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B2B Insights Podcast - Podcast

B2B Insights Podcast

The B2B Insights Podcast helps marketing and insights professionals navigate the rapidly-changing world of b2b markets and develop the strategies that will propel their brand to the top.

Discover exciting new trends and opportunities, and explore the pressing challenges facing b2b businesses today.

Each episode will arm listeners with valuable insights and tactical takeaways on topics such as customer experience, branding, communications effectiveness, product development, go-to-market strategies and much more.

Subscribe today for your monthly dose of exclusive insights from the b2b market experts.

Business Marketing
Update frequency
every 15 days
Average duration
41 minutes
Episodes
68
Years Active
2020 - 2025
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#47: The Future of B2B Experiences - Benoit Soucaret, Merkle

#47: The Future of B2B Experiences - Benoit Soucaret, Merkle

This brand-new podcast series explores how technology powers B2B experiences both now and in the future. From customer experience to brand experience, from user experience to employee experience, tec…

00:51:25  |   Wed 14 Dec 2022
#46: The Future of B2B Experiences - Tejal Patel, Cisco

#46: The Future of B2B Experiences - Tejal Patel, Cisco

This brand-new podcast series explores how technology powers B2B experiences both now and in the future. From customer experience to brand experience, from user experience to employee experience, tec…

00:52:00  |   Thu 01 Dec 2022
#45: The Future of B2B Experiences - Sylvain Panzani, Merkle

#45: The Future of B2B Experiences - Sylvain Panzani, Merkle

This brand-new podcast series explores how technology powers B2B experiences both now and in the future. From customer experience to brand experience, from user experience to employee experience, tec…

00:58:05  |   Thu 17 Nov 2022
#44: The Metaverse - The Future of Creating Meaningful B2B Connections?

#44: The Metaverse - The Future of Creating Meaningful B2B Connections?

On this special episode of the B2B Insights Podcast, Nick Hague is joined by Phil Clayton, Client Partner at Meta, to discuss how you can connect with the B2B buyer of today and the part the Metavers…
00:47:14  |   Thu 14 Apr 2022
#43: Brand Practitioners - Julia Nicoara, Carbon Trust

#43: Brand Practitioners - Julia Nicoara, Carbon Trust

In our new Brand Practitioners Podcast Series, we invite brand leaders from organizations across different industries to discuss how they use brand marketing to drive growth and the role research pla…

00:43:46  |   Thu 10 Mar 2022
#42: Brand Practitioners - Melanie Forbrick & Rebecca Seefeld, Siemens Energy

#42: Brand Practitioners - Melanie Forbrick & Rebecca Seefeld, Siemens Energy

In our new Brand Practitioners Podcast Series, we invite brand leaders from organizations across different industries to discuss how they use brand marketing to drive growth and the role research pla…

00:43:55  |   Wed 23 Feb 2022
#41: Brand Practitioners - Davion Ford, Arcadis

#41: Brand Practitioners - Davion Ford, Arcadis

In our new Brand Practitioners Podcast Series, we invite brand leaders from organizations across different industries to discuss how they use brand marketing to drive growth and the role research pla…
00:42:57  |   Thu 10 Feb 2022
#40: Brand Practitioners - Enno Houwerzijl, ING

#40: Brand Practitioners - Enno Houwerzijl, ING

In our new Brand Practitioners Podcast Series, we invite brand leaders from organizations across different industries to discuss how they use brand marketing to drive growth and the role research pla…

00:41:11  |   Wed 26 Jan 2022
#39: What Drives B2B Buying Decisions (with Elizabeth Nann, Executive Director Intelligence at The Wall Street Journal | Barron’s Group)

#39: What Drives B2B Buying Decisions (with Elizabeth Nann, Executive Director Intelligence at The Wall Street Journal | Barron’s Group)

This week on the B2B Insights podcast, our Business Development Director, Conor Wilcock, is joined by Elizabeth Nann, Executive Director Intelligence at The Wall Street Journal | Barron’s Group. In t…

00:47:31  |   Thu 09 Dec 2021
#38: Brand Masters - Jenni Romaniuk

#38: Brand Masters - Jenni Romaniuk

Join our Head of Growth Nick Hague as he takes you on the ultimate B2B branding journey with brand experts from around the world in our latest podcast series; The B2B Brand Masters.

 

In this fourth …

00:53:39  |   Wed 17 Nov 2021
#37: Brand Masters - Peter Field

#37: Brand Masters - Peter Field

Join our Head of Growth Nick Hague as he takes you on the ultimate B2B branding journey with brand experts from around the world in our latest podcast series; The B2B Brand Masters.

 

In this third e…

01:01:24  |   Wed 03 Nov 2021
#36: Brand Masters - Peter Weinberg

#36: Brand Masters - Peter Weinberg

Join our Head of Growth Nick Hague as he takes you on the ultimate B2B branding journey with brand experts from around the world in our latest podcast series; The B2B Brand Masters.

 

In this second …

00:49:27  |   Wed 20 Oct 2021
#35: Brand Masters - Mark Ritson

#35: Brand Masters - Mark Ritson

Join our Head of Growth Nick Hague as he takes you on the ultimate B2B branding journey with brand experts from around the world in our latest podcast series; The B2B Brand Masters.

 

In this first e…

00:51:36  |   Wed 06 Oct 2021
#34: Expectations of the New B2B Decision Maker

#34: Expectations of the New B2B Decision Maker

Following the launch of our recent whitepaper; “The Generational Differences in B2B Decision-Making”, we invited Matt Powell, Vice President & Executive Director of North America, and author of the r…

00:33:31  |   Wed 26 May 2021
#33: CX Practitioners - Peter Seaman, Finning

#33: CX Practitioners - Peter Seaman, Finning

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

 

In this sixth episode we talk …

00:28:39  |   Wed 12 May 2021
#32: CX Practitioners - Jo Goossens, Etex

#32: CX Practitioners - Jo Goossens, Etex

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

 

In this fifth episode we talk …

00:36:04  |   Thu 29 Apr 2021
#31: CX Practitioners - Christina Colby, Guidewire

#31: CX Practitioners - Christina Colby, Guidewire

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

 

In this fourth episode we talk…

00:38:35  |   Wed 14 Apr 2021
#30: CX Practitioners - Laura Lee, Molson Coors

#30: CX Practitioners - Laura Lee, Molson Coors

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

 

In this third episode we talk …

00:37:54  |   Wed 31 Mar 2021
#29: CX Practitioners - Lisa Best, Kemira

#29: CX Practitioners - Lisa Best, Kemira

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

 

In this second episode we talk…

00:42:47  |   Wed 17 Mar 2021
#28: CX Practitioners - Shaun Myers, Brenntag

#28: CX Practitioners - Shaun Myers, Brenntag

Our brand new CX Practitioners series aims to shine a light on the B2B brands who have put their customers front and centre and implemented award-winning CX programs.

In this first episode we talk to…

00:47:55  |   Thu 18 Feb 2021
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