Peer Effect

Harrison founded Spokeo in 2006. It’s a people intelligence service with 15 million unique visitors per day. They had tens of millions of dollars in SVB.

It’s the 9th of March, 2023. The day that the …

I made a guest appearance on Dustin Serviss’ podcast, The Picture of Wealth. We talk about typical things I help coach people on and a little about my personal coaching journey. 

There are two things …

Asaf is the Founder of Home Made – the biggest hybrid letting solution in the UK. His background is in management consulting with Bain and then an MBA at INSEAD. He’s now well into the founder lifest…

Richard is the founder of Fathom, they raised $7 million recently, including $1 million from users. They’re recognised as the 6th fastest growing startup in 2022 by G2. 

What principles do you stand b…

Rajeev is a 3x CEO, has had 3 exits and is now an author with his book, Chase Greatness. 

In times of crisis, how do you support someone? 

This is a question that we come up against a few times in this…

Karthik is the founder of Ignition. He’s not only raised $5 million for his latest venture but his product has also just been launched on Product Hunt. 

Today we go back to a moment that made the hist…

Matheus is the founder of Tint. They’re doing some cool stuff with embedded insurance products and are backed by Y Combinator and QED. They have a fully-remote global team.

This week, Matheus takes us…

Rishabh has successfully raised $13 million for his business Fermat. In the last quarter alone, he went from $100K to double-digit-millions. Making his company possibly one of the fastest-growing e-c…

Joe Khoei is the founder of SalesX, a 3-time winner of the Best Sales Agency award at the US Search awards.
Today’s episode, goes back to the start of SalesX, in 2010. 

Joe bootstrapped his business s…

Ben Johnson is the Founder of Particle41. He’s a serial entrepreneur who’s raised $35 million over the course of his career. 

And in today’s episode, we go back to a moment when Ben and his co-founder…

Ben Fletcher is the founder of The Mothership, a consumer branding growth company. He successfully raised $22 million in 2 years and got to £10 million in revenue. 

Today we’re going way back… to 1999…

We’ve all experienced those nights spent tossing and turning in dreadful anticipation of a difficult conversation. Today’s guest, David Valentine, remembers one particular night five years ago.

It was…

We’re constantly trying to find that equilibrium in life where it feels like we’re doing a great job in our business and we’re doing a great job in our personal life. But why does it still feel unach…

Founders love a good stretch target. The only problem is this can often put them under massive pressure. This is exactly what happened to my guest today. 

Ken Babcock's wife Judy was set to give birth…

I thought I'd take this opportunity to do a quick episode on taking a look back at this year and looking ahead to next year. 

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Connect with James on LinkedIn or at peer-effect.com

We’ve been talking a lot about risk in the last few weeks and today’s conversation puts an even finer point on this topic. What happens if you take the risk and get the worst possible outcome?

Kyle Ro…

It’s very tempting to lock ourselves away and build, build, build. We tinker so we feel productive. But what if that’s just a lie we tell ourselves? Are we just avoiding the real work? Are we avoidin…

After all that we’ve been through in 2022… and are still carrying from previous years — right now, you just want to make it to the end of the year.

But how can this be transformed into a strong mindse…

Today I wanted to do a quick session on something that has come up for a few of my clients recently. It's about the danger of rushing. 

There's so much chat around hustle culture and it feels like we'…