The Campaign Podcast

With the annual London series of games taking place this month, Campaign features editor Matt Barker touches down with NFL UK‘s general manager Henry Hodgson to discuss Taylor Swift's new favourite s…

Our fabulous four become CMOs of ITV, Roblox, X and Only Fans. What do their first 30 days in charge look like and where are the "Big Dog collabs"? Hosted by Bukky from Wavemaker, Charlie from MiQ, H…

Commercial leaders from Sky Media, Channel 4 and ITV spoke openly about Origin, ISBA’s initiative to measure campaign reach across media, as part of Campaign's 'TV: The next episode' summit earlier t…

Features editor Matt Barker and reporter Charlotte Rawlings discuss the recent fuss over Burberry's Bond Street tube station takeover, Samuel L Jackson appearing in the latest Warburtons campaign and…

Our media sages knock the tech giants down a peg or two, contemplate eyeball-tracking obsessives and remember to hand in their school essays. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet…

Chaka Sobhani, global chief creative officer at Leo Burnett, and Mike Sutherland, executive creative director at Adam & Eve/DDB, join Campaign's work and inspiration editor Imogen Watson to review so…

Campaign features editor Matt Barker is joined in the studio by reporters Shuana Lewis and Charlotte Rawlings to chat about the ongoing controversy over mocked-up OOH campaigns, stress-related proble…

The MediaWeek gang mourn/celebrate the death of traditional shops and discuss the proliferation of streaming services, TikTok copycats and syphilis in the metaverse. Hosted by Bukky from Wavemaker, C…

Richard Thompson, the chair of M&C Saatchi in the UK and chair of the England and Wales Cricket Board, joins Campaign's UK editor-in-chief Gideon Spanier, to discuss the growing power of celebrity an…

A study conducted by Dove Men+Care found a mere 7% of men worldwide relate to depictions of masculinity they see in media.

As advertising plays a crucial role in creating and projecting masculine idea…

Our media muckers get to grips with connected TV, the "messy continuum", seasoned Roblox gamers and the metaverse. "The only limit is how good are your plans?" Hosted by Bukky from Wavemaker, Charlie…

South Asian Heritage Month runs from 18 July until 17 August and aims to celebrate the contributions that South Asian communities are making to the UK.

Shahnaz Ahmed, director of creative and innovati…

This week’s podcast sees features editor Matt Barker joined by premium content editor Nicola Merrifield and reporter Charlotte Rawlings to talk about our recent Question of the Week, asking “How big …

Our media Barbies and Kens discuss Media Week awards, X means death, Barbenheimer and the "jarring, 'Mickey Mouse' mid-roll". Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis a…

When Dept opened a games-focused division called Dept/Games, the agency cited a vast majority of younger audiences identifying as gamers (88% of Gen Z) as a reason for creating the division.

Campaign’…

The Barbenheimer phenomenon has been embraced by everyone, not so much because of the films themselves, more the sense that this is a moment that people will be talking about in years to come, set as…

Our media warriors discuss the trends and vibes from Cannes Lions. Does winning awards matter any more? Should Cannes move to Skegness? Plus why media execs should cosy up to Gen Zs, the benefits of …

In June, the leaders of three leading UK trade bodies, the Ad Association, ISBA and the IPA, wrote an opinion piece in Campaign that said tracking carbon impact is vital, but questioned the premise o…

Following a flurry of M&A news this week, including Uncommon Creative Studios selling a majority stake to Havas and XYZ being acquired by 160over90, Campaign's editor-in-chief Gideon Spanier, work an…

The media gang runs the rule over Zuckerberg's Threads and gets all Kim and Aggie over Cleantok. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media.

Got …