Paintless Mentor Podcast | Paintless Dent Repair Training | Automotive Repair Marketing | Mobile Marketing

Adding video to your paintless marketing plan is no longer optional. It is the best way to optimize the results from your website and social media.

But what kind of videos are needed? Is their a best…

Technology is changing businesses all over the world. Think about taxi services. Uber and Lyft come along and grab a whole bunch of their business. How? Better service through technology. Biggest gri…

Do you need to get certified or is it all propaganda?

No matter which camp you are in, you are being influenced. You might even turn around and influence others to join your camp. Why would you do th…

Is there really a state of mind where you become 5x more efficient, focused and productive? Its called the "Flow State" and you've seen it in sports many times. But it is not just a tool for athletes…

Sheets of paper, sheets of metal. Two very different things. Or so you would think.

Make a few folds in paper and you've got a paper airplane. Folds in metal? Turns it into a door, a hood, ultimately…

25 years in business, best in your town, certified, bonafide, yada yada. Who cares? Not your customer! One word will make your customers pay attention to you, bring their car in and yes, give you mon…

Fixing dents without painting is addictive. Good, clean, fun. At least we think so.

But, what if you're just starting out and pushing dents is the last thing you want to do? How can you know where yo…

Follow up to last weeks question. PDR business owner Justin Huffman asked us to dig deeper into his site rankings. What we found surprised us.

His site shows to rank for his town's keyword, but the s…

Your name in lights. 15 minutes of fame. First page of google. Three things you might want. First two? Not likely. The third we can help you with. SEO, or search engine optimization. Big words simpl…

Where are we headed and when will get there? Will the paintless dent repair business get easier? Harder?

• Are brokers taking over the hail business? What can you do about it?
• Will the T-hotbox take o…

At one time, we had a killer system for getting testimonials. Not just text, these were bonafide audio recordings of real customers. 35 different people called in and recorded a message for us. It wo…

The best of 2016

Putting this list together was fun for Derek and I, thinking about these subjects and the impact they had on our business and life. We chose these episodes based on downloads and fee…

I could never do that! So says the person turned victim who just now realized the tactic used against them. Is it possible to find something good in a scammer's tactics?

Look, these guys are often sh…

Maximizing your year will happen only if you do things on purpose. This episode helps in a number of areas including:

• Year end tax planning for a seasonal business
• Changes to your marketing and webs…

The Pareto Principle or 80/20 as its more commonly known applies in just about everything. Even paintless dent repair.

It can be used as leverage in your business and life to get more of what you wan…

If you fix dents on cars for any length of time, you know things happen which may make your customers angry. Listen for the best way to handle customer issues

• Customer problems? Do this every time e…

Full disclosure: I've never competed in Dent Olympics, nor am I likely to. Derek has competed, but this was some years ago.

So, who do we think we are, then offering advice on how to win? Listen to f…

"I don't do windows" becomes a metaphor for a dent pusher with principles. The question came from a student who does paint repair and paintless dent repair. "How can I get more PDR and move away from…

Finally, we tell you just what to charge.

Ok, no. We don't do this. We can't, of course. But we can tell you how to arrive at the right price and how to get more than your competition. 

• why we all w…