The Write Connection
The Write Connection podcast is designed to help you choose the right words and stories in your business content to create authentic connections with prospects, clients, partners, and colleagues. Meet Your Host... Katherine Burrows... Founder and CEO of Katherine Burrows Creative, creator of the Business Character Analysis, and Creative Content Strategist. As a lifelong writer and a professional copywriter for the last 12 years, I’ve noticed that so many coaches, speakers, and entrepreneurs really struggle to get the engagement and response they need from their content. That’s why I developed a really unique and powerful tool, specifically for entrepreneurs, speakers, and coaches, who are fed up with not achieving quality connections with their audience. Unlike a lot of other content creators, who still use formulas and metrics, I help my clients reveal the authentic character of themselves and their business, so their audience feels they identify with them instantly. If you’re finally ready to start building an authentic connection with your market, let’s have a cup of coffee and chat.
- Update frequency
- every 6 days
- Average duration
- 17 minutes
- Episodes
- 64
- Years Active
- 2021 - 2024
TWC S01 E04 Storytelling Series #3: Decision
Learn 7 ways we can leverage our brand story to move prospects toward a decision (to purchase), and how to include decision in our brand story. This episode is part of the 5-part storytelling series …
TWC S01 E03: Storytelling Series #2: Conflict
Learn about the 6 main types of conflict and 3 reasons why we need conflict in our brand stories. This episode is part of the 5-part storytelling series which focuses on incorporating conflict, decis…
TWC S01 E02: Storytelling Series #1: The Power of Storytelling
Learn why stories help us remember information much better than just facts alone... and the secret weapon of writers everywhere that you can use in your business content... This episode is part of th…
TWC S01 E01: For the Love of Stories
Words have been my passion since I was a young child. I love stories. We learn about ourselves and others from stories. As a lifelong writer, I have always felt called to use my words to help people.
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