How education and sales philosophy fits within the fitness industry.
Find out what some of the biggest fitness influencers philosophy is when it comes to driving their fitness business and brand. Each episode of Rep It Up reveals what it takes to be successful from a business perspective as it relates to both big box gyms and studio boutiques. With the climate of fitness changing everyday, it is important to have a skill set that matches. It is not about taking the easy way out but rather taking the position in business as that of an athlete. Practicing and owning your craft to be a leader and to realize you and your teams full potential. Join Award-Winning Trainer, Kory Angelin, as he delivers his take on the fitness industry.
Learning the 5 stages of customer awareness is the key to understanding a customer.
Stage 1: Unaware of the product
Stage 2: Pain aware- you know you have a problem but unsure how to fix it
Stage 3: Sol…
Les Mills has 130,000 instructors and 20,000 clubs globally that offer their programming. In this episode, Mario Tarquinio, Business Dev. Director for Les Mills discusses how they have used their in…
There has been much said about the competition between big box gyms and smaller boutique fitness studios. There are 2 reasons why 10-42 year olds are flocking to boutique style fitness.
Most people think it will be difficult selling gym memberships once gyms start to re-open. I believe that with the right strategies in place, it will be easy. Concept 1: it is all about a person's …
Have you ever wondered how a trainer becomes really popular and sought after? Much of it has to do with their education. Focus Personal Training Institute, one of the leading schools in the U.S., ex…
Anthony describes what it was like to sit in a hospital bed for 5 weeks without any human contact. Anthony talks about what it was like to find out that not only did he contract the virus but so did…
Listen to how F45 Fitness Franchise Owner, Vanessa Robertson, in Tennessee strategized around her re-opening amongst the Corona Virus. From surveying her members to see what percentage would return …
From finance to fitness, Jeff Harnois has always had a passion for fitness. Now he owns F45 franchises in Virginia, Colorado and Boston. Listen to what he has done to keep his members engaged duri…
Bill walks through his journey from before his famed appearance on The Biggest Loser to his success and struggles after the show. Bill's never give up attitude is back and talks about what he will d…
While the world of fitness has gone virtual, few have been successful like multi-unit franchise owner, Marc Arnberg. In this episode, Marc explains how building consistent communication during a glo…
What will your strategies be when it comes time to open your doors again. listen to my top 3 keys to think about which includes your cleaning message to your members, organizational structure and pr…
All objections really mean 1 of 2 things. First it is about that the customer did not see enough value in the experience that the sales person gave them. Secondly, a customer gives a wide variety o…
Most people will tell you that a sales experience is most unsettling when you get to the end of the experience. That is the time when you have to ask for the money to make the sale. Most often, it …
We focused in episodes 1 and 2 about setting a goal and then staying consistent with trying to achieve it. Although this is a great way to try and be successful, there is still 1 more piece of the p…
In episode 1 of Fit2Sell we talked about how making a goal in both a fitness regimen, as well as, in business goes hand in hand. In episode 2 we will talk about how once you set that goal, you need …
There are 3 reasons why I believe working out in some consistent fashion can directly result in success in business. In this first of three parts, I talk about how goal setting is really the same wh…
The goal of a great brand is to get someone to believe in what they believe in. in other words, it is the philosophy of the product or service that sells that product/service. Most companies, howev…