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Authority Alchemy with Brian Horn and Jack Mize - Podcast

Authority Alchemy with Brian Horn and Jack Mize

The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.

Business News Education Business Management & Marketing Training
Update frequency
every 6 days
Average duration
34 minutes
Episodes
57
Years Active
2013 - 2016
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5 Keys To Develop Your Own Micro Specialization

5 Keys To Develop Your Own Micro Specialization

In Episode #14, we return to the topic of Micro-Specialization and divulge 5 key secrets to developing your own brand.

We’ll describe the importance of finding a good coach who will tell it like it …

00:40:51  |   Tue 04 Feb 2014
Framing Your Value

Framing Your Value

In Episode #13, we get down to the nitty gritty on how to frame your value and become a trusted and relied upon authority in your field

We'll explain the difference between becoming someone's servan…

00:29:31  |   Tue 28 Jan 2014
Wishes… Or Goals?

Wishes… Or Goals?

In Episode #12, we unlock the secrets on how to transform those New Year's resolutions you've made into real, obtainable goals.

We'll explain how to change your goals into the processes and actions …

00:26:19  |   Tue 21 Jan 2014
Authority Mindset: Inside the Mind of Your Prospects and Customers

Authority Mindset: Inside the Mind of Your Prospects and Customers

In Episode #11 we go into great detail about the four questions that will revolutionize the type of engagement that you get with your prospects.

We'll explain the steps you can take to educate your …

00:36:50  |   Tue 14 Jan 2014
The Death and Rebirth of Garrett J. White

The Death and Rebirth of Garrett J. White

This is the third installment of our special series, “Profiles of Authority“,  where we share an interview with someone that has demonstrated the ability to position themselves as an authority of the…

00:47:49  |   Thu 09 Jan 2014
How to Add Authority to your Presentations

How to Add Authority to your Presentations

In Episode #10 we explain precisely how to add authority to your presentations and webinars, and how to cement yourself as a reliable authority in your field of expertise.

We start things off by exp…

00:33:42  |   Tue 07 Jan 2014
Authority Mindset: Which “Authority” Are You?

Authority Mindset: Which “Authority” Are You?

In Episode #9 we reveal the four most prominent authority “personas” and why specifically crafting yours will be worth your time 10x over.

We kick off the episode by revealing that you want to be co…

00:37:28  |   Tue 31 Dec 2013
Authority Marketing and Building a Passionate Following on Facebook

Authority Marketing and Building a Passionate Following on Facebook

In Episode #8 we uncover how you can capture incredible authority and drive engagement to your brand using a few simple Facebook strategies.

We get this episode started by discussing the most powerf…

00:37:00  |   Mon 23 Dec 2013
How to Get More Speaking Engagements With Authority Marketing

How to Get More Speaking Engagements With Authority Marketing

In Episode #7 we dig into how to get speaking engagements using  the same authority marketing techniques we discuss every week on this show.

To start we totally dispel the myth that paid speaking ap…

00:48:10  |   Tue 17 Dec 2013
Doug Clark – Profiles of Authority

Doug Clark – Profiles of Authority

This is the second installment of our bonus, “Profiles of Authority” series.

In this series we share an interview with someone that has demonstrated the ability to position themselves as an authorit…

00:34:12  |   Thu 12 Dec 2013
The Authority Mindset – Micro Specialization

The Authority Mindset – Micro Specialization

In Episode 4 we defined The Authority Mindset as being a customer educator and advocate.

In this episode we explore “The Authority Mindset” again…specifically we dig into something we call micro spe…

00:52:19  |   Tue 10 Dec 2013
The Best Seller Loophole

The Best Seller Loophole

Here's a little known fact…very few authors write books to make money off publishing.

Mr. Robert Kiyosaki, initially wrote the New York Times best seller book “Rich Dad Poor Dad” to sell his educat…

00:49:13  |   Tue 03 Dec 2013
Keri Murphy – Profiles of Authority

Keri Murphy – Profiles of Authority

This is the first installment of our bonus, “Profiles of Authority” series.

In this series we'll  share an interview with someone that has demonstrated the ability to position themselves as an autho…

00:41:21  |   Thu 28 Nov 2013
The Authority Mindset – Being a Customer Educator and Advocate

The Authority Mindset – Being a Customer Educator and Advocate

  Director Robert Rodriguez once said,”Changing the game is a mindset.

He's right.  The first step in changing your “game” and elevating yourself to authority status is changing your mindset.

We'll …

00:48:39  |   Tue 26 Nov 2013
Claiming Your Name in Google (With Authority)

Claiming Your Name in Google (With Authority)

Episode Number Three of the Authority Alchemy Podcast is here.

What will they find when they GOOGLE you?

If you're not claiming your Authority by optimizing Social Profiles, Websites, Business List…

00:29:17  |   Tue 19 Nov 2013
Anatomy of an Authority Press Release

Anatomy of an Authority Press Release

Extra! Extra! Read All About It. Press Releases aren't dead after all.

If you thought Press Releases were dead because the SEO world pronounced them so when Google wiped out their strength as a sou…

00:30:57  |   Wed 06 Nov 2013
What is Authority Alchemy?

What is Authority Alchemy?

Welcome to Episode Numero Uno of the Authority Alchemy Podcast.

Find out just what we have in store for you to learn what it means to position yourself as THE Authority for your industry faster than …

00:33:51  |   Thu 31 Oct 2013
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