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The Dental Marketer - Podcast

The Dental Marketer

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Welcome to The Dental Marketer Podcast. Where we are helping dentists everywhere!

A podcast where we answer all your dental marketing questions & concerns, breakdown campaigns and strategies, talk all about Ground Marketing, and motivate and inspire, just like YOU motivate and inspire me.



THANK YOU SO MUCH FOR LISTENING IN!


Management & Marketing Business Medicine Health & Fitness
Update frequency
every 3 days
Episodes
120
Years Active
2024 - 2025
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DIY Dental Insurance Negotiation: Tips for Taking Control of PPOs | Dana Moss | 561

DIY Dental Insurance Negotiation: Tips for Taking Control of PPOs | Dana Moss | 561

Unlocking better insurance reimbursements isn’t about luck—it’s about knowing the rules of the PPO game and playing to win!

In this episode, we sit down with Dana Moss, an expert in PPO insurance all…

Thu 26 Jun 2025
Keep Showing Up: The Secret to Ground Marketing Growth | GMS

Keep Showing Up: The Secret to Ground Marketing Growth | GMS

Ever felt discouraged after being turned away by a local business, wondering if your efforts in ground marketing were truly worth it?

This episode of the Ground Marketing Series unpacks why the most …

Mon 23 Jun 2025
Kindness Meets Marketing: Mastering Patient Calls for Real Results | Eric Hubbard | 560

Kindness Meets Marketing: Mastering Patient Calls for Real Results | Eric Hubbard | 560

Who’s picking up your office phone—and are they turning callers into loyal patients or missed opportunities?

In this episode, we meet Eric Hubbard, founder of Pain-Free Dental Marketing, to uncover th…

Thu 19 Jun 2025
The Top 8 Traits for Hiring the Ultimate Ground Marketer: And How to Incentivize Them | GMS

The Top 8 Traits for Hiring the Ultimate Ground Marketer: And How to Incentivize Them | GMS

What are the must-have qualities of an excellent ground marketer for your practice?

This episode pulls back the curtain on the secrets to building an unstoppable ground marketing team—one that doesn’t…

Mon 16 Jun 2025
Escaping

Escaping "Marketing Handcuffs": How Dentists Can Avoid Bad Contracts | Ali Soufi | 559

Why do so many dentists feel trapped in contracts with marketing agencies that just aren’t delivering results?

This episode gets right to the heart of the issue, revealing the hidden pitfalls that can…

Thu 12 Jun 2025
How to Transform Ground Marketing Events Into Lasting Online Buzz | GMS

How to Transform Ground Marketing Events Into Lasting Online Buzz | GMS

Imagine your ground marketing efforts echoing through your community long after in-person events end—all thanks to smart social media strategies.

In this episode, we unpack the often-overlooked connec…

Mon 09 Jun 2025
Reduce Dental Staff Turnover with These Proven Onboarding Tactics | Malika Azargoon | 558

Reduce Dental Staff Turnover with These Proven Onboarding Tactics | Malika Azargoon | 558

Does your practice lose good people faster than you can hire them?

Effective onboarding could be the missing link transforming costly turnover into a thriving, loyal team. In this episode, we sit dow…

Thu 05 Jun 2025
Will Your Flyers Really Make People Act? How to Make Your Marketing Materials Irresistible | GMS

Will Your Flyers Really Make People Act? How to Make Your Marketing Materials Irresistible | GMS

Are your marketing materials truly working for you, or are they just adding to the noise?

In this game-changing episode, we reveal why treating your flyers, brochures, and signs as "micro sales machi…

Mon 02 Jun 2025
The Real ROI of Investing in Your Dental Team | Zach Shelley | 557

The Real ROI of Investing in Your Dental Team | Zach Shelley | 557

Building a thriving dental practice isn’t just about the latest equipment or sharp marketing strategies—it all starts with how you invest in your people.

