Christian Media Marketing
Learn what is working in Christian missions, and with Church outreach in the area of social media marketing around the world. With clients from over 130 different countries, learn from Jon Ralls (Executive Director of Kavanah Media) the best online marketing tips, spiritual insights, tactics and strategies, so you will be able to find seekers in your context by getting the right message to the right people, at the right time, at the lowest possible cost.
- Update frequency
- every 7 days
- Episodes
- 298
- Years Active
- 2019 - 2025
Episode 118 - An Interview With The Media Director For TWR-Motion
In this week's podcast, Jon will interview Candace Mackie who is the director of the TWR Motion digital team. The TWR team has created a great resource called "Share The Story" and Candace will share…
Episode 117 - Quarterly Insights And Stats From Over 200 Teams Around The World
In this episode, Jon will share insights and data from over 200 teams around the world. This is a part of the quarterly research and results that he shares so that you can learn costs, click through …
Episode 116 - How To Establish Trust In The Web 3.0 World
In this episode, Jon will talk about how the web is transitioning quickly in to what many are calling Web 3.0. Within the world that we live in, and with all of the changes taking place online and on…
Episode 115 - How Data and Google Data Studio Can Help Your Efforts
In this episode, Jon will talk about how data from multiple streams (Google Analytics, Facebook Ads, etc.) can be visualized and used within Google Data Studio.
Episode 114 - 6 Reasons Why Your Reach Is Not What You Expected
In this episode, Jon will share 6 reasons why your Facebook reach is not what you were expecting and how to fix it. He also shares a survey request from content creators wanting to hear from you. You…
Episode 113 - 6 Reasons Why Your Website Traffic Is Not Converting
In this episode, Jon will discuss 6 reasons why your website visitors might not be converting. From downloading a Bible, watching more videos, or sending a private message, Jon looks at what might be…
Episode 112 - How To Find Hidden Interest Targeting Within Facebook
In this episode, Jon will talk about a way to use the Facebook API to create a Google Spreadsheet that allows you to see possibly hundreds of hidden interest targeting within Facebook ads. The traini…
Episode 111 - Tools Used To Better Understand Your Audience
In this episode, Jon will lay the reasons and the tools used to better understand your target audience and the questions that they are asking. The pros and cons of these tools and possible uses are e…
Episode 110 - 4th Generational Growth In One Field And New Facebook Text Option
In this week's episode, Jon will share a testimony of 4th generational discipleship growth among a ministry using media outreach. He will also share about a new, Facebook text option when making ads …
Episode 109 - A Personal Message And Prayer For You
In this episode, you will hear Jon's heart and prayer for you who are working in the world to make Jesus famous. It is our prayer that you are encouraged to continue the struggle and know that you ar…
Episode 108 - How To Leverage Audio In Your Ads And Private Messages
In this episode, you will learn how to leverage audio in your ads and even in your private messages with seekers. With many people groups being mainly audio only in their communication, we believe th…
Episode 107 - How To Create Media Strategies and Journeys That Are E.P.I.C.
In this episode, Jon shares an acrostic of EPIC and how several different elements combined can make a major impact in your marketing strategies, as well as ad journeys.
Episode 106 - Using Doodle Videos In Your Marketing Efforts
In this episode, we will look at Doodle videos and how you might use them in your marketing, things to look for in the software, and even some examples from one of the podcast listeners.
One Softwa…
Episode 105 - Takeaways, Mindsets, and Opportunities From The Data
In this episode, Jon will talk through the major takeaways and applications from the data analysis from over 80 different countries. In this podcast you will learn about thinking about time, location…
Episode 104 - Marketing Results In April to June 2021 From 210 Teams in 81 Countries
In this episode, you will hear the most recent marketing results from 210 teams in 81 countries. We will look at Reach, Outbound Click Through Rate, Ad Spend, Themes, Content, and more.
Episode 103 - What Is Working? Redefining Terms & An Appeal To You
In this episode, we will discuss the idea of "what is working?" Do we need to redefine terms such as "Vanity" metrics?
Episode 102 - Link Click Through AND Outbound Link Clicks Explained
In this episode, you will learn
1. How things are changing in the pixel and analytics world
2. What is the link click through rate
3. What is the outbound link click through rate and how to find i…
Episode 101 - How To Use Polls In Your Facebook Ads
In this episode, you will learn about how to use polls in your Facebook Ad Campaigns. For video training of how to do it, please check out our live video training course at https://kavanahmedia.com/c…
Episode 100 - Looking Back And Forward After 100 Episodes
In this episode, we will
1. Look back at what has stayed the same in these last 100 episodes
2. What is changing in the media to movements and christian media marketing efforts
3. Describe a new …
Episode 99 - Retargeting Strategies In Light of iOS 14.5
In this episode, you will learn
- retargeting strategies that still work in light of the pixel changes and Apple's iOS 14.5 privacy changes.