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Forecast · The Marketing Podcast for Consultants and Professional Service Firms - Podcast

Forecast · The Marketing Podcast for Consultants and Professional Service Firms

Forecast is a show about marketing for consultants and professional service firms. Tune in for expert interviews with marketing and business development thought leaders who can shortcut your path to success.

Show notes: http://forecast.fm

Training Careers Management & Marketing Education Business
Update frequency
every 4 days
Average duration
26 minutes
Episodes
100
Years Active
2016 - 2019
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How to Find Your Consulting Sweet Spot With Kristen Gallagher

How to Find Your Consulting Sweet Spot With Kristen Gallagher

Kristen Gallagher is the founder and CEO of Edify. In this episode, Kristen shares the story of how she launched Edify and turned it into a leading learning and development firm for growing startups.…
00:34:52  |   Wed 21 Nov 2018
What Makes A Consultant Stand Out with John Doherty

What Makes A Consultant Stand Out with John Doherty

In this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here… Show Notes John share…
00:34:52  |   Thu 27 Sep 2018
The 3 Questions That Your Marketing Should Answer with Dov Gordon

The 3 Questions That Your Marketing Should Answer with Dov Gordon

It may seem like there’s a never-ending list of questions your marketing needs to address. But when you boil them down, there are really only three. In this episode, Dov Gordon breaks down each of th…
00:34:52  |   Mon 27 Aug 2018
The Six Rules of Pricing with Blair Enns

The Six Rules of Pricing with Blair Enns

Blair Enns is the founder of a training company for creative firms called Win Without Pitching and the author of a fantastic book called Priving Creativity: A Guide to Profit Beyond the Billable Hour…
00:34:52  |   Thu 02 Aug 2018
The Business of Expertise with David C. Baker

The Business of Expertise with David C. Baker

David C. Baker is the author of a fantastic book called The Business of Expertise: How Entrepreneurial Experts Turn Insights into Impact + Wealth. This book is a must-read for anyone who calls themse…
00:34:52  |   Fri 29 Jun 2018
Selling is a Behaviour, Not an Identity with Liston Witherill

Selling is a Behaviour, Not an Identity with Liston Witherill

Hate the idea of coming across as some kind of sleazy salesperson? Liston Witherill has some good news for you. You don’t need to be the stereotypical salesperson that you’ve seen in movies and read …
00:34:52  |   Thu 07 Jun 2018
3 Tweaks to Free Up 40 Hours Per Month with Mandi Ellefson

3 Tweaks to Free Up 40 Hours Per Month with Mandi Ellefson

Do you sometimes feel like weeks and months have gone by but you haven’t made meaningful progress in your business? You’re not alone. This is a common challenge that consultants and professional serv…
00:34:52  |   Wed 30 May 2018
How to Thrive as an Independent Consultant With Will Bachman

How to Thrive as an Independent Consultant With Will Bachman

Will Bachman is a McKinsey trained independent management consultant. He’s also the Founder of Umbrex, a global community of independent, top-tier management consultants. In this episode, Will shares…
00:34:52  |   Fri 27 Apr 2018
What High Growth Firms Do Differently with Lee Frederiksen

What High Growth Firms Do Differently with Lee Frederiksen

What do the fastest growing firms in every industry do differently than their average growth competitors? This is the question that Lee Frederiksen and his team at Hinge Marketing seek to answer in t…
00:34:52  |   Thu 12 Apr 2018
How to Find Your Super Power With Anthony English

How to Find Your Super Power With Anthony English

In this episode, Anthony English shares the story of how the market for his IT services suddenly collapsed after the financial crisis, and how he had to reinvent himself as a result. This is what led…
00:34:52  |   Wed 21 Mar 2018
How to Get Attention by Telling Stories with Mark Evans

How to Get Attention by Telling Stories with Mark Evans

In this interview, Mark Evans and I talk about how to get attention by crafting powerful stories that pull your audience in, engage them in the conversation, and make them interested in what you have…
00:34:52  |   Wed 14 Mar 2018
How to Optimize Your LinkedIn Profile with Kevin Pettie

How to Optimize Your LinkedIn Profile with Kevin Pettie

Kevin Pettie joins us to talk about the bread and butter of your LinkedIn strategy, which is your LinkedIn profile. The LinkedIn profile is your own personal homepage on LinkedIn, and it may be even …
00:34:52  |   Wed 07 Mar 2018
How to Grow Your Consulting Practice Without Adding Overhead with John Jantsch

How to Grow Your Consulting Practice Without Adding Overhead with John Jantsch

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consulta…
00:34:52  |   Tue 27 Feb 2018
How to Choose a Target Market with Jason Foster

How to Choose a Target Market with Jason Foster

Jason Foster is the Founder of Cynozure, a big data consultancy based in London, UK. Jason’s team has a wide breadth of experience in the big data space. But this presents a challenge. How can they p…
00:34:52  |   Thu 22 Feb 2018
How to Build a Successful Micro Firm with Matt Inglot

How to Build a Successful Micro Firm with Matt Inglot

Matt Inglot is the Founder of Tilted Pixel and host of the Freelance Transformation podcast. In this episode, Matt shares the story of how he scaled down his marketing agency into a “micro firm” so h…
00:34:52  |   Tue 13 Feb 2018
How to Create a Lead Magnet that Converts with Reuben Swartz

How to Create a Lead Magnet that Converts with Reuben Swartz

Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals…
00:34:52  |   Thu 08 Feb 2018
How to Think Right Side Up with David Fields

How to Think Right Side Up with David Fields

David A. Fields is Founder and Managing Director of The Ascendant Consortium, an organization that matches top-tier management consultants with consulting clients. He is also the author of The Irresi…
00:34:52  |   Mon 05 Feb 2018
How to Develop a Distinctive Point Of View with Ian Brodie

How to Develop a Distinctive Point Of View with Ian Brodie

Ian Brodie teaches consultants, coaches, and professional service providers to attract and win their ideal clients by becoming seen as authorities in their field. In this interview, we talk about Ian…
00:34:52  |   Thu 01 Feb 2018
How to Grow Your Network by Podcasting with Philip Ideson

How to Grow Your Network by Podcasting with Philip Ideson

Philip Ideson is the Founder of Palambridge and host of The Art of Procurement. In his corporate life, Philip was a successful Procurement executive. He always had aspirations of starting a business …
00:34:52  |   Wed 17 Jan 2018
Lessons from Building a 14 Person Agency with Brent Weaver

Lessons from Building a 14 Person Agency with Brent Weaver

Brent Weaver is the guy who started a business in college and never really looked back. As much as I hate guys like that, it’s really hard to NOT like Brent. In this episode, Brent shares how he star…
00:34:52  |   Wed 06 Dec 2017
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