Precursa: The Startup Journey with Host Cynthia Del'Aria
Welcome to Precursa: The Startup Journey, a podcast hosted by Cynthia Del’Aria as she dives into the ins and outs of building a tech startup company from scratch. With full transparency and honesty, she reveals everything from inception, to launch, to revenue, and beyond. These conversations will help you understand what you need to know for your startup!
Precursa is a platform designed to help entrepreneurs turn their tech ideas into viable, profitable businesses. Our platform uses the same methodologies that our founders have used to build our previous companies, and it's the same process we're using to build Precursa, too. Follow the Precursa journey from idea through product-market fit, to development, MVP launch, and beyond, and see how a real tech startup operates from the inside out.
- Update frequency
- every 8 days
- Average duration
- 44 minutes
- Episodes
- 55
- Years Active
- 2021 - 2022
Partners, Co-Founders and Equity Splits, Oh My
In this episode, we dive into the realities of choosing a co-founder or partner or sharing equity with someone else. We talk about how to do this in a fair way that sets you and others up for success…
00:36:19 |
Fri 14 Jan 2022
Entrepreneur Experience: Sarah Jolly, Ops Maven and Finance Genius
In this episode, we have a very special treat to kick off the New Year. Joining us today is COO, CFO, and co-founder of Precursa, and accounting genius, Sarah Jolly! Sarah shares her story of the tra…
00:54:29 |
Fri 07 Jan 2022
Happy Entrepreneur Holiday
This episode is a heartfelt holiday wish to all you current and aspiring entrepreneurs from Precursa CEO Cynthia Del’Aria. If you’re struggling to balance your company priorities and your family, Cyn…
00:27:52 |
Fri 24 Dec 2021
Entrepreneur Experience: Shoshanna French, Founder of Simple Spirit
In this installment of our Entrepreneur Experience series, we are joined by Shoshanna French, intuitive coach and CEO of Simple Spirit. Shoshanna’s forte is helping entrepreneurs build businesses tha…
00:52:41 |
Fri 17 Dec 2021
Entrepreneur Experience: Natalie Jark, UX and Empathy Expert
This episode of our Entrepreneur Experience series is very special because we are talking to Precursa’s very own User Experience engineer and designer, Natalie Jark. We talk about her transition from…
00:48:52 |
Fri 10 Dec 2021
Entrepreneur Experience: Emily Sylvester, NurtureTalk Founder and CEO
In this edition of Entrepreneur Experience, we sit down with Emily Sylvester, founder and CEO of NurtureTalk, a company focused on delivering education and support for infant feeding without bias and…
00:50:49 |
Fri 03 Dec 2021
Entrepreneur Experience: Charles Von Thun, Entrepreneur to Operator
In this episode, we continue our Entrepreneur Experience series talking with CEO of OnlySky Charles Von Thun. As a serial entrepreneur and an angel investor, Charles offers a unique perspective about…
00:48:45 |
Fri 26 Nov 2021
Boundaries are like Startups (And “Lifestyle Business” is a 4-Letter Word)
In this episode, CEO and Co-Founder of Precursa, Cynthia Del’Aria, gets down and dirty with dispelling and revealing the myths of the startup world. Many people want you to believe certain things abo…
00:42:34 |
Fri 19 Nov 2021
Entrepreneur Experience: Tracey Abbott, Big Dreams, Big Names
In this episode of our Entrepreneur Experience series, we sit down with serial entrepreneur and corporate executive Tracey Abbott, founder of Refuge Acupuncture and global business strategist. From b…
00:54:26 |
Fri 12 Nov 2021
Pitch-Slapped for a Purpose
In this short-but-important episode, Precursa CEO and Co-Founder Cynthia Del’Aria shares the breakthroughs the company is experiencing, but also the ones she is experiencing personally. Building a st…
00:29:07 |
Fri 05 Nov 2021
Entrepreneur Experience: Amanda Gunville, Serial Entrepreneur Extraordinaire
Today for the next episode in our Entrepreneur Experience series, we chat with serial entrepreneur and operations genius Amanda Gunville, current COO and CMO of Wander+Ivy, and CEO and Co-Founder of …
00:43:30 |
Fri 29 Oct 2021
Entrepreneur Experience: Kimberly Lafleur, HUEMANITY
In the very first installment of our new series, Entrepreneur Experience, we chat with branding and marketing strategy expert Kimberly Lafleur, founder of HUEMANITY, a branding agency with a social m…
00:36:22 |
Fri 22 Oct 2021
BONUS: Mid-Life Crisis or Trough of Sorrows?
In this bonus episode, we get a little raw. What happens when everything doesn't go as you plan? How do you cope? Who do you turn to? When you're the founder and CEO of a company, it can feel like th…
00:32:27 |
Fri 15 Oct 2021
We (are) on a BREAK!
In this episode, we talk about the shifts in our execution strategy that have necessitated a little break. (We promise it'll be short.) During this time, we are getting a new podcasting space, rework…
00:29:34 |
Fri 10 Sep 2021
Founders Session: Overwhelm is real... Don't go it alone
Together again, Precursa's co-founders talk about the reality of feeling overwhelmed when sorting out what's important and urgent to get done and what really can wait. We share our strategies for dea…
00:35:18 |
Fri 03 Sep 2021
Startup Focus and the Squirrel Swirl
Humans are, by nature, creators. We have new ideas ALL THE TIME. The challenge for us as entrepreneurs and startup founders is understanding when a new idea is an opportunity versus when it's just a …
00:41:50 |
Fri 27 Aug 2021
Entrepreneur Defined: The Optimistic Realist
Thanks to our business model pivot, we've been re-working the pitch and the deck, and we've been re-hashing previous conversations with investors to get them up to speed. In the process, we've learne…
00:41:46 |
Fri 20 Aug 2021
Do I REALLY have to give my whole life to my startup? And did Elizabeth Holmes hurt all women trying to fundraise?
In this episode, we answer some questions from our listening audience that sparked excellent thought and debate among the team. Several listeners questioned whether an entrepreneur REALLY has to "giv…
00:34:27 |
Fri 06 Aug 2021
Didn't see that (pivot in the business model) coming...
Technical glitches can lead to beautiful things if you let them. This week was supposed to be a founders session, but thanks to some AirPods that wouldn't connect, we ended up with a total up-levelin…
00:50:09 |
Fri 30 Jul 2021
I'm Too Sexy for My Startup... Because I Have Traction!
"I thought building a startup was supposed to be... sexy... ?" Yeah, we hear it all the time, and maybe you do too, but in today's episode we're digging more into why the reality of a startup rarely …
00:44:48 |
Fri 23 Jul 2021
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