EDGE with Brandon White
The EDGE brings you conversations worth listening that expand your ideas, knowledge and know how.
Previous guests include successful entrepreneurs, peak performers, authors, Emmy Award winners, scientists, explorers, Navy SEALS, fighter jet pilots, venture capitalists, angel investors, professional athletes, artists, and other seemingly ordinary people doing extraordinary things.
Listen in to expand your landscape of understanding and gain an edge to win in your business and your life.
Your host, Brandon White, is an entrepreneur with two exits (so far), lots of strikeouts, Amazon best selling author, former venture capitalist, angel investors, early Internet entrepreneur building one of the largest social networking and e-commerce sites of the time and working in Management at AOL.
- Update frequency
- every 4 days
- Average duration
- 47 minutes
- Episodes
- 503
- Years Active
- 2020 - 2025
How to Be Happier with Yourself
A science proven way to how to be happier with yourself.
It's Kung Fu Friday where every Friday Brandon brings you an edge to reach your peak performance, backed by real science, so you can reach your…
Estimating Market Size for your Business Plan...Correctly
How to estimate the market size for your business plan. We cover the total addressable market, serviceable market, and your market share.
It's important when estimating market size for your business …
Learn the Benefits of Drinking Tea with Nishchal Banskota Founder of Nepal Tea Collective
Learn about the benefit of drinking teas, the difference in grades of tea and why it's important, and the business of tea.
Nish shares all this information as well as how and why he's building the Ne…
401k Part 19 - What is a Forfeiture Account in a 401k Plan?
Learn what a forfeiture account is in a 401k plan, why it's important and what to do with one.
Get Matt's help to set up or expand your company's 401k plan to start saving tax free. Visit him for a fr…
Video Online Advertising with Stoic Yeti Founders Chris Knudsen and Dan Bischoff
Learn how to build and run successful online video campaigns.
Learn how the Purple Mattress marketing campaign was so successful from the guys that did it.
And how they've been able to replicate the …
11 Qualities To Look For When Hiring New Employees
Eleven qualities to look for when hiring new employees. These are used in addition to the technical or knowledge required for the specific position.
CONNECT WITH US
Get Your Weekly EDGE Newsletter. It…
The Power of Kawaii to Increase Your Focus
A Kawaii image study that showed how looking at cute images can increase your focus and performance. Brandon describes exactly how you can use a quick exercise to increase your focus and performance…
Paying in Gold with Jason Cozens CEO of Glint
Using gold as a currency, why it may be better than any other method of payment, and why Jason started Glint.
About Jason Cozens
Jason has twenty years' experience within the eCommerce, technology and…
7 Business Plan Must Haves
Seven business plan must haves whether you're starting a new business, launching a new product or service in a business, or updating your business plan to get ready for next quarter or next year.
EPIS…
401k Part 18 - SEP IRA vs. 401k
Learn how the SEP IRA and a regular 401k are different and the advantages of having one over the other
Get Matt's help to set up or expand your company's 401k plan to start saving tax free. Claim your…
How Net Promoter Score is Calculated
Learn how to calculate your Net Promoter Score.
If you would like the Net Promoter Score Calcuator Google spreadsheet that Brandon mentions in the episode simply send Brandon an email at B@BrandonCWhi…
Building a Snack Company with Betty Lu Founder of Confetti Snacks
Betty shares her story how she was traveling around the world on a planned nine year trip with her Mother when she cut it short because of an unexpected a-ha moment she had at the top of a mountain w…
Radical Digital Transformation to 10X Your Company with Chris Hood Head of Business Innovation & Strategy at Google
Digital transformation, what it means, why you need to understand it or risk getting beat by your competition.
They discuss case studies of companies doing digital transformation right, what they're d…
401k Part 17 - Case Study Business Owner Saves Six Figures in Their 401k Plan
A real world case study where the business owners saved over $150,000 in their 401k plan.
Learn how the company is set up, what they did to maximize their 401k plan and how you can do the same thing t…
How to Get Your Net Promoter Score
How to quickly and easily get your company's Net Promoter Score (NPS)
Net Promoter Score Series:
- Net Promoter Score Introduction: The Most Important Question to Ask Your Customers
https://myedgepodca…
How I Built a Better Baby Wagon with Tiffany Ramachandran Founder of Joey
Tiffany shares her "how I built this "story of how she's building Joey, a modern family brand whose first product is an amazing stroller wagon for kids that does it all.
You'll leave with some tips on…
3 Cash Flow Metrics You Must Monitor to Grow Your Company
Three cash flow metrics that you must monitor if you want to be able to successfully grow your company and sales.
OTHER FINANCE EPISODES YOU WILL ENJOY:
401k Part 16 - What is a prototype plan document for Your 401k Retirement Program?
What a prototype plan document is and how it can help you in your 401k plan strategy with your company.
EPISODE LINKS:
How to Get Customers to Love Your Brand with Dr. Aaron Ahuvia
How you can boost your brand by getting people to love it. What love means for your brand and some tips you can use to create brand love.
About Dr. Aaron Ahuvia
Dr. Ahuvia is the world’s leading exper…
Alternative to Adderall That Increases Concentration, Focus and Productivity
Brandon shares his results from his four week experiment taking L-Theanine and Caffeine. He shares the specific protocol that offers an alternative to Adderall that increases concentration, focus a…