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The Business of Writing Podcast - Podcast

The Business of Writing Podcast

The Business of Writing Podcast is where the best creative minds of our time share how they’ve built thriving businesses around their writing skills. It’s time to kill the myth that writing doesn’t pay—on this show you’ll learn how to make words work for you.

We’ll be going deep into the art and science of great writing, the business acumen you need to make your business thrive, and writers of all kinds will share hard-earned insights you won’t get anywhere else.

So if you want to master the business of writing, subscribe so you never miss an episode

Entrepreneur Business Careers Writing Management & Marketing
Update frequency
every 7 days
Average duration
38 minutes
Episodes
100
Years Active
2019 - 2021
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BOW 020: How To Go From

BOW 020: How To Go From "Good" To "Great" w/ Kim Krause Schwam

Kim Krause Schwalm spent more than 13 years in the corporate marketing world, working for one of the biggest publishers in the country. So it's no surprise that she burst into the direct response wor…

00:46:51  |   Tue 01 Oct 2019
BOW019: Building A Better Brand w/ Nicole Piper

BOW019: Building A Better Brand w/ Nicole Piper

For nearly 3 decades Nicole Piper built multi-million-dollar businesses around the globe for big brands and entertainment properties like MTV, Nickelodeon, Pokémon, and The Sharper Image.

 

Now Nicol…

00:29:55  |   Tue 24 Sep 2019
BOW 018: Investing In Yourself w/ Rob Marsh

BOW 018: Investing In Yourself w/ Rob Marsh

Rob has worked as a Copywriter, Producer and Creative Director at various companies including FranklinCovey, Publicis, and Hewlett Packard. So he's got a solid combo of “big company” and “agency” exp…

00:43:47  |   Tue 17 Sep 2019
BOW 017: Writing for Acquisition vs. Monetization w/ Russ Henneberry

BOW 017: Writing for Acquisition vs. Monetization w/ Russ Henneberry

Russ is the founder of Modern Publisher, a community and learning program where he teaches information publishers how to provide their audiences with massive value, and to charge for it without feeli…

01:04:54  |   Tue 10 Sep 2019
BOW 016: Confidently Scaling Your Writing Business w/ Joel Klettke

BOW 016: Confidently Scaling Your Writing Business w/ Joel Klettke

Today we’re chatting with Joel Klettke, who is a sought-after conversion copywriter and consultant.

 

With a background in entrepreneurship, Joel brings a strategic approach to building and scaling a…

00:52:40  |   Tue 03 Sep 2019
BOW 015: Crisis Control When Life Stops You From Working w/ Rachel and Laura

BOW 015: Crisis Control When Life Stops You From Working w/ Rachel and Laura

Today we're talking about something that we feel is missing from many conversations about building your business. 

 

When you work alone or in small teams, as many writers do, it’s critical to build …

00:32:00  |   Tue 27 Aug 2019
BOW 014: Building Momentum and Confidence as a Freelance Writer w/ Kevin Rogers

BOW 014: Building Momentum and Confidence as a Freelance Writer w/ Kevin Rogers

Today's episode is especially exciting, because our guest today has massively influenced the development of this podcast.

 

Kevin Rogers is not only a master copywriter, coach, and copy chief – but h…

00:53:37  |   Tue 20 Aug 2019
BOW 013: How to Get in the Room with Your Writing Heroes with April Dykman

BOW 013: How to Get in the Room with Your Writing Heroes with April Dykman

April Dykman is a direct response copywriter and consultant for the health, biz opp, and personal development markets.

 

She’s beat some incredibly competitive copy controls in the health niche, she …

00:44:29  |   Tue 13 Aug 2019
BOW 012: The Ghost In The Machine w/ James Barger

BOW 012: The Ghost In The Machine w/ James Barger

Today we're chatting with Direct Response Copywriter, James Barger.

 

From Mechanical Engineer, to Drone Pilot, to big Launch Copywriter – James has one of the most diverse backgrounds of anyone we'v…

00:54:33  |   Tue 06 Aug 2019
BOW 011: Building a Successful Ghostwriting Career w/ Cindy Childress

BOW 011: Building a Successful Ghostwriting Career w/ Cindy Childress

Cindy is a professional ghostwriter who specializes in boutique book writing services.

