1. EachPod

The Message - Podcast

The Message

The Message from Campaign is the vibrant new fortnightly podcast about the Canadian advertising industry. Hosted by the Campaign team; David Brown, Chris Powell and Emma Johnston-Wheeler, the show debates the big issues facing agencies, brands and media in Canada and tackles the big, breaking news stories. The team also review the latest ads, drawing on real world feedback from their friends and family.


Find us at: https://www.campaigncanada.ca


Hosted on Acast. See acast.com/privacy for more information.

Business Marketing News Business News Media
Update frequency
every 8 days
Average duration
21 minutes
Episodes
63
Years Active
2024 - 2025
Share to:
ACA’s new president and CEO; Subway’s evolution; nostalgia marketing; and the PWHL’s new look(s).

ACA’s new president and CEO; Subway’s evolution; nostalgia marketing; and the PWHL’s new look(s).

David Brown, Chris Powell, and Emma Johnston-Wheeler discuss a major appointment notice for the industry, recent evolutions in Subway's marketing, the ongoing influence of nostalgia, and the PWHL's s…
00:15:45  |   Thu 12 Sep 2024
Building a muscle for quick thinking reactionary ads: How to catch the attention of a new generation of consumers

Building a muscle for quick thinking reactionary ads: How to catch the attention of a new generation of consumers

Emma Johnston-Wheeler chats with Campaign 30 under 30 winner, Courage ACD/Writer Matt Miller about keeping up with internet culture, creating reactionary content out of ephemeral concepts like "Brat,…
00:14:14  |   Wed 04 Sep 2024
Creative plays from big food brands; the moral considerations hampering ad spend in digital media; & the newest trend that has marketers in a frenzy

Creative plays from big food brands; the moral considerations hampering ad spend in digital media; & the newest trend that has marketers in a frenzy

David Brown, Chris Powell, and Emma Johnston-Wheeler take a look at innovative creative in the food industry, ponder the moral considerations ensuing from X's GARM lawsuit, and dismantle the newest i…
00:22:43  |   Fri 23 Aug 2024
A look at the new Omnicom group, reactionary ads and pop culture tie-ins, and a whole bunch of Olympic marketing

A look at the new Omnicom group, reactionary ads and pop culture tie-ins, and a whole bunch of Olympic marketing

David Brown, Chris Powell and Emma Johnston-Wheeler break down the new Omnicom group, react to reactionary tech outage ads as well opportune pop culture moments, and delve into the marketing initiati…
00:23:16  |   Mon 29 Jul 2024
Reflections on Toronto Pride, Cannes Lions, AI in advertising and the recent innovations of McDonald’s Canada.

Reflections on Toronto Pride, Cannes Lions, AI in advertising and the recent innovations of McDonald’s Canada.

David Brown, Chris Powell and Emma Johnston-Wheeler get into the thick of it, reflecting on Toronto Pride, Cannes Lions, AI in advertising and the recent innovations of McDonald’s Canada, plus reacti…

00:23:17  |   Fri 05 Jul 2024
Cannes Daily Global Podcast ep. 6: Festival review, plus call for shorter film ads

Cannes Daily Global Podcast ep. 6: Festival review, plus call for shorter film ads

In this final episode, we hear from Gideon Spanier, UK editor-in-chief of Campaign, Maisie McCabe, UK editor of Campaign, Alison Weissbrot, editor-in-chief of Campaign US, Rahat Kapur, editor of Camp…

00:30:15  |   Wed 26 Jun 2024
Cannes Daily Global Podcast ep. 5: Campaign beach party, plus latest wins

Cannes Daily Global Podcast ep. 5: Campaign beach party, plus latest wins

Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode five, we discuss the big award wins from the fourth night.


Lucy Shel…

00:21:49  |   Fri 21 Jun 2024
Cannes Daily Global Podcast ep. 4: Elon Musk puts free speech before advertisers

Cannes Daily Global Podcast ep. 4: Elon Musk puts free speech before advertisers

Beau Jackson, media editor of Campaign UK, Lucy Shelley, tech editor of Campaign UK, David Brown, joint editor of Campaign Canada, and Alison Weissbrot, editor-in-chief of Campaign US, join Gideon Sp…

00:22:53  |   Thu 20 Jun 2024
Cannes Daily Global Podcast ep. 3: Craft and entertainment winners

Cannes Daily Global Podcast ep. 3: Craft and entertainment winners

Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the second night.


