The Pubcast with Jon Loomer
Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
- Update frequency
- every 4 days
- Average duration
- 17 minutes
- Episodes
- 639
- Years Active
- 2013 - 2025
How Should You Set up the Conversions API?
What is the best, easiest, and cheapest way to set up the Conversions API? The answer isn't that simple. How are you managing the pixel right now? Does that tool have a built-in solution? Do you want…
Website Performance, GA4, and Preparing for AI with Joel Hughes
Jon invites Joel Hughes to the Pub to discuss WordPress, GA4, and AI. Joel is the founder of Glass Mountains, which is a web support agency with clients in the UK and US (including Jon).
Topics cover…
The Huge Potential Problem with Meta Verified
There is a huge potential problem with Meta Verified that no one is talking about, and it's about what happens when a previously verified person cancels their subscription.
What I Think About Meta Verified
Now that the Meta Verified subscription package test is rolling out, what do I think about it? Yeah, I have some thoughts...
What We Know About Meta Verified
The test for the Meta Verified subscription package has begun in Australia and New Zealand. Here's what we know...
How You Can Prepare for the Future of Search
If you're a brand and business owner who relies heavily on organic search referrals, the future of search may be scary to you. What can you do to prepare?
Google Bard, Bing, and the Future of Search
Luke and I meet at the Pub to discuss the latest news related to search and AI. In this episode of The Pubcast, we talk about the following...
2:30 Bard and Bing Search announcements and what they me…
The Impact of Future Search Engines on Content Creation
How would AI-driven search engines (Answer engines) impact website content strategy? This is a question I've been asking myself as I consider the potential impact these search engines may have on org…
How Does AI-Driven Search Impact Referral Traffic?
If you rely heavily on organic search referrals, you need to start asking this question. Your world may change very soon.
Why Does Facebook Suck at Detecting These Scams?
On one hand, we're in the midst of an AI renaissance. Facebook has the reputation of being on the cutting edge of automation, machine learning, and optimization. And yet, they still can't detect and …
We're Still So Early: ChatGPT and AI with Rachel Woods
Jon and Luke were joined at the Pub by Rachel Woods, founder of The AI Exchange (https://theaiexchange.com/). In addition to being an AI founder, Rachel is a must-follow on TikTok (The.Rachel.Woods),…
We Don't Like Change
The future of AI is both exciting and scary. Some of the scary stuff is based on predictions, and we really don't know what's going to happen.
Seriously, I don't know. It's not my expertise.
But what…
A Little Bit of Luck
It's okay to admit that you need a little bit of luck.
I don't mean that we don't deserve our success. But there's an element of being in the exact right place at the exact right time.
As I look back…
The Struggles of Building and Maintaining Business Relationships
In this episode, Jon and JR explore the contradictions related to the way many business partnerships start and why Jon struggles to form them.
ChatGPT Wrote a Movie
I worked with ChatGPT to create a 60-second movie and then I recorded it.
Creating this script was a process. I asked ChatGPT some specific questions. I didn't like the initial results. I gave it mor…
Will ChatGPT and AI Make Your Job Obsolete?
If you have anxiety about ChatGPT and AI making your job obsolete, allow me to talk you off of this ledge.
Is it scary? Yes. Absolutely. This technology is likely to be more impactful and disruptive …
AI Just Leapt Forward with ChatGPT. What Happens Now?
Jon and Luke discuss the potential impact and use cases of ChatGPT and AI during this incredible time of discovery, innovation, and change.
A Misunderstanding of ChatGPT and AI
Much of the criticism and skepticism in reaction to ChatGPT and AI is misplaced due to a misunderstanding of its value and purpose. Let's shed some light on how you should look at it...
How Often Should You Update Facebook Ad Creative?
This is a question I get a lot. Should you update your creative every couple of weeks? Every month? How can you avoid ad creative fatigue? There are three factors to consider.
How I Edit My Videos
The most common question I get these days is how I edit my videos. In some cases, I think the question is misguided. But I explain what I do here...