In this episode, we're bringing on Zach Shelle…

Thu 29 May 2025
Tracking Your Ground Marketing Success: What Every Practice Must Measure | GMS

Tracking Your Ground Marketing Success: What Every Practice Must Measure | GMS

If you’ve ever wondered whether your ground marketing efforts are actually working, this episode unveils the proven techniques that transform guesswork into reliable results. We’re digging into the h…

Mon 26 May 2025
Cloud, AI, and Teamwork: The Easy Way to Onboard New Practice Management Technology | Sadie Stewart | 556

Cloud, AI, and Teamwork: The Easy Way to Onboard New Practice Management Technology | Sadie Stewart | 556

Why do some dental practices sail through technology upgrades while others struggle with stalled schedules and unhappy teams?

In this episode, we're sitting down with dental practice management expert…

Thu 22 May 2025
The Art of the Follow-up: How to Bring Patients in Without Being Salesy | GMS

The Art of the Follow-up: How to Bring Patients in Without Being Salesy | GMS

Ever feel awkward or pushy when contacting potential patients to book appointments?

Today we're learning about the under-appreciated yet pivotal role follow-ups play in turning potential leads into lo…

Mon 19 May 2025
What Google Won’t Tell You About Patient Behavior | Ali Soufi | 555

What Google Won’t Tell You About Patient Behavior | Ali Soufi | 555

Ranking high on Google is great, but is that what really fills your appointment book?

Today we're learning how to transform your website into a patient-generating powerhouse with insights from Ali! E…

Thu 15 May 2025
Scripts Vs. Human Interaction: How to Make Your Marketing Scripts More Personal | GMS

Scripts Vs. Human Interaction: How to Make Your Marketing Scripts More Personal | GMS

What's the secret to turning a robotic script into a powerful tool for meaningful connections?

In this episode, we unravel the art of customizing ground marketing scripts, redefining the way these too…

Mon 12 May 2025
Managing Overwhelm and Anxiety: Emotional Tools for Dental Leaders | Dr. Erik Fisher | 554

Managing Overwhelm and Anxiety: Emotional Tools for Dental Leaders | Dr. Erik Fisher | 554

Are you feeling weighed down by your emotions in dentistry? You are not alone!

Dive into today's episode with Dr. Erik Fisher about the power of emotional specificity. Erik unpacks the profound idea t…

Thu 08 May 2025
The Power of Free Giveaways in Ground Marketing: The Right and Wrong Way | GMS

The Power of Free Giveaways in Ground Marketing: The Right and Wrong Way | GMS

What separates giveaways that fizzle out from those that make a massive impact on your marketing?

Imagine leveraging the power of a small gift to engage potential patients, gather valuable data, AND c…

Mon 05 May 2025
Why Setting Boundaries is Crucial for Quality Care | Dr. Laura Brenner | 553

Why Setting Boundaries is Crucial for Quality Care | Dr. Laura Brenner | 553

How do you know if you're caring TOO MUCH for others?

In this episode, we have Dr. Laura Brenner—a seasoned dentist and insightful career coach—to dive deep into the pressing issue of burnout in denti…

Thu 01 May 2025
Power Up Your Presence at Farmers Markets: How to Secure a Booth and Attract Patients | GMS

Power Up Your Presence at Farmers Markets: How to Secure a Booth and Attract Patients | GMS

Today, we’re sharing exactly how to get into the best farmers markets—and why these events can become a powerhouse for attracting new patients to your practice!

In this episode, we'll dive deep into s…

Mon 28 Apr 2025
From Volume to Value: How to Boost Your Patient Value and Stop Burnout | Scott Manning | 552

From Volume to Value: How to Boost Your Patient Value and Stop Burnout | Scott Manning | 552

What's the biggest trap that dentists fall into that kills both their profit and their passion?

Today we have a candid conversation with Scott Manning as we unravel the common pitfalls that dentists f…

Thu 24 Apr 2025
From PTAs to Parents: Your Dental Marketing Essentials for Schools | GMS

From PTAs to Parents: Your Dental Marketing Essentials for Schools | GMS

Today we're doing a deep dive on how dental practices can seamlessly integrate into the school community and boost patient engagement!

This episode is packed with practical insights, detailing how to …

Mon 21 Apr 2025
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