Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

This week’s topic was inspired by a post I didn’t even read!

I only caught a glimpse of it in my feed, but the headline or hook must have stuck in my brain and started to evolve into an idea for a p…

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable...so we follow or connect and over time we feel as though we get to know them better.

But do we RE…

The only dedicated LinkedIn™️ conference in the UK enters it's second year this week. I won't be able to attend but they have a stellar line up of speakers so I asked John Espirian to come on the po…

So the worlds largest online business networking platform has decided to invest in offline networking? LinkedIn's new experience centre, in London is a bit more than just about networking but it's a…

In this episode of the Informed podcast I argue that thoughtful and considered commenting is the single most effective action that anyone can take on LinkedIn™️ - that's a bold statement but one I r…

In this episode I cover the positives and negatives of the new(ish) mobile video feed.

Plus a brilliant post of the week (and it's not a video).

Video summary

https://youtu.be/_Cpjy-U0UXM

What would you spend your time doing if you only had one hour on LinkedIn™️ per week?

Is it possible to have impact in that time?

A recent interaction led me to think about this topic. One hour a we…

In this weeks episode I discuss my predictions for LinkedIn™️ this year.

I've always said that there are 3 LinkedIns;

• The company

• The platform

• The community (us)

My prediction is that the bi…

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable...so we follow or connect and over time we feel as though we get to know them better.

But do we RE…

How the New Feed Is Quietly Stifling Engagement.

Also covered in this week's episode;

• Audio events are being scrapped.

• How the 'see more' can be a curse.

• New - enhanced profile cover slideshow…

Has your network grown out of control?

Do you think it might be time to disconnect from a few?

Does it make sense to do it and will it help you?

What is the best way to go about it?

In this episode …

This may be an unpopular opinion...

Using LinkedIn™️ as a 'funnel' to push followers/connections onto your site is not a great strategy!

Also covered in this episode;

• New 'Open to volunteering'
• 55 m…

This week, I discussed the mystery surrounding the disappearing connections and revealed that this is not the first time it has happened! Also, in this episode...

• Latest statistics from LinkedIn™️

  …

LinkedIn™️ say that 10 million users have a services page, a 48% increase year on year. 

But the vast majority of those profiles aren't really freelancers or even service providers!

In addition, Link…

You can be great at posting content that engages an audience, you can have a highly impressive profile and you can be amazing at searching for the right contacts

...you can be a LinkedIn™️ superuser…

"It must be less than 60 secs"

"You don't want Likes"

"LinkedIn™️ favour advice/helpful videos"

"A headline is essential"

There is lot's of well meant advice out there about how to get your videos fe…

"I just don't have the time to post on LinkedIn™️. It's not that I undervalue the benefits, it just takes me far too long because I overthink it"

This came from a delegate on a course I delivered r…

Serious question...why do you do it? 

What are your objectives and are you achieving them?

This week I received a message which challenged my views on posting content on LinkedIn™️. I disagreed with …

LinkedIn™️ are finding it hard to control pods so some LinkedIn™️ users have decided to take the law into their own hands and expose people who use pods to falsely inflate the engagement on their co…

...Finding the right balance.

This week, I am replaying a conversation I had with Gillian Whitney on her recent LinkedIn™️ Live.

You can view the full Livestream here

Also the post of the week can b…