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The GTM Handbook - Podcast

The GTM Handbook

Ever wonder what GTM (Go To Market) actually even means? What does it take to Go To Market, whether you are at a big company, startup or even just a small team in a big company or even a large team at a small company.

Every angle is covered in this podcast, and we dive DEEP into it with our guests.

Business Careers
Update frequency
every 8 days
Average duration
28 minutes
Episodes
56
Years Active
2023 - 2025
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36: What The “Craftsmen” And “Daily Flow” Approaches Are

36: What The “Craftsmen” And “Daily Flow” Approaches Are

Brandon Jeppson joined the podcast this week to talk about some non conventional SDR tactics.


You could even say they aren't "tactics" but ways to go about your day to day.


Listen in to learn just …

00:36:50  |   Wed 10 Jan 2024
35: Steps To Building Your LinkedIn Brand

35: Steps To Building Your LinkedIn Brand

This week we had Elliott Garcia on the podcast to talk about how he built his following to over 10,000 followers on LinkedIn.


He talks the steps he took and what he did in order to build a great com…

00:32:10  |   Wed 03 Jan 2024
34: Building A Great List

34: Building A Great List

This week we had Robert Akerele on the podcast to talk about his way of creating a great prospecting list. We walked through it step by step making it easy to utilize for yourself or build off of.


R…

00:28:45  |   Thu 14 Dec 2023
33: How To Navigate LinkedInfluencers Posts

33: How To Navigate LinkedInfluencers Posts

We got a controversial one this week, thanks for Gonzalo Quevedo for coming on to talk about this.


We touch on the incredible amount of information and tips you can find on LinkedIn nowadays and how…

00:36:49  |   Thu 07 Dec 2023
32: How To Deal With Stress And Burn Out

32: How To Deal With Stress And Burn Out

Super excited about this episode with Damien Woodfull. He runs the Sell True Podcast and Program where he goes through everything we talk about in this podcast but much more indepth.


Damien has an a…

00:32:30  |   Thu 30 Nov 2023
31: How To Actually Go From SDR To AE

31: How To Actually Go From SDR To AE

Need to update this later

00:33:35  |   Thu 23 Nov 2023
30: Manage Your Team Effectively

30: Manage Your Team Effectively

This week we had Taylor Corr on the show, who manages the SMB and Mid Market Sales team at Quantcast.


He has been in and around Sales Development for 7+ years and knows just what is needed to build…

00:34:54  |   Thu 16 Nov 2023
29: How To Build Your LinkedIn From Scratch

29: How To Build Your LinkedIn From Scratch

This week we had Augusto on the podcast to talk about how to build your LinkedIn from scratch and the exact things you can do to have a following on the platform.


With over 8,000 followers and a gre…

00:32:32  |   Thu 02 Nov 2023
28: Authenticity At Scale As An SDR

28: Authenticity At Scale As An SDR

This week we had Cody Branchaw who is an SDR at SEON Fraud Fighters. A huge topic of this episode is the practice of authenticity as an SDR and how you can apply that in your day to day activites.

00:26:23  |   Thu 26 Oct 2023
27: Why Do An SDR Bootcamp

27: Why Do An SDR Bootcamp

This week we were joined by Cori Zuniga a BDR at Motus who went through an SDR Bootcamp called Satellite.


She came on to share her stories and experiences in the bootcamp and all the things she lea…

00:26:36  |   Thu 12 Oct 2023
26: Sales Development In The Past VS Now

26: Sales Development In The Past VS Now

This week we have Jeff Torbeck on the show. He has been a sales development rep at companies like SalesForce and many others during the 2000s and first few years of the 2010s.


After that he went on …

00:40:25  |   Thu 28 Sep 2023
25: Up Your Financial Game

25: Up Your Financial Game

Thsi week we had Mando Sallavanti on the podcast. He is a financial planner at MassMutual and deals with tons of folks in SaaS.


Armando Sallavanti is a registered representative of and offers securi…

00:24:20  |   Thu 14 Sep 2023
24: Steps To Get Better At Cold Calling

24: Steps To Get Better At Cold Calling

This week we had Justin Lang on the show. We dive into his way of cold calling and how he has gone about teaching cold calling to sales reps over the past few years.

00:24:38  |   Thu 07 Sep 2023
23: How To Write Effective Cold Emails

23: How To Write Effective Cold Emails

This week we had Bojan Samardzija on from Key Outreach. Where we went through all his key insights into cold email outreach and how he makes it work.


Especially in the age of AI and how many emails …

00:24:13  |   Thu 31 Aug 2023
22: Building A Brand For Yourself

22: Building A Brand For Yourself

This week we had Phoenix Rose on the podcast. He is a previous SDR in B2B SaaS and recently started a free Slack group for folks that are looking to become better in sales.

00:24:23  |   Thu 24 Aug 2023
21: What It Takes To Go From SDR -> AE

21: What It Takes To Go From SDR -> AE

This week we had Mor Assouline the founder of FDTC (from demo to close). We spoke about how to up your game as an SDR to become the best AE you can.
00:26:41  |   Thu 17 Aug 2023
20: Keys To Being The Best SDR

20: Keys To Being The Best SDR

This week we had Zach Landres-Schnur the Head of Sales Development at LiveRamp on the podcast. Where he brought a wealth of knowledge from his almost 8 years at the company and started as an SDR and …

00:23:29  |   Thu 03 Aug 2023
19: Navigating The SDR World

19: Navigating The SDR World

This week we had Stephanie Goulet on the podcast. She is an SDR at Braindate, where she spends her time trying to get into contact with event managers and more to help get their product at awesome ev…

00:34:39  |   Thu 27 Jul 2023
18: Creating A Great SDR Team From The Ground Up

18: Creating A Great SDR Team From The Ground Up

This week we had Cam Harold on the podcast who is VP and Head of Sales at Push Operations. Helping a company that is over 12 years old utilize outbound on a new scale and create an SDR team that over…

00:26:51  |   Thu 20 Jul 2023
17: How To Scale Your SDR Team Properly

17: How To Scale Your SDR Team Properly

This week we have DeAndre Porter on, the Snr GTM Manager at Brex. Where he runs the SDR function and is helping build the amazing GTM team at one of the top tech companies in the world.

00:25:29  |   Wed 12 Jul 2023
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