The Artisan CEO
You started your business because you love photography… but when it comes to the marketing, strategy, and admin side of things? It’s slowly killing the joy you once found in your craft.
You worry that too much structure will throttle your ability to think creatively…but as it turns out, strategy isn’t suffocating- it’s freeing!
And “profit” isn’t a dirty, four-letter word- it’s an essential ingredient in making sure your business runs well and serves the needs of everyone in your sphere of influence- your clients, your loved one, and you.
Join brand photographer Abby Grace to learn how to cultivate both sides of creative entrepreneurship- being an artist AND a CEO.
- Update frequency
- every 8 days
- Average duration
- 27 minutes
- Episodes
- 66
- Years Active
- 2022 - 2025
7 Signs You’re Undercharging — And Losing Profit
On this episode, we’ll be talking about the pricing red flags that MANY photographers are waving without ever realizing it. We’ll be covering how you’re probably undercharging, and why your clients a…
Google Can’t Find You? SEO Magic with Sara Dunn
On this episode, I’m talking with search engine expert Sara Dunn of Sara Does SEO all about how to get found on Google. Sara is dropping some serious wisdom and practical insight into steps you can t…
How you’re self-sabotaging your marketing
On this episode, we’re talking about how you might be self-sabotaging your own marketing by clinging to the old, 'what used to work' marketing strategies of yore. We’ll be covering why what got you h…
Let's restart (Season 6 trailer)
We're hitting the "restart" button after a series of life events led to a six-month podcast hiatus- a quick explainer on where we've been and what's been going on, and why I'm all the more fired up a…
Lessons from maternity leave
On this episode, we’ll be talking about lessons learned from maternity leave. I’m a third-time mom but this was my first pregnancy, so I’ll be sharing my takeaways from my first postpartum experience…
How to crush a podcast interview, with Aurora Gregory
On this episode, we’ll be talking about how to crush a podcast interview with speaking coach Aurora Gregory- if you’ve been invited to be a guest on someone else’s show, listen up. Aurora’s dropping …
AI for Photographers - An Interview with Brittany Long
On this episode, we’ll be talking about using AI to help streamline your business- from copywriting prompts to repurposing content, AI expert Brittany Long is walking us through through how to employ…
How to Prepare for Maternity Leave - An Interview with Yael Bendahan
On this episode, I’m interviewing Yael Bendahan about how to prepare your business for maternity leave without losing all the momentum you’ve built up. We’re covering practical ways to bring in reven…
Becoming a Creative Educator - An Interview with Laylee Emadi
On this episode, I’ve got one of the leading voices on creative education, Laylee Emadi- in this conversation, we explore how to unearth your zone of genius as a new educator, testing material befor…
5 key takeaways from a $24k mastermind week
On this episode, I’m sharing my five biggest takeaways from the in-person mastermind event I attended last month. We’ll be covering both tactical, practical advice I picked up as well as a couple lar…
Our Adoption Journey, Part 1
On this episode, I’ll be sharing our experience of adoption with our first son! Our two boys, Felix and Teddy, both joined our family through the gift of adoption, and both have different stories in …
What Donor Milk Taught Me About Marketing
On this episode, we’ll be talking about what donor breastmilk taught me about marketing my small business! Little bit of an unconventional subject, but there’s a zinger of a lesson to be learned here…
What to Do When a Launch Flops
On this episode, we’ll be talking about a recent failure we experienced in business. Why it happened, what we’ve learned, and how we’re moving forward instead of staying stuck dwelling on what went w…
How to Turn Off Work and Be More Present
On this episode, we’ll be talking about how to turn off work when you’re not in the office in order to be more present for life happening around you. We’ll be covering the three practical steps I tak…
How Play Fuels Creativity- An Interview with Wendy Conklin
On this episode, I’m speaking with Wendy Conklin of Chair Whimsy- Wendy is one of the most creative people I’ve ever met, one look at her website or socials and you’ll get exactly what I mean. Wendy…
My Marketing Playbook
On this episode, we’ll be talking about my marketing playbook! I’m spilling how and where I market my brand photography business, and I’ve been really intentional about making sure social media ISN’T…
My Year-end Planning Process
On this episode, we’ll be talking about how to plan out your year in manageable, bite-size chunks so that you can actually make progress on those big goals you’ve been moving from one year to the ne…
BONUS: 8.5 Years of Waiting, Redeemed
On this episode, I’ve got some personal news that I’ve been waiting a really, really long time to share, and it still doesn’t feel real that I get to share this with you now!
Resources mentioned:
You Need an Email Signature- Here’s What to Put In It
On this episode, we’ll be talking about email signatures, because somehow in the year 2023, I STILL get emails from folks who don’t have one. We’ll be covering why you need one, and more importantly,…
Recap: Beyond The Bridal Suite
On this episode, I’m rounding up the biggest takeaways from last weeks’ Beyond The Bridal Suite challenge, a weeklong free lesson series teaching tired, burned out wedding photographers how to replac…