Authority Alchemy with Brian Horn and Jack Mize

Getting noticed is becoming increasing difficult in the competitive markets of today.

In years past, a blog might set you apart from your competitors, while today it’s a requirement for basic operat…

We'll get into the solopreneur marketing plan later in this post, but first I want to share something.

Recently, I realized I’m unemployable.

Not employable in the conventional sense, anyway.

The go…

If you had a near photographic memory of every marketing strategy you've ever tested, used or even heard of…how strong of a marketer do you think you'd be?

We have that guy on the show today.

His na…

In today's podcast episode, we go over 6 specific authority hacks to increase website engagement.

Press ‘Play” below to start listening now!

You’ve probably already created an easy to navigate and i…

In today's show, we go over how you can create your first authority content marketing campaign.

Authority Content Marketing is a series of content pieces that are specifically designed to increase yo…

Take the red pill, and you can keep reading this post.

Or take the blue pill, leave this site, and stay in wonderland forever.

Well…that's a little dramatic, I guess.

But one of my top 5 movies, and …

As a marketing consultant, you likely focus on social media, SEO and email campaigns. But do ever think about how to get local media coverage for clients, too?

While these are traditional marketing m…

In today's episode we go over a simple authority marketing offer you can make to your existing clients (or even new prospects) today….by just making a “small bet”.

What do Apple CEO Steve Jobs, comed…

We are living through an extraordinary moment in human history.

Technology is advancing faster than ever before.

Just a handful of years ago, you were the cool guy if you had a beeper. Now, its impos…

Welcome to the State of Authority Marketing Address of 2016.

This extremely important episode will cover the 7 most important things you can do in 2016 to position yourself as an expert in your indus…

The first impression your users get of your products and services is typically through some type of lead gen page they land on. Those very  pages you’ve been feverishly tweaking away at and — we pres…

Vanity is the reason many think is the reason to work toward influencer status.

Julian Casablancas, leader singer for The Strokes said, “Vanity can easily overtake wisdom. It usually overtakes common…

“When they can’t beat you, they hate you. ” – @ryanstewman

In this episode we have Ryan Stewman of HardcoreCloser.com joining us as a guest host.  He helps us dig into how anyone can become an infl…

If you thought Press Releases were dead because the SEO world pronounced them so when Google wiped out their strength as a source of backlinks, then you were probably never using them to their high…

While podcasts have been around for about a decade, there’s been a surge in listenership in the last couple years that’s getting a lot of attention from business owners, celebrities, advertisers, and…

In today's episode we talk about how to write and publish a book that can help position you as an influencer for the Digital Attention Span Consumer using the One Problem-One Solution Book Formula…ev…

Are you trying to sell with your content..or are you trying to influence?

Now, we aren't talking about sales pages or sales emails…you should focus 100% on trying to close the deal in both those cas…

Diamonds, a newborn baby, Spud Webb, dynamite…and even Tattoo from Fantasy Island.

Big things can come in small packages.

One of these things is the second “Pillar of Authority Marketing” known as m…

What are some essential things you need to know before you can begin to influence?

First, you have to identify your perfect prospect.  Think less about who you've sold the most to, and more about wh…