Cha…

00:21:02  |   Wed 19 Jun 2024
Cannes Daily Global Podcast ep. 2: Big wins in audio, health & outdoor

Cannes Daily Global Podcast ep. 2: Big wins in audio, health & outdoor

Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this second episode, we discuss the big award wins from the first night.


Nic…

00:20:20  |   Tue 18 Jun 2024
Cannes Daily Global Podcast ep. 1: Awards preview & new humour category

Cannes Daily Global Podcast ep. 1: Awards preview & new humour category

As Cannes Lions 2024 kicks off on 17 June, Campaign's editors and journalists from around the world are again taking part in a daily podcast during the five-day festival.


In this first episode, we hea…

00:31:54  |   Mon 17 Jun 2024
Tims has new kicks; Veritas supports caregivers, and social media can be unkind to marketers

Tims has new kicks; Veritas supports caregivers, and social media can be unkind to marketers

Campaign's David Brown, Chris Powell and Emma Johnston-Wheeler talk about Tim Hortons' collaboration with Adidas on donut-themed Sambas, Veritas' new caregiving top-up policy, and the fallout when ma…
00:18:15  |   Fri 07 Jun 2024
Campaign Cup Final Special Winners Episode

Campaign Cup Final Special Winners Episode

Winner revealed! In a special episode dedicated to the final round of the Campaign Cup, David Brown and Emma Johnston-Wheeler chat with the creative duo behind the winning ad. Moments after securing …
00:23:10  |   Fri 24 May 2024
Campaign Cup Finals Special Episode: with the creative leaders behind

Campaign Cup Finals Special Episode: with the creative leaders behind "Start the Car" and "We the North"

We started with 32, and now just two remain in the Campaign Cup. It's a showdown between Zig's "Start the Car" for IKEA, which gave us a phrase that's become synonymous with finding a great deal, and…

00:21:26  |   Fri 03 May 2024
Taste testing Tims’ pizza, Canada’s Olympic campaign and the Campaign Cup Final Four

Taste testing Tims’ pizza, Canada’s Olympic campaign and the Campaign Cup Final Four

For this episode of The Message, the team went out for lunch first, then talked about some clever Canadian creative ideas—including how to get late-night Taco Bell consumers to come back during the d…
00:20:50  |   Fri 26 Apr 2024
Campaign cup

Campaign cup "elite 8", a sexy turkey ad, and the challenges of the digital media landscape.

Campaign's David Brown, Chris Powell and Emma Johnston-Wheeler reveal the "elite 8": the quarter final contenders of the campaign cup, discuss both innovative and tried and tested creative, and take …
00:22:58  |   Fri 12 Apr 2024
Women's History Month, an uptick in pitches, and a Campaign Cup update

Women's History Month, an uptick in pitches, and a Campaign Cup update

Campaign’s David Brown, Chris Powell and Emma Johnston-Wheeler provide an update on round two of the Campaign Cup, discuss the industry’s recent surge in review activity. They also break down multipl…
00:20:11  |   Thu 28 Mar 2024
A special episode dedicated to the Campaign Cup

A special episode dedicated to the Campaign Cup

First round intrigue. David Brown, Chris Powell and Emma Johnston-Wheeler discuss how they selected the 32 contenders, share their bracket picks, and take a look at the preliminary results including …
00:18:33  |   Fri 15 Mar 2024
ICA's big growth plans and Campaign Cup match-ups

ICA's big growth plans and Campaign Cup match-ups

What 'great' looks like for Canadian advertising plus Stok'd's 'dopest nails', round one of the Campaign Cup ad of century and is it time to call for a taxi for Taxi? David Brown, Chris Powell and Em…
00:18:25  |   Fri 01 Mar 2024
Embrace the Canadian advantage and be more ‘scrappy’

Embrace the Canadian advantage and be more ‘scrappy’

Campaign’s David Brown, Chris Powell and Emma Johnston-Wheeler lean into their innate Canadian characteristics and discuss how smaller budgets create more insight driven work. Plus Zulu Alpha Kilo at…
00:18:13  |   Wed 14 Feb 2024
Disclaimer: The podcast and artwork embedded on this page are the property of Haymarket Media Group Ltd. This content is not affiliated with or endorsed by eachpod.com.