From Pot to Popular
An inside look into how leading entrepreneurs, executives, and journalists are bringing cannabis into the mainstream. Join host Rosie Mattio, founder of MATTIO Communications, for unfiltered conversations about the highs and lows of growing a business in this rapidly changing industry.
- Update frequency
- every 9 days
- Average duration
- 28 minutes
- Episodes
- 87
- Years Active
- 2020 - 2025
T. Andrew Brown: How can states weave social equity into cannabis legislation?
Like any emerging industry, legal cannabis will not be able to reach its full potential without the support of lawyers in all sectors. In this episode, T. Andrew Brown, president of AWH New York and …
00:27:12 |
Wed 02 Mar 2022
Ryan G. Smith: Creating the tech infrastructure driving cannabis retail growth
The cannabis retail ecosystem is nearly unrecognizable compared to its earliest iterations, and much of the sector’s growth can be attributed to LeafLink, the industry’s largest B2B wholesale platfor…
00:27:54 |
Wed 23 Feb 2022
Len Tannenbaum: Paving the way for institutional cannabis banking
Despite its presence as a major emerging industry in the United States, cannabis has long lacked a key component to legitimizing its place in the mainstream business community: streamlined banking. I…
00:30:45 |
Wed 26 Jan 2022
Brady Cobb: How will cannabis regulations take shape in 2022 and beyond?
Federal cannabis regulation in the United States is not an “if,” but a “when.” With legislation like the SAFE Banking Act still on the table in Congress, access to traditional financial services for …
00:42:46 |
Wed 05 Jan 2022
Kim Rivers: Keeping customer relationships at the forefront of your growth strategy
How does a brand go from being a startup to the largest MSO in its industry? In cannabis and beyond, it takes intelligent leadership and a constant feedback loop with consumers to grow to such impres…
00:37:10 |
Wed 15 Dec 2021
Josh Radbod: Banking and compliance are the keys to cannabis industry growth
The cannabis industry faces a multitude of challenges, from sporadic legalization across states to inconsistent regulations. The lack of federal legalization has created a glaring problem in the fina…
00:15:11 |
Wed 01 Dec 2021
Max Simon: Educating cannabis professionals to build up industry standards
All established industries have some level of baseline best practices. But with cannabis only a decade into its legal years, new recruits entering the space often lack experience, knowledge and basic…
00:29:59 |
Wed 24 Nov 2021
Troy Datcher: What can cannabis learn from traditional CPG?
There are brands that have lasted for a hundred years. Household names like Procter and Gamble or Clorox are prime examples of traditional CPG companies that continue to succeed because of their stro…
00:31:31 |
Wed 03 Nov 2021
Gary Santo: Beyond donation: how MSOs can make cannabis a more equitable space
Social equity and the cannabis industry go hand-in-hand. Given cannabis’ controversial and discriminatory past, it is essential for leading operators to give back to communities that have been the mo…
00:20:24 |
Wed 13 Oct 2021
Cathy Corby Iannuzzelli: How streamlined payment methods pave the way for cannabis growth
In a fledgling industry like cannabis, unexpected challenges can arise as retailers work to maximize their full potential. One such issue is that of payment. Cannabis is a traditionally cash-based in…
00:22:31 |
Wed 29 Sep 2021
Mladen Barbaric: What does it mean to scale in the vape sector with safety and innovation in mind?
Up to 90% of cannabis consumed is inhaled—people just prefer smoking. With vaporizers gaining more and more traction in the cannabis space, new technology is needed to keep safety at the forefront of…
00:36:11 |
Wed 22 Sep 2021
Matt Melander: How infused beverages normalize cannabis
Gathering around a few drinks with friends is an elemental part of our social lives. While alcohol has a foothold in the adult beverage category, the cannabis beverage sector is growing, giving consu…
00:21:17 |
Wed 25 Aug 2021
Kristi Price: “Filling the gap” of POC in the cannabis industry
The cannabis industry in the United States has deep roots in Black American culture, and yet the growing legal market lacks representation of the very communities that built these foundations. As the…
00:26:34 |
Wed 18 Aug 2021
Vishal Rungta: What does it take to bring a quality product to scale?
As brands grow in scale and expand into new markets, it can be challenging to maintain a consistent level of product quality. All too often, expanding is a big risk for businesses—executives need to …
00:34:03 |
Wed 04 Aug 2021
Jigar Patel: How can cannabis operators cut through the red tape?
Legal cannabis businesses are being met with unmatched consumer and investor interest as the industry continues to mature, but many companies are still hampered by archaic regulations. Many entrepren…
00:21:29 |
Wed 14 Jul 2021
Everett Smith: Bringing an athlete mentality into the world of cannabis entrepreneurship
Work ethic, accountability, and pushing through challenges—all lessons from a life as an athlete that translate to the world of cannabis entrepreneurship. Everett Smith started his career as a profes…
00:22:36 |
Wed 07 Jul 2021
Chondita Dayton: How are brands successfully bringing cannabinoids into daily wellness routines?
By now, most people know about CBD products and its many potential benefits, but only one third of those individuals have actually given cannabinoids a try. This statistic reflects a major opportunit…
00:29:50 |
Wed 30 Jun 2021
Graham Farrar: Cultivating a sustainable future for cannabis in California
Sustainability and best business practices are not mutually exclusive. In the highly competitive California cannabis market, creating quality products with sustainable cultivation techniques is one w…
00:26:50 |
Wed 23 Jun 2021
Jason Spatafora: A deep dive into the past, present and future of cannabis investing
Not many investors can say that they’ve been in the cannabis space since the days of penny stocks. A volatile market with booming highs and deep lows, it takes a pro to successfully navigate cannabis…
00:57:35 |
Wed 16 Jun 2021
Brett Heyman: How merging fashion, cannabis, and fun is encouraging women into the cannabis space
The stigmas that still surround cannabis usage often alienate women from enjoying its benefits and partaking in the culture. With rising trends advertising the wellness aspects of cannabis, it is imp…
00:16:31 |
Wed 09 Jun 2021
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