The GTM Handbook

Ever wonder what GTM (Go To Market) actually even means? What does it take to Go To Market, whether you are at a big company, startup or even just a small team in a big company or even a large team at a small company.

Every angle is covered in this podcast, and we dive DEEP into it with our guests.

Business Careers

Update frequency: every 8 days
Average duration: 28 minutes
Episodes: 56
Years Active: 2023 - 2025

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16: What Makes Great Value In Outreach

This week Jake makes another guest host appearance and hosts Alex Trca who is an SDR Manager at LeadIQ at the time, and now is a SR BDR at Arena currently. This was a great conversation between the t…

00:35:54 | Thu 29 Jun 2023

15: Sequence Best Practices & Moving Away From Tech

This week we had Andrew Ciardella and Raafeh Kaleem from Enel X where they have grown from being Business Development Associates to now being Principal Business Development Associate and Business Dev…

00:35:13 | Fri 23 Jun 2023

14: How To Work Efficiently As An SDR

This week Jake came back to guest host the SDR Handbook Podcast with special guest Jake Bennett from AmpleMarket.

00:35:03 | Thu 15 Jun 2023

13: Why Emotional Intelligence Is Great For SDRs

This week we had Andy Laws as a Senior SDR Manager from Braze. Where he has worked his way up from IC to where he is now. He also was a professional cricket player and he shares in the podcast was a …

00:27:58 | Thu 08 Jun 2023

12: Making The Move Into The SDR World

This week we had Max Schwartz on from Gradient AI where he spoke to us all about his experiences growing up that helped him become the SDR he is today. Along his journey, he sold hot dogs outside of …

00:26:43 | Thu 25 May 2023

11: What An SDR Can Do To Improve Today

Chris Ritson joins the podcast this week to speak all things SDR. We dove into where he thinks the role is going in the future and also his take on what is going on in the market right now. After tha…

00:31:25 | Thu 18 May 2023

10: SDR Handbook: Cold Calling

This week we changed things up a little bit. We wanted to take a break from interviewing someone and go deep into a single topic. This week it was cold calling. I brought Jake back onto the show, whi…

00:38:45 | Thu 11 May 2023

9: Prospecting As An AE

Mike Wander is an AE at Lavendar, the purple heart company we all see on LinkedIn. He also runs a show called The 3-minute Sales School where he takes a person's email and gets a better score on Lave…

00:18:49 | Thu 04 May 2023

8: How To Lead Your SDR Team

This week we had Carly Pledge on from CloudCall where she is the Global BDR Manager. We spoke about how to properly manage a global team and what tactics you can use to make your team the top perform…

00:27:33 | Thu 27 Apr 2023

7: How To Get Started As An SDR

This week we had Sanjay Day on the podcast from Catalyst Software. This was a great episode between TDG and Sanjay where they talked about how Sanjay first started as an SDR and how he got to become …

00:24:16 | Thu 20 Apr 2023

6: Being A Founding SDR w/ Elric Legloire

In this week's episode, we are joined by Elric Legloire a founding SDR at Castor as well as the host of The SDR Game Podcast. Taylor and Elric get into why Elric started the podcast, what his biggest…

00:29:24 | Thu 13 Apr 2023

5: Creating A Great SDR Team

This week we had Marc Parsons on from OneUp Sales where he's an SDR Lead and soon-to-be SDR Manager as well. Marc runs a great team and shares how he coaches his team every day. He has chosen a diffe…

00:23:53 | Thu 06 Apr 2023

4: How To Hire SDRs

This week we have Lewis Gadsdon on the podcast to talk about hiring SDRs and how to go about interviewing them.

We get insights into his world and how they have been able to hire tons of successful …

00:28:45 | Thu 30 Mar 2023

00:33:58 | Thu 09 Mar 2023

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