ValuePros Show
The ValuePros Show's mission is to help sales reps become value professionals. Each episode features thought leaders with timely, relevant, and practical ideas and actions you can take to show up value ready and help your buyers buy.
- Update frequency
- every 6 days
- Average duration
- 34 minutes
- Episodes
- 61
- Years Active
- 2018 - 2025
How to Take the Cold Out of the Cold Call with Sam Richter
“Every salesperson worries about their strategies becoming stale, especially when approaching buyers for the first time. If you wonder how you can approach cold calls and meetings with a fresh mindse…
How to Engage Your Customer with Your Personal Story with Mike Adams
“Stories are a fundamental part of who we are, but sometimes salespeople are reluctant to include them in their sales strategies. In this episode, we explore why personal stories are essential to you…
How to Help Your Customer See the Business Value of Change with Darrell Amy
“Sometimes a sales conversation can feel like we’re speaking different languages. If you’ve ever had that experience, you may benefit from this week’s podcast on the importance of business knowledge …
How to Optimize Your Time to Maximize Your Value as a Seller for Yourself, Your Company and Your Customer
“Some of us have wondered how to become more efficient as salespeople while completing the many day-to-day tasks necessary that lead up to great sales conversations. If that describes you, then this …
How to Lead in the Buyer Journey with Next Steps with Darrin Fleming and David Svigel
Episode Overview
This episode, “How to lead in the buyer journey with Next Steps,” featured Darrin Fleming, David Svigel, Principals at ROI-Selling and me – Bruce Scheer. The three of us have been …
How to be Buyer-Centric in your Sales Process with Tom Williams
Episode Overview
In this episode, Tom Williams, co-founder, and CEO of DealPoint and I talk about taking a buyer-centric approach in influencing the buying process.
Energy Being Wasted
Energy is …
How to take advantage of Content for Sales with Bernie Borges
Episode Overview
This episode features Bernie Borges, Chief Marketing Officer at Vengreso. Vengreso’s focus is on helping organizations with their digital sales transformation. Bernie has been on t…
How to sell to CEOs and Senior Executives with Chris Orlob
Episode Overview
In this episode, Chris Orlob, Senior Director of Product Marketing Gong.io and I talk about what's working and not working and CEO level sales conversations. Chris shares some surp…
How to go BALD and like it with Andy Paul
Episode Overview
For this episode, I'm speaking with Andy Paul. We had the opportunity to meet in person at the sales enablement conference in Denver, thanks to Nancy Nardin, Founder of Smart Selling…
How to Connect with Your Customers’ Career Goals with Mark S.A. Smith
Episode Overview I met Mark S.A. Smith on LinkedIn. He's an avid writer with 14 books under his belt, and has years of experience working with executives. He's a master at selling complex things as f…
How to Lead with a Theme versus Stuff with Bruce Scheer, A. Lee Judge, and Dontaye Carter
Episode Overview
This episode features yours truly, Bruce Scheer, being interviewed by A. Lee Judge and Dontaye Carter from Atlanta. They have a great show called the Business of Content Podcast. In …
How to Listen More and Sell More with Gerhard Gschwandtner
Episode Overview
In this episode, Gerhard talks about how to listen more and sell more. It’s a fun episode that offers guidance on how to show up with a listening mindset and be present for the custo…
How to Sell Complex Solutions to Multiple Buyers with David Svigel
Episode Overview
This episode features David Svigel, the co-founder of ROI-Selling.com. He’s been a close friend and business partner of mine for over a decade. We've tag teamed on several successf…
How to Sell like a Startup Founder with Jeremy Diamond
Episode Overview
This episode features Jeremy Diamond, founder of the blog Startup Deck Review, which is dedicated to studying startup pitch decks. He has a rich media background and is an MBA gradua…
How to harness the power of improv in your selling conversations with Andrew McMasters
Episode Overview
In this episode, we are speaking with Andrew McMasters. Originally from Philadelphia, he's an actor who's been working in Seattle for over 30 years. He started Jet City Improv back…
How to StorySell with Ed Bilat
Episode Overview
In this episode, we talk with Ed Bilat about how we can up our sales conversations by telling stories– what some refer to as "Story Selling". We are all humans at the end of the da…
How to use video outreach to get the meeting with Chris Ortolano
Episode Overview
This episode features Chris Ortolano, a sales workflow consultant based in Portland, Oregon. He provides an outside perspective to help organizations address their weaker elements to…
How to Get a Meeting with Anyone with Stu Heinecke
Episode Overview
Our guest, Stu Heinecke, is a master of getting a meeting with anyone. Stu is a Wall Street Journal Cartoonist, a hall of fame nominated marketer, and author of the book, How to Get …
How to sharpen your social outreach strategy with A. Lee Judge
Episode Overview
In this episode, you'll hear us talk about how to connect with potential buyers online, how to build trust over time by contributing content and closing new business with the buyers …
Getting Your Stories to Work with Theresa Francomacaro
Episode Overview
There has been a primary theme in storytelling over the past few years in sales. Stories are the #1 way to connect with a buyer and help them see their situation in a new way. In thi…