Build a Better Agency Podcast

Keeping up with data protection and privacy laws is exhausting. Nearly every month, new legislation is being introduced state by state to help keep users’ data protected online. And while this is ove…

Marketing today is not absolute. It’s experimental, iterative, and ever-changing. And with that comes many challenges that we have to overcome and adapt to as agency leaders. One of those challenges …

AI-generated content is rapidly finding its way into professional spaces and changing the way we work forever. This fact is especially important for creative agencies that are quickly realizing there…

We all want to get paid what we’re worth. But it’s more than likely that we’re downplaying our agency’s value because we’re too worried about pricing ourselves out or overcharging. This week, our gue…

This week, I’m covering an important topic I haven’t covered on a solocast before — agency owner work balance. Often, agency owners get pulled into too much of the day-to-day client work or aren’t co…

Podcasts, radio, and TV are all similar mediums with a broad reach across the US. But over the years, younger audiences have moved away from radio and TV in favor of other platforms that offer ad-fre…

Many of us didn’t initially set out to become agency owners when we first started working in the business we’re in now. It sort of happened accidentally, and we put our agency together on an as-neede…

How you lead your business is critical to its success. People are the most important assets in our agencies, and without them, we can’t deliver our best work to our customers. That’s why it’s critica…

So many of us hate selling or feeling like we are “being sold to” because it has the old reputation of being manipulative, exploitative, and too pushy. Thanks to the sales tactics of the old days, ou…

This week, I’m using this episode to talk about some questions I get asked a lot, and that is what we offer in AMI memberships. Many of you want to know what our different tiers of memberships includ…

You need innovative ideas to stand out and be ahead of the curve. We often get caught up in the chaos of day-to-day agency operations and retreat into the comfort zone of doing things the same way we…

Think about some of your favorite brands for just a moment. What aspects of those brands make you feel the most connected to them? Do you ever find yourself talking to your friends or family about a …

There’s no denying that when the pandemic hit, the workforce changed forever. We experienced some of the most rapid shifts in our economy and lifestyles this century, and we still feel its effects to…

If you’re tired of assessing your agency’s project values based on an average hourly rate and having your team constantly updating timesheets, you’ll want to take some notes on this episode. Today’s …

One of the most common traps we fall into as agency owners is making decisions based on our fears. Every day we have to make hard choices, and it’s easy to fall victim to a fear-based narrative when …

To continue on the sales theme this week, we’ll dissect everything you need to know about winning and retaining right-fit clients, honing in on your agency vertical, and strategizing your agency grow…

Sales — the dreaded word that most of us cringe when we think about it. It brings up thoughts of manipulation, forced conversations, and fear of rejection. It’s one of those necessary evils that come…

It’s no secret the job market has shifted immensely over the past 3–4 years. One minute, we’re hitting the brakes and halting all new hires. The next, we’re kicking things back into gear and going th…

One of the biggest sticking points with agencies is establishing tried and true onboarding and training SOPs. Over and over, we find that new hires aren’t pleased with how their onboarding process we…

With a heavy heart, I’m recording this week’s solocast to commemorate the life of a cherished and respected team member of AMI, Craig Barnes. I have known Craig for 25 years, and we became great frie…