The Dental Marketing Secrets Podcast

What are people saying about your business online? 

This is the heart of today's episode- managing your online reputation. 

Avalon Hartman joins me on the show to break down the best way to approach yo…

Influencers. They are all over the place. From national influencers with 250K+ followers to micro-influencers that dominate your local scene, they seem to be taking over. 

So, how do you tap into that…

LinkedIn?  For my dental practice?  Oh, yes.  And Dr. Angela Mulrooney joins me on the show to break down how it's all done 🔥

This is a topic I've wanted to discuss for a LONG time.  But I needed to f…

In today's market, a basic website simply won't cut it. Sure, in years past, you could get away with having a mediocre, cookie-cutter website.

Not anymore.

More important than simply having a website…

 Cause marketing is a great way to demonstrate your commitment to the community by partnering with local organizations for a good cause. 

Daniel Dudley of Make-A-Wish Utah joins us today to talk about…

If you are thinking of buying, selling, or merging your practice then this episode is for you.

Whether this is your first deal if you've been through this before, this interview will help you navigate…

Most practices tend to use a 'copy cat' approach when it comes to marketing.  (They typically look at what their competitor down the street is doing and then do the same thing)

But that strategy leads…

Yes, we've all wanted to transition away from PPOs and move towards Fee for Service. 
But what does that actually look like? 
How do you go about even starting? 

As a follow up to our earlier podcast on…

Are you charging the right fees?  This one strategy has an enormous impact on your practice profitability. 

In this episode, I'm joined by KJ Jordan, revenue analyst extraordinaire for Benco Dental, a…

Strategic practice growth comes from understanding your current position and where you'd like to be in the future.  

In this episode, guest Tim Kelley and I dive into which 8 numbers/metrics you shoul…

Who else is ready to break free from lousy PPOs??  Being tied to certain PPOs is a lot like paying taxes: the little reward you receive in the end never seems to add up to the amount you put in. 

But …

Does your online reputation (reviews, social media, listings) actually reflect your patient experience? 

For a lot of practices, that answer is 'no.' This causes friction for prospective patients and…

What role does Hygiene play in your practice? 
Do you feel like you are maximizing your hygiene potential?
Do your hygienists have the tools, resources, and direction to improve case acceptance?

Rach…

If you have thought about getting started with video marketing or have decided it's finally time, then this is the episode for you. 

Matthew Miller of Mad Capper Marketing joins me to reveal his video…

***Part 2
Ever struggled to get buy in from your team on a new marketing campaign?
Do you come up against team members that simply don't want to get on board?
Is the perception that this is just the 'f…

Ever struggled to get buy in from your team on a new marketing campaign?
Do you come up against team members that simply don't want to get on board? 
Is the perception that this is just the 'flavor o…