 

She’s passionate about working "projects that matter" and has written for several best-selling authors, both i…

00:30:21  |   Tue 30 Jul 2019
BOW 010: Raising The Bar in Content Marketing Through Real Data w/ Liz Talago

BOW 010: Raising The Bar in Content Marketing Through Real Data w/ Liz Talago

Liz Talago is passionate about paving a better way through the content marketing industry for freelancers and clients alike.

 

With a background in psychology and a passion for number-driven data, sh…

00:28:11  |   Tue 23 Jul 2019
BOW 009: Finding Clients and Pricing Projects w/ Laura Gale and Rachel Mazza

BOW 009: Finding Clients and Pricing Projects w/ Laura Gale and Rachel Mazza

When we asked about the biggest challenges in your writing business, many of you said that finding clients was your #1 struggle.

 

Only second to that was figuring out what to charge and how to get p…

00:49:37  |   Tue 16 Jul 2019
BOW 008: Revenue-Driving Case Studies w/ Brian McCarthy

BOW 008: Revenue-Driving Case Studies w/ Brian McCarthy

Brian McCarthy is one of those guys who instantly puts a smile on your face and is always thinking about how he can give away value to others.

 

He also happens to be a talented copywriter who's work…

00:32:56  |   Tue 09 Jul 2019
BOW 007: Mastering the Art of Writing w/ Elisa Doucette

BOW 007: Mastering the Art of Writing w/ Elisa Doucette

This one is for all you writing and literature nerds.

 

We first met Elisa Doucette while living in Thailand, and immediately knew she was "one of us." While the digital nomad crowd was just gaining …

00:56:50  |   Tue 02 Jul 2019
BOW 006: Generating Million Dollar Story Hooks w/ Jimmy

BOW 006: Generating Million Dollar Story Hooks w/ Jimmy

Today we're chatting with Jimmy Parent.

 

Jimmy is a full-time direct response copywriter who specializes in generating persuasive hooks, and big ideas.

 

Big idea generation can be really difficult,…

00:44:32  |   Tue 25 Jun 2019
BOW 005: Writing Beyond Failure w/ Angie Colee

BOW 005: Writing Beyond Failure w/ Angie Colee

In this episode we’re chatting with Angie Colee.

 

She is not only a copywriter and talented storyteller, but she also leads the team over at Product Launch Formula with Jeff Walker.

 

Angie not only…

00:31:53  |   Wed 19 Jun 2019
BOW 004: The Craft and Strategy of Self-Publishing w/ Derek Murphy

BOW 004: The Craft and Strategy of Self-Publishing w/ Derek Murphy

While this is one of our first episodes, we can already tell this is going to be one of the most popular guests on our show.

 

Derek Murphy is a writer, artist, and entrepreneur who is taking the sel…

00:48:16  |   Wed 12 Jun 2019
BOW 003: Mastering The Business Side Of Writing w/ Abbey Woodcock

BOW 003: Mastering The Business Side Of Writing w/ Abbey Woodcock

Abbey Woodcock has helped thousands of freelancers master one of the hardest parts of being a full-time writer – the business side of writing.

 

She helps writers take control of the management and g…

00:41:00  |   Wed 12 Jun 2019
BOW 002: From School Teacher To Email Copywriting Superstar w/ Chris Orzechowski

BOW 002: From School Teacher To Email Copywriting Superstar w/ Chris Orzechowski

Chris Orzechowski is a writing powerhouse.

 

He's a copywriter who spends most of his time writing and strategizing about email copy, but he's built a business that's so much more than that.

 

Chris'…

00:48:16  |   Wed 12 Jun 2019
BOW 001: Welcome to the Business of Writing Podcast w/ Laura Gale and Rachel Mazza

BOW 001: Welcome to the Business of Writing Podcast w/ Laura Gale and Rachel Mazza

Welcome to the Business of Writing Podcast, we're your hosts, Rachel Mazza and Laura Gale.

 

Both of us are writers who have been working for ourselves full-time for the better part of a decade, and …

00:41:59  |   Wed 12 Jun 2019
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