Tag Lab
Tag Lab hosts exciting and engaging conversations with those who thrive on personal, professional and community driven growth underpinned by digital and tech.
A brand new episode will be released every Wednesday.
- Update frequency
- every 11 days
- Average duration
- 32 minutes
- Episodes
- 80
- Years Active
- 2022 - 2025
#40 - What’s New in the Events Industry? Global Exhibition Day 2023
Today we are celebrating Global Exhibition Day 2023 with an exciting new episode with Nicola, Head of Growth and Kirsty, Growth Manager at Tag Digital!
In this episode, Nicola and Kirsty share what t…
#39 - Top Tips for Exhibitor Promotion Campaigns
Cara and Elisabeth join Steph to share insight into exhibitor promotion campaigns for event professionals.
In this episode, we discuss the best platforms to run exhibitor promotion campaigns, targeti…
#38 - Making Your Marketing Mix Pinterest-ing
#37 - What’s New in Performance Marketing?
Ashley, Head of Paid Media and Conall, Senior Paid Media Manager join Steph to share what is new in performance marketing.
In this episode, we discuss the latest updates in paid media, including digi…
#36 - Audio Advertising for Event Campaigns
Jamie, Paid Media Team Lead joins Steph, Senior Marketing Manager to talk all things audio ads for event professionals.
In this episode, we discuss how audio ads have transformed from traditional me…
#35 - What’s New in Paid Social Advertising
Listen now to find out the latest platf…
#34 - Creating a Culture of Wellness: Tag Digital Wellbeing Team
We want our team to be the healthiest and happiest they can be, so it's time to introduce our Wellbeing Team.
In this episode, 3 of our 6 wellbeing champions join us to discuss the reason for creatin…
#33 - Google Analytics 4: Are You Ready?
In todays episode, we discuss the topic on every marketer's mind, Google Analytics 4...
Stewart, Paid Media Manager, and Beth, Paid Social Executive, join Steph, Senior Marketing Manager on the podca…
#32 - Emerging Ad Platforms in 2023
Jack, Senior Paid Social Manager, and David, Paid Media Manager, join Steph on the podcast today to share the emerging ad platforms for 2023.
In this episode, we discuss 3 social and google platforms…
#31 - ChatGPT 2.0, Alex Velinov, CTO and Drew Meyer, Paid Social Manager
Can you keep up with how fast ChatGPT is evolving?
Alex, Chief Technology Officer, and Drew, Paid Social Manager, are back on the Squadcast to talk about the latest updates to ChatGPT...
In this epis…
#30 - Mark Ross, Founder of Konsort Social
#29 - Empowering Women in Tech and Business: Laura Davidson, CEO, Tag Digital
A conversation with Laura, CEO at Tag Digital, discussing personal and company growth, the importance of values, and overcoming challenges.
In this episode, we share the Tag Digital story, reflect on…
#28 - ChatGPT: Innovating Workflows
Alex, Chief Technology Officer, and Drew, Paid Social Manager at Tag Digital join Steph to explore one of the latest technology innovations...ChatGPT.
In this episode, we discuss the uses, the differ…
#27 - Top Paid Social Trends You Should Know About
Paid Social Managers, Cara and Charlotte, join Steph to share their Top 5 Paid Social Trends for 2023.
Steph discusses how to implement video into your campaigns, spotlight ads, the infamous AI tool,…
#26 - Francesca Rodriguez, Event Web Specialist and Podcast Host
On this episode, Francesca, Jamie, and Steph chat about how the events industry has evolved in the last few years and how to excel in the current digital climate.
Listen now for Francesca’s top tip…
#25 - Everything You Need to Know About 365 Campaigns
It’s time for event organisers to start thinking out with the event cycle to keep your audience engaged 365.
365 campaigns are the ultimate campaign to drive awareness, audience engagement and to bui…
#24 - Tag Digital Christmas Special: 2023 Predictions
The Tag Digital Christmas Special is here and it's full of exciting Christmas content!
Our team share predictions for event and marketing trends in 2023, what surprised them the most this year with…
#23 - The Future of Social Media Marketing with Jon Loomer: From Facebook Ads to TikTok
Jonny and Jamie welcome a special guest, Jon Loomer, world-leading Facebook Ads Expert and founder of the Power Hitters Club on Facebook.
Sharing his experience of social media cycles and online b…
#22 - Why You Shouldn’t Forget About Microsoft Ads for Event Promotion
Jamie and Steph welcome David, Paid Media Manager, for his debut podcast appearance chatting all things Google & Microsoft Ads.
It’s time to break down the perception that Microsoft is outdated.
Wh…
#21 - Optimising the Customer Journey
Stewart, Steph, and Jamie discuss why optimising the customer journey is so important.
Sharing key friction points for customers and how to resolve these - starting with eliminating as many barriers …