Sat 01 Oct 2022
Optimising your posts & engagement

Optimising your posts & engagement

This week I sat down for a chat with Nigel Thomas who recently approached me with the following message;

Big fan of the podcast and I'm reaching out because I believe I can bring your audience value.…

01:03:37  |   Sat 24 Sep 2022
Comment-worthy posts

Comment-worthy posts

If you want to increase the impressions of your posts, don’t focus on impressions! Instead, you are better served by focussing on making your content comment-worthy. This week I’m going to take a loo…

00:48:21  |   Sat 10 Sep 2022
To link or not to link...

To link or not to link...

That is the question!

With LinkedIn announcing a new feature allowing links to be added to photos or videos, I thought it was worth discussing the topic of links in posts again.

A short episode this …

00:33:22  |   Sat 20 Aug 2022
Ego Posting

Ego Posting

Some people post about a good deed they have done, show a picture of their flashy new car, or casually mention that they are on an exotic holiday. Most of us would never post anything like that but i…

00:57:59  |   Sat 30 Jul 2022
LinkedIn Changes Roundup

LinkedIn Changes Roundup

July 23rd 2022. Having been away for a few weeks, partly holiday, partly family health issues…I needed to catch up with what’s been happening so who better to call than our good friend John Espirian.

01:04:35  |   Sat 23 Jul 2022
LinkedIn Outreach

LinkedIn Outreach

What are you doing with your connections?

Are you just engaging with their content and occasionally sending them a message or are you making the effort to talk with them face to face?

This week I tal…

01:02:13  |   Sat 02 Jul 2022
Disclaimer: The podcast and artwork embedded on this page are the property of Mark Williams. This content is not affiliated with or endorsed by eachpod.com.