Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
RIch shares some ideas about how to help out those who are insecure.
Every other week, we look back to curate nuggets and pearls Rich dropped on the podcast. We revisit inspired advice, innovated leaps, and what some might just call pure marketing magic.
Today’s episode is on the topic of media buying--Rich is going to walk you step by step through the process he used to make a $25,000 a month buy for his client in Detroit.
On This TBT episode, Rich covers a topic he calls “the educational spectrum,” which is a way to quantify how ready a prospect is to buy… and then adjusting your messaging to say the right things at t…
Rich shares some of the lessons he’s learned along the way--and today is going to mostly focus on the early part of his career--from 1994 to about 2004.
Rich Talks about Your most important number, which is the number of jobs you need to sell each month in your most important product category to get you where you need to go.
Rich brings SEO Guru Katie Colihan back on the podcast to discuss the 7-phase life cycle that all contractors have suffered through at one time or another as they struggle to come to grips with yet a…
This Fathers Day we get some insight into Rich’s dad, and how he shaped Rich into the man he is today.
Random Saturday is RIch’s monthly chance to assemble little bits and pieces of things that didn’t really merit an entire podcast, but were interesting and worthwhile to cover with you.
Rich invites Level 10’s COO, Bryan Bauman to show us a new site he and his team have just launched.
On This ThrowBack Thursday, Rich identifies 4 things you need to be doing that will make 80% of the difference in your marketing.
Today Rich talks about some extremely encouraging RESULTS we are getting for our clients using Facebook advertising… and more importantly, he’s going to explain to you exactly what that means!!
Rich talks about how to write great radio ads… He’s got 8 points for you… and then we’ve got 9 ads for you to listen to so you hear the points in action.
Rich heads back to a concept he introduced in April. The Trust Pyramid. The Top Layer - Personal Experience is where he is focusing today.
How does God keep up with prayers from 7 billion people? Is it even POSSIBLE to keep up with it all? Rich provides some answers today from an unexpected source--not the scriptures… not divine inspira…
Today is the first volume of our Level 10 Contractor Semi-Monthly Top 10. Every other week, we’ll look back and curate the nuggets and pearls Rich dropped on the podcast.
Today’s epsode is a follow up to last Thursday’s about Pre Customer Service. Rich goes into detail about how contractors can use Pre Customer Service principles in their businesses.
It’s Throw Back Thursday, and today we’re going to go back to the MYM Insider Top 10 CDs with segments called “hide no seek,” The plum tree analogy, six figure ROI, the headline bank and Platitude Bu…
Today RIch interviews a contractor in Virginia who has been using Home Advisor for 14 years now to build their company… in fact, the ONLY advertising they’ve used the entire 14 years has been Home Ad…
Rich Talks about the pros and cons of hiring radio personalities to voice your radio commercials.