The Message
The Message from Campaign is the vibrant new fortnightly podcast about the Canadian advertising industry. Hosted by the Campaign team; David Brown, Chris Powell and Emma Johnston-Wheeler, the show debates the big issues facing agencies, brands and media in Canada and tackles the big, breaking news stories. The team also review the latest ads, drawing on real world feedback from their friends and family.
Find us at: https://www.campaigncanada.ca
Hosted on Acast. See acast.com/privacy for more information.
- Update frequency
- every 8 days
- Average duration
- 21 minutes
- Episodes
- 63
- Years Active
- 2024 - 2025
Executive shuffles, the Canadian identity bandwagon, and reflections on Power list
Entrepreneurship, networking, and the importance of curiosity
A Telco perspective on media targeting new Canadians
Federal government reinstates advertising on Meta; Super Bowl showcases plenty of new Canadian creative; and brands rush to reaffirm their Canadian credentials in response to anti U.S. consumer sentiments
David Brown, Chris Powell and Emma Johnston-Wheeler review the recent news that the federal government has reversed its Meta news ban, and take a look at new creative including the Super Bowl and Ter…
The different culture in Québec towards advertising vs the ROC (rest of Canada)
H…
CMOs on the move; annual creative, an AI scam PSA and an aspirational hospital ad; Canadianism in response to U.S. tariffs and concerns over Meta’s policy changes
David Brown, Chris Powell and Emma Johnston-Wheeler review movements in senior leadership, and take a look at recent creative including two big annual campaigns from prominent brands. They also discu…
Breaking into the commercial industry as a film director
The first news of a new year–from Bye Bye to Bell Let’s Talk; plus WPP’s return to office, and Meta’s new policy changes.
Moving to the east coast for an ad job: why it’s better than you’d expect
Leo Burnett’s Interim CCO; Tim’s new media partner; Jaguar's rebrand and DJ remixes; and the institutions taking on big tech
David Brown, Chris Powell and Emma Johnston-Wheeler review a surprising change in leadership at Leo Burnett and a big account win for PHD Canada, Jaguar’s Type 00 concept car and Tylenol's DJ treatme…
How to punch above your weight, according to Wunder’s founders
Executive changes; Coca-Cola’s foray into AI; Campaign’s Power List; and the effectiveness of influencer marketing
David Brown, Chris Powell and Emma Johnston-Wheeler review a handful of significant executive changes, take a look at a new AI generated ad by Coca-Cola, discuss Campaign’s upcoming Power List, and d…
More ways in than one: crossover roles disrupting the traditional agency model
WPP's new CEO; a return-to-office issue at Publicis; a less awful Buckley's; and a wave of car ads targeting Gen Z
The other side of strategy: A closer look at the experience strategist role
Skip's new AOR; House Hippo resurrection; bus shelter campaigns and a bait-and-switch in the cannabis industry.
David Brown, Chris Powell and Emma Johnston-Wheeler reflect on a big account win for Courage, muse on clever creative, and take a deep dive into the Ontario Cannabis Store's new awareness campaign fe…
From India to Canada: Navigating the industry through an immigrant lens
Navigating the industry with a queer and BIPOC identity
The biggest industry moves; a tone shift in the banking category; and Campaign’s new ‘State of the Pitch’ survey
David Brown, Chris Powell and Emma Johnston-Wheeler review significant industry changes as of late, discuss the current landscape of banking ads, and introduce a new survey to gather data about the s…
