Pattern Shift
Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more sustainably. You can be part of that change and make a profit in the process.
- Update frequency
- every 13 days
- Average duration
- 43 minutes
- Episodes
- 106
- Years Active
- 2020 - 2025
#104 - BuJo by the Sea – A 6-Week Summer Journal Challenge
Clarity, confidence, and calm… one bullet at a time.
Summer tends to shake things up — especially if you’ve got kids at home, your routine is out the window, or you’re simply c…
#103 - "Freedom Within the Structure: How I Use My Bullet Journal in Business"
SUMMARY
In this episode, I share how I uses the Bullet Journal Method to run my creative business with more clarity, focus, and freedom. I explains how daily logs, weekly sprea…
#102 - "Paper, Pen, and Possibility: My Bullet Journal Journey"
SUMMARY
In this mostly unscripted episode, I share how Bullet Journaling helped me move from burnout to clarity. Before it became a tool in my business, it was a lifeline in my…
#101 - “My Deepest, Darkest Limiting Belief: I Can’t Help Others if My Business Isn’t Thriving”
In this super honest solo episode, I unpack a limiting belief that’s followed me for years: “I can’t help others with their business if mine isn’t thriving.” As I deepen my co…
#100 - This is how one person, a mic, and a messy creative mind made it to 100 episodes 🥳
SUMMARY
It’s a special one—episode 100! In this celebratory and cozy episode, I take you behind the scenes of how Pattern Shift came to be, how it has evolved, and what I’ve le…
#99 - Launch - Sharing your work with connection, not pressure
SUMMARY
In this episode, we dive into the final step of the Ja, Wol framework—Launch. Sharing your work with the world can feel scary, vulnerable, and overwhelming, but it does…
#98 - Organize – Making Space for What Matters
This summer, I'm hosting a playful and peaceful journaling challenge. I've called BuJo By The Sea.
This is for you. You'll get six weeks of gentle prompts plus a cozy space to…
#97 - Wayfinding – Rediscovering Your Why – How to reconnect with your purpose when your business starts to drift
SUMMARY
When your business starts to feel off, it’s often a sign that you’ve drifted from your “why.” In this thoughtful and gently playful episode, I talk about reconnecting w…
#96 - Big Life Changes, Small Business Shifts
SUMMARY
When big life changes come along—like, say, getting a new puppy—our business rhythm often needs to shift too. In this warm and reflective episode, I talk about how I’m …
#95 - Road Trip Diaries: Weaving Linen, Slow Marketing & Crafting a Brand
In this episode, recorded on the go, I take you through a fiber-filled weekend, exploring the world of weaving with linen, learning about its rich history, and navigating the …
#94 - Navigate Around the Creeps - Why Your Business Needs an Email List More Than Ever
SUMMARY
Social media keeps shifting, but email? It’s still one of the most reliable ways to connect with your audience—without fighting algorithms or creepy tech billionaires. …
#93 - How to Use the Business Model Canvas to Grow Your Creative Business
The Business Model Canvas is a creative, visual tool that helps makers and indie business owners gain clarity and structure in their business. In this episode, I explore how y…
#92 - Scaling up Without losing your Creative Spark - ‘Handwerkbeurs Edition'
Textile crafting is not just a creative outlet; it’s a growing industry filled with passionate entrepreneurs navigating sustainability and market challenges. From unique yarn …
#91 - A Year in Business and Craft; my Tools for Reflection
SUMMARY
Hi friends! I’m wrapping up the year with a heartfelt reflection on growth, creativity, and intentional living. I share how tools like Bullet Journaling and the Year Co…
#90 - Show Yourself: Elevating Your Brand with Professional Photography
DOWNLOAD the Photoshoot Checklist HERE!!
SUMMARY
In this episode, I’m diving into why professional photos are a must-have for your business, how to prepare for a successful pho…
#89 - Is the Fiber Advent Craze Worth It for Small Businesses?
In this episode, we explore the enchanting yet complex world of fiber advent calendars. These holiday treasures bring joy and nostalgia to makers, but they also pose challenge…
#88 - From Trachtenjakke to Ski Pants: Making what you need AND want
Autumn's gentle embrace brings both warmth and wistfulness, a duality that mirrors the journey through age and identity. As the leaves change, so too does our perspective on s…
#87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers
Ever wondered how a small business can disrupt an entire market? Anna pulls back the curtain on how Wundersie is shaking up the knitting accessory scene with sustainable produ…
#85 - From Full InstaGram Breakup to Reconnection - Pt 1. The Experiment
#86 - From Full InstaGram Breakup to Reconnection - Pt 2. The Execution
What if taking a break from Instagram could actually transform your business strategy? Join me as I share my personal journey of stepping away from Instagram for two years, on…