The Brand Transformation Show by Blirt

The Brand Transformation Show by Blirt is where we unpack what it takes for leaders to transform their brand through leadership, creativity & technology.

Culture Technology Entrepreneurship Management Business Leadership Transformation Marketing Creativity

Update frequency: every 8 days
Average duration: 30 minutes
Episodes: 48
Years Active: 2018 - 2021

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Brand transformation best practices - Part 2 S2:Ep2

What mistakes can you avoid going into a brand transformation program?

We introduce and cover the last 3 of 6 best practices to deploy on any CX or EX transformation program:

The six brand transformati…

00:34:09 | Mon 28 Oct 2019

Brand transformation best practices - Part 1 - S2#1

In this episode, Craig and Stuart kick into Season 2 with the first of a 2 part series on brand transformation best practices.

We introduce and cover the first 3 of 6 best practices:

The six brand tran…

00:27:30 | Mon 21 Oct 2019

How to unlock clarity & focus successful transformation; introducing the Brand Experience Maturity Assessment #26

In this episode Blirt CEO, Stuart Leo, introduces the BEMA.... the Brand Experience Maturity Assessment and discusses how organisations can find the clarity to make digital transformation successful.

…

00:17:52 | Mon 05 Aug 2019

How to understand the Customer Experience Journey through research and deliver a world class strategy #23

In this episode we unpack we do the research to do CX Strategy.

We cover:

the customer journey
the right content at the right time
team / business alignment
metrics and measurement

00:25:04 | Mon 25 Mar 2019

Sales Intelligence Technology: Interview with Philip Schweizer CEO & Co-founder of Saleswings, a leading sales intelligence app. #25

In this episode we explore the topic of sales intelligence with Philip Schweizer, CEO and CoFounder of one of the leading sales intelligence apps, Sales Wings.

SalesWings is a Switzerland based Softw…

00:22:20 | Sun 24 Mar 2019

Salesforce for Small Business with Merlin Luck - #22

In this episode we explore digital transformation with Merlin Luck.

Merlin has started his own business, lost it all and gained it all again after he rediscovered his passion through Salesforce.

Toda…

00:33:44 | Fri 08 Feb 2019

2019 Trends for Business & Digital Transformation #22

2019 Trends for Sales, Marketing, Service & HR

As new technologies are created and innovated upon, our world as we know it changes - bit by bit. 2019 will see a deeper adoption of tech in our society…

00:34:31 | Tue 15 Jan 2019

The essential skills of the 'XMarketer' - Marketing Leaders who drive digital transformation. (#21)

The essential skills of the 'XMarketer' - Marketing Leaders who drive digital transformation.

Today we're breaking down the skills that are the foundations to digital transformation success in the 2…

00:31:14 | Sun 16 Dec 2018

How to use a 'Two Speed' business to enable digital maturity through transformation. #20

The purpose of today's Podcast is talk about how a multi gear - or two speed business can enable better digital maturity.

Well first up, what is a multi speed business?
It's a business that uses dif…

00:26:50 | Sun 09 Dec 2018

How to design KPIs that work. Leading vs Lagging Indicators #19

How to design KPIs that work. Leading vs Lagging Indicators
In this episode we take you through how to design KPIs that create change and drive performance with least effort. We'll cover the triangl…

00:24:48 | Wed 28 Nov 2018

A Digital Transformation Journey. Interview with Matthew Taylor, CEO of The Digital Centre. (#18)

In this episode we interview Matthew Taylor, a small business leader and CEO of the The Digital Centre in Sydney, Australia.

Matthew leads an innovative and growing print advisory service which is us…

00:28:54 | Mon 26 Nov 2018

Get that data in your CRM! 4 Ways to do this simply. (#17)

In this episode we unpack the simple steps and ways it's easy to get your 'big' data inside your 'big' CRM.

We briefly attack 'big' data or how to use data to be helpful in running your SME.

At Blirt…

00:31:14 | Wed 14 Nov 2018

Define the right problem, deliver the right digital transformation. How to be in the top 16% of transformation leaders. (#16)

Digital transformation is exists to solve problems. And, in solving those problems improve the organisation through better customer and employee experience.

Forbes has reported that 84% of digital tr…

00:36:17 | Thu 08 Nov 2018

Transforming Sales - Creating a sales playbook for your business. (#15)

Why another podcast on sales? Surely out of the 500 million podcasts humanity has covered all there is on sales right?

Well no.... here's the problem:

Research tells us the average sales teams look …

00:44:03 | Tue 30 Oct 2018

Digitally transforming your brand; How to move from brand advertiser to brand publisher. (#14)

In this episode, the Blirt team break down what it means to move from brand advertiser, to brand publisher.

What does it mean to be a brand publisher?
This is the concept of ads being replaced with c…

00:38:24 | Tue 23 Oct 2018

How to use OKRs to drive change, performance and transformation (#13)

In this episode, the Blirt team break down what actions you can take to improve your business today!