Spencer Carpenter is the founder of Outlier Audio, a podcast booking agency. Spencer has booked over 1,500 interviews that have garnered millions of downloads for talented Celebrities, Entrepreneurs, Pro Athletes, Authors, Investors, and Top Keynote Speakers.
Questions with a Podcast Booking Agent is designed to be quick and actionable advice where Spencer answers common questions on how to get booked on podcasts, dos and don'ts, and industry trends.
Head over to Spencer's LinkedIn where you can submit a question on any of his posts - https://bit.ly/3z
When I transitioned from the music industry, I knew I wasn't going to be booking artists at venues like Madison Square Garden or Coachella anymore. But I discovered a new stage where I could make a m…
Q: Are there levels to podcast booking?
Navigating podcast booking can be complex. Whether you're new or experienced, securing the right podcast appearances is crucial. Here's a breakdown to help yo…
Q: How can you ensure your booked podcast booked is appropriate for you and your intended audience? Will it be able to spread your message and extend your reach?
Booking a podcast is just the first …
For many professionals, their job titles often define them, overshadowing the unique talents and skills they bring to the table. Their expertise is recognized only within close circles, rarely cele…
Q: Mistakes when reaching podcast through email
Wondering how to effectively reach out to podcast hosts without stumbling over common pitfalls? Here's what you need to know:
1. Personalize Your Out…
Q: What’s the most unexpected benefit of being a podcast guest?
One of the unique advantages of podcasts over other marketing channels is the unexpected opportunities that can arise from sharing yo…
When booking podcast appearances, not all assistance is equal. Delegating this task to a virtual assistant or someone unfamiliar with entrepreneurship might seem convenient, but it can lead to missed…
Alex Sanfelipo one time asked me: Is it better to be a guest on a niche podcast that perfectly aligns or to be on a podcast with bigger overall reach?
Whether you're new to podcasting or a seasoned …
Whether you're a seasoned professional with decades of experience or just starting out, podcasts can significantly boost your online presence. Here's how:
Diversify Your Search Results: When someon…
We all know that you can use tools like Opus for create clips for social media, but here are 3 opportunities to use your podcast interviews that most people miss:
📧 Email Newsletter Features: Regular…
Too many people don’t take their audio seriously enough. It’s extremely aggravating to be ready to listen to a new episode from a podcast I Iove, just for the guest to have sh*t audio quality. It c…
For 15 years, I organized concerts.
Do you know how many drew over 250 attendees?
Just about 10%.
Even with a strong brand, if I announced a conference happening six months from now..
Selling 2…
Q: What is a good template for initial outreach to a podcast that you want to get booked on?
A: The G.U.E.S.T Format
Here’s a proven template I developed, known as the G.U.E.S.T format, which strikes…
This is a clip from my conversation with Ryan Alford on the Right About Now Podcast.
Tbh, I really don’t enjoy audio books
I wanted to use my time better in the car
So I started listening to audio bo…
Q: What are some of your favorite podcasts you've booked?
Coming from the music industry, I take pride in getting my clients on top podcasts the same way I would take pride in an artist getting on a…
Q: What are ways a guest can prepare for a podcast?
A: Listen to the show in advance, know what you want to talk about. Bonus points if you can bring up something mentioned in a previous episode duri…
Q: How important is a speaker one-sheet when looking to get booked, and what should you include on it? -
A: It’s NOT important at all. Having a well crafted email pitch works just fine by itself.
In…
This is a clip from my conversation with Erin Marcus on Ready Yet?! With Erin Marcus.
Q: What are some things that just haven't worked that you're like just don't do this
A: Don’t take on clients, p…
This is a clip from my conversation with Ryan Alford on the Right About Now Podcast.
Effective follow-up is key, particularly with busy professionals. Here’s a quick insight:
🕒 Timing Matters: You’re…
Q: I'm interested to hear more about getting more comfortable in impromptu speaking situations.
A: The best tip is to remember you’re just there to be you and it’s a 1-on-1 conversation
Feeling anxio…