Welcome to The Breakthrough Brand Podcast — your go-to for relatable, raw, and tactical business training designed to help you hit those big goals! I’m Elizabeth McCravy, a website designer and business educator for female entrepreneurs. I’ve built a multiple six-figure web design business in my 20s, and I’m passionate about sharing what I’ve learned so you can do it too. No secrets, just real talk and proven strategies for building a thriving business.
I’m a Christian business owner, mama to two boys (with baby #3 on the way!), and married to my high school sweetheart. I sell Showit website templates at elizabethmccravy.com and teach fellow designers how to build booked-out businesses through my course, Booked Out Designer. I also teach business owners how to start and scale a podcast in my program, Podcast Success Blueprint.
On this podcast, you’ll find solo episodes packed with actionable, easy-to-follow advice and inspiring expert interviews. We’ll dive into everything from online marketing, branding, podcasting, and business strategy, to faith, motherhood, productivity, and scaling your business. Let’s create a business that not only looks amazing from the outside but feels amazing on the inside too. It’s time to build your breakthrough brand!
Today we are talking about a sensitive topic — difficult clients! What do you do when you’re dealing with a difficult client right now? Maybe they are angry? Maybe you are angry? And, you’re just def…
On today’s episode, I have a very special guest, my sweet friend, Keleigh Lauermann! Keleigh is a creative gal from New Hampshire and is the owner of Anchor Design Co. She loves strategy about as muc…
Have you ever promoted companies as an affiliate? If so, chances are you’ve been in the position of wanting to send the link to someone, but obviously, you don’t remember the long link the company ga…
Thinking about hiring your first team member, but not sure where to start? Today’s episode is for YOU. I’m chatting with leadership and hiring coach, Kaylan Thompson about how to prepare for and make…
We are talking about naming your business! I’m walking you through specific mistakes to avoid when naming your business. Whether you have an established business name already or you’re a new business…
You’re in for a treat with Callie Ammons on this episode! Callie is an enneagram life coach for women, podcaster, writer, and speaker. Callie uses the enneagram to help her clients understand their G…
Tips, tricks, and strategies to create your most effective and strategic contact page ever.
Today we are talking specifically about the contact page on your website. If that sounds boring, hear me…
You may be reading that title and thinking “What the heck is Elizabeth talking about this week! Worst possible way?! What?!” Yep, you heard it right… say what you do in your business in the worst pos…
An entire week on a calendar? Yep, you read that title right! I schedule out everything I’m doing in a week, both personal and business, on my calendar, hour by hour for every weekday. And, I’m going…
I started 2019 with the goal to read the Bible all the way through in 1 year. Before this, I had read a lot of the Bible, but certainly not all of it, and definitely not many books in their entirety.…
Every year I like to go through the whole year month by month and look at what worked and what didn’t. I also spend some time reflecting on all that happened before I set goals for the new year. This…
It’s certainly not a fun feeling to excitedly post some content on Instagram, and just hear crickets from your audience. If you’re asking “How can I get people to actually engage with me?!”, “How can…
Today I have my dear friend Jena Viviano on the show to talk about our faith and our businesses.
We’re covering things like — How do we share our faith in our business? Should we at all? How do we…
Today you are in for a treat and so am I because these are some fun questions! I’ve collected questions that you guys sent in on Instagram, in emails, and some from an audience survey early this year…
Instagram Stories can be intimidating — especially when it’s new to you. You might be worried about what people are thinking and wondering if you’re doing it “right”. Showing up well on Instagram Sto…
A couple of months ago I deleted 700+ people from my email list. Just straight up a bye, bye, bye. Not because I didn't like them or didn't want them to get my emails — not at all! I deleted them bec…
My birthday is next week, and I’ll be turning 27. It’s my golden birthday actually. October 27th turning 27! Birthdays always put me into a super reflective mood. I love to think about the future an…
In this episode, we are getting into some mindset MAGIC! We are talking all about launching and your mindset around the launch process. We are diving into my recent launch and some major takeaways I …
I just had a launch in my business! If you’re a frequent podcast listener and follower, then you know this. ;) It was a multiple five-figure launch with a five-figure day too. It was exciting, exhila…
Some of you may know that I have an Etsy shop. No, it’s not where I sell my website templates or anything related. It’s a totally separate thing from my business. It’s my side hustle! Today, I’m divi…