Digital Marketing for Contractors
A podcast for home improvement contractors to help you crush your lead goals and take your business to the next level. Join us each episode as we give you powerful insights and practical tips on the best digital marketing strategies to help you grow your home improvement business.
- Update frequency
- every 9 days
- Average duration
- 26 minutes
- Episodes
- 62
- Years Active
- 2022 - 2025
SPECIAL GUEST: Hiring the Right Leaders: Executive Recruitment in Home Improvement
In this episode of Digital Marketing for Contractors, Janet and Caitlyn sit down with Ryanne Millis, Director of the Home Improvement Division at Brix Recruiting Partners. Ryanne shares…
34. Digital Marketing Agencies: Finding the Right Fit
In this episode, Janet and Caitlyn break down how home improvement contractors can find the right digital marketing agency to support their growth. They discuss why hiring an agency is …
33. Effective CRM Solutions - Streamlining Your Digital Marketing Campaigns
In this episode of Digital Marketing for Contractors, Janet and Caitlyn break down one of the most important systems in any home improvement business: the CRM (Customer Relationship Man…
32. Importance of Call Centers in Digital Marketing Campaigns
In this episode, Janet and Caitlyn dive into the crucial role that call centers play in bridging the gap between digital marketing leads and actual sales opportunities. They explore how…
31. Effective Lead Generation on a Budget
In this episode of Build Grow Dominate, hosts Janet and Caitlyn of FatCat Strategies dive into practical and budget-friendly lead generation tactics tailored for home improvement contra…
30. SEO & PPC: Basics for Boosting Online Visibility
This episode is part of a 2-part series of “Build, Grow, Dominate: Marketing Strategies for Every Stage of Your Home Improvement Business,” created and hosted by the digital marketing e…
NEW SEASON: Build, Grow, Dominate
Digital Marketing for Contractors is the go-to podcast for home improvement business owners who want to take their marketing — and their business — to the next level. Brought to you by …
SPECIAL GUEST: Andrew Martin of Marlimar - Revolutionizing Home Improvement Marketing
In this episode of Digital Marketing for Contractors, the Fat Cat Strategies team sits down with Andrew Martin, Senior VP of Business Development at Marlimar Interactive, to explore how…
SPECIAL GUEST: Frank Patierno with FullThrottle.ai
In this episode of Digital Marketing for Contractors, hosts Janet Mobley and Caitlyn Noble from FatCat Strategies talk with Frank Patierno of FullThrottle.ai about innovative ways to tu…
SPECIAL GUEST: Cory Getz, Founder of Unrushed Honest Quality
In this episode of Digital Marketing for Contractors, hosted by FatCat Strategies, Janet and Caitlin speak with Cory Getz, owner of Unrushed Honest Quality (UHQ) in Indianapolis. Cory s…
29. SEO Trends You Can't ignore in 2025
In this episode of Digital Marketing for Contractors, Janet and Caitlin from Fat Cat Strategies explore the rapidly changing world of search engine optimization (SEO) and the key trends…
28. Can you get all the leads you need from the internet?
In this episode of Digital Marketing for Contractors, the team at Fat Cat Strategies dives into an often-overlooked truth: online marketing alone isn’t enough to sustain and grow a succ…
27. Should you pay to advertise your own brand name?
In this episode of Digital Marketing for Contractors, hosts Janet and Jack from Fat Cat Strategies discuss the benefits and strategies of running branded ad campaigns for home improveme…
26. Cautionary Tale: Don't let your Google Ad account get shut down
In this episode of Digital Marketing for Contractors, Janet and Jack from Fat Cat Strategies discuss essential guidelines and potential pitfalls of advertising on Google, particularly f…
25. Don't let a hacked website damage your online marketing efforts
In this episode of Digital Marketing for Contractors, Janet and Caitlin from Fat Cat Strategies discuss the crucial steps contractors should take when their website is hacked, along wit…
24. Google Trends: How to use this free tool to predict seasonality
In this episode of Digital Marketing for Contractors, Janet and Caitlyn from Fat Cat Strategies discuss how home improvement contractors can use Google Trends to enhance their marketing…
23. What is the Difference Between Google Guaranteed Ads and Paid Search?
In this episode of Digital Marketing for Contractors, Janet and PPC specialist Jack Ankoviak discuss Google Guaranteed Ads, also known as Local Service Ads (LSAs). They explain how thes…
Navigating Transitions in Google Ads Management Agencies
Transitions between Google Ads agencies are often necessitated by various factors—perhaps a client is seeking better performance, a different strategic approach, or simply a new agency …
22. Digital Mess
Want to find out how we can create a custom digital marketing game plan for your contractor business? Schedule a call with us at fatcatstrategies.com.
Renoworks
This episode, we are joined by a guest from Renoworks. Go to Renoworkspro.com/fatcat for a special offer.
Want to find out how we can create a custom digital marketing game plan for you…