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The Sales Japan Series - Podcast

The Sales Japan Series

The vast majority of salespeople are just pitching the features of their solutions and doing it the hard way. They are throwing mud up against the wall and hoping it will stick. Hope by the way is not much of a strategy. They do it this way because they are untrained. Even if their company won't invest in training for them, this podcast provides hundreds of episodes with information, insights and techniques all based on solid real world experience selling in Japan. Trying to work it out by yourself is possible but why take the slow and difficult route to sales success? Tap into the structure, methodologies, tips and techniques needed to be successful in sales in Japan. In addition to the podcast the best selling book Japan Sales Mastery and its Japanese translation Za Eigyo are also available as well.

Sales Business Management
Update frequency
every 6 days
Average duration
12 minutes
Episodes
462
Years Active
2016 - 2025
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396 No Zen Needed In Sales In Japan

396 No Zen Needed In Sales In Japan

I belong to Dan Slater’s Delphi Network and every week his newsletter contains unattributed quotes from CEO conversations he has heard at his recent events.  One of them caught my eye about sales.  T…

00:10:37  |   Tue 30 Jul 2024
395 The Thrill Of The Hunt In Sales In Japan

395 The Thrill Of The Hunt In Sales In Japan

There are farmers and hunters in sales and both are needed in organisations.  The hunters are energised by landing the deal and bored with the paperwork and administrivia required after the sale.  Th…

00:11:15  |   Sat 27 Jul 2024
393 Missing The Real Needs When Selling In Japan

393 Missing The Real Needs When Selling In Japan

I had a meeting with a client I have been chasing for business for the last ten years.  They have had the same President right throughout and we get on very well, but this has not resulted in any bus…

00:10:02  |   Tue 09 Jul 2024
392 Preparing RFPs in Japan

392 Preparing RFPs in Japan

I don’t like doing RFPs in Japan.  We are translating concepts and intangibles into text in a document, which a lot of people we will never ever meet will be reading and making decisions about us.  I…

00:10:24  |   Tue 02 Jul 2024
391 Stress Free Closing The Sale In Japan

391 Stress Free Closing The Sale In Japan

Recently, we had a negotiation with an existing buyer.  They had severely cut back their purchasing quantities under direct orders from the European Headquarters.  A new President had arrived and loo…

00:11:52  |   Tue 25 Jun 2024
390 Sales Can Be Depressing In Japan

390 Sales Can Be Depressing In Japan

I am having a bad run in sales at the moment and it is depressing.  I am a constant networker attending events to meet potential clients.  The leads we get to our website go to my sales team and so I…

00:10:28  |   Tue 18 Jun 2024
389 AI And The Death Of Content Marketing

389 AI And The Death Of Content Marketing

I started my first podcast “The Japan Leadership Series” on August 2nd, 2013.  Shortly after that, I discovered Content Marketing and got better educated on the subject thanks to Joe Pulizzi and Robe…

00:12:23  |   Tue 11 Jun 2024
388 Confirming Your Understanding Of The Client Needs In Japan

388 Confirming Your Understanding Of The Client Needs In Japan

Have you ever had this experience? You cannot get on the same wavelength as the client.  I remember an HR Director at one of the major fashion brands and I was always confused during our conversation…

00:10:20  |   Tue 04 Jun 2024
387 How To Present Your Sales Materials To The Japanese Buyer

387 How To Present Your Sales Materials To The Japanese Buyer

Japan loves detail. A lot more detail than we expect in the West.  I remember a lecture I attended at an academic conference on Sino-Japanese relations here in Tokyo in the early 1980s.  The Professo…

00:11:06  |   Tue 28 May 2024
386 Controlling Our Hour For The Sales Meeting In Japan

386 Controlling Our Hour For The Sales Meeting In Japan

Usually in Japan, we are granted an audience with the buyer for an hour for the meeting.  Sometimes with Western buyers, they want to restrict the time, so we only have thirty minutes, which makes th…

00:11:29  |   Tue 21 May 2024
384 Sardonic Humour, Sarcasm and Irony When Selling in Japan

384 Sardonic Humour, Sarcasm and Irony When Selling in Japan

Aussies are a casual people.  They prefer informality and being chilled, to stiff interactions in business or otherwise.  They can’t handle silence and always feel the need to inject something to bre…

00:12:08  |   Tue 07 May 2024
383 Being Convincing In Front Of The Buyer In Japan

383 Being Convincing In Front Of The Buyer In Japan

Blarney, snake oil, silver tongued – the list goes on to describe salespeople convincing buyers to buy.  Now buyers know this and are always guarded, because they don’t want to be duped and make a ba…

00:10:35  |   Tue 30 Apr 2024
382 Selling To Sceptics On The Small Screen In Japan

382 Selling To Sceptics On The Small Screen In Japan

We are slowly emerging from Covid, yet a few leftovers are still hanging around, making our sales life complicated.  One of those is the sales call conducted on the small screen using Teams or Zoom o…

00:11:54  |   Wed 24 Apr 2024
381 The Two-Step Process When Selling In Japan

381 The Two-Step Process When Selling In Japan

Getting a deal done in a single meeting is an extremely rare event in Japan.  Usually, the people we are talking to are not the final decision-makers and so they cannot give us a definite promise to …

00:10:39  |   Tue 16 Apr 2024
Sell With Passion In Japan

Sell With Passion In Japan

We often hear that people buy on emotion and justify with logic.  The strange thing is where is this emotion coming from?  Most Japanese salespeople speak in a very dry, grey, logical fashion expecti…

00:13:11  |   Tue 09 Apr 2024
380 Dress For Success When Selling In Japan

380 Dress For Success When Selling In Japan

I recently launched a new project called Fare Bella Figura – Make a Good Impression.  Every day I take a photograph of what I am wearing and then I go into detail about why I am wearing it and put it…

00:11:53  |   Mon 01 Apr 2024
379 Selling Yourself From Stage In Japan

379 Selling Yourself From Stage In Japan

Public speaking spots are a great way to get attention for ourselves and what we sell.  This is mass prospecting on steroids.  The key notion here is we are selling ourselves rather than our solution…

00:12:22  |   Tue 26 Mar 2024
378 How We Lose Clients In Sales In Japan

378 How We Lose Clients In Sales In Japan

Finding clients is expensive.  We pay Google a lot of money to buy search words. We pay them each time someone clicks on the link on the page we turn up on in their search algorithm.  We monitor the …

00:11:14  |   Tue 19 Mar 2024
377 Using Demonstrations and Trial Lessons To Sell In Japan

377 Using Demonstrations and Trial Lessons To Sell In Japan

Salespeople are good talkers.  In fact, they are often so good, they decide to do all the talking.  They try to browbeat the buyer into submission. Endless details are shared with the client about th…

00:10:06  |   Tue 12 Mar 2024
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