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Money Lab - Podcast

Money Lab

The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.

Entrepreneurship Business Marketing
Update frequency
every day
Average duration
43 minutes
Episodes
579
Years Active
2018 - 2025
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Is My Website Over-Monetized?

Is My Website Over-Monetized?

Yes.

00:29:38  |   Mon 02 Jun 2025
Focus 7

Focus 7

Note to self.

00:31:20  |   Fri 30 May 2025
Using AI to Scale Content (2 Methods)

Using AI to Scale Content (2 Methods)

Writing scripts and answering questions.

00:33:40  |   Thu 29 May 2025
My Most Productive Day Ever

My Most Productive Day Ever

Let me tell you about it.

00:33:56  |   Wed 28 May 2025
Setting Up A 3-Tier Pricing Structure

Setting Up A 3-Tier Pricing Structure

It's working!

00:24:54  |   Tue 27 May 2025
Using Customer Service To Increase Revenue

Using Customer Service To Increase Revenue

This is a no-brainer.

00:34:26  |   Mon 26 May 2025
The Helpful AF Business Strategy

The Helpful AF Business Strategy

It's simple, but effective.

00:35:41  |   Fri 23 May 2025
The ONE Thing to Make Sales Easier

The ONE Thing to Make Sales Easier

It's marketing.

00:30:18  |   Thu 22 May 2025
Good Decisions With Bad Outcomes

Good Decisions With Bad Outcomes

I got this idea from Seth Godin.

00:29:12  |   Wed 21 May 2025
Let’s Drink and Talk About Vacation

Let’s Drink and Talk About Vacation

Okay?

00:22:58  |   Tue 20 May 2025
The Hook is All That Matters

The Hook is All That Matters

And Smee too.

00:22:45  |   Mon 19 May 2025
How I Treat AI Like An Employee

How I Treat AI Like An Employee

And he keeps making popcorn during his lunch break and stinks up the whole building!

00:36:11  |   Fri 16 May 2025
Q&A: Paid Newsletters, E-Commerce SEO, and Social Media Comments

Q&A: Paid Newsletters, E-Commerce SEO, and Social Media Comments

Answering 3 questions in 1 episode. This has never been done before.

00:34:53  |   Thu 15 May 2025
Does The Work Ever End?

Does The Work Ever End?

No. And that's the point.

00:35:51  |   Wed 14 May 2025
I'm Tired

I'm Tired

...

00:28:36  |   Tue 13 May 2025
A Pep Talk For Creators

A Pep Talk For Creators

Ra ra sis boom bah!

00:48:01  |   Mon 12 May 2025
How Many CTAs Does it Take To Make The Sale?

How Many CTAs Does it Take To Make The Sale?

Is it a problem to promote multiple CTAs? Or should there just be one CTA? 

00:41:56  |   Fri 09 May 2025
Make The Internet A Better Place

Make The Internet A Better Place

There are two routes we can go down. I can't tell you which to pick. That's your decision.

00:26:38  |   Thu 08 May 2025
Focus 6

Focus 6

A reminder.

00:29:53  |   Wed 07 May 2025
The Problem and Opportunity of Running a Seasonal Business

The Problem and Opportunity of Running a Seasonal Business

You can go all in on your business, but the business only succeeds for 6 months. What do you do with the rest?

00:35:45  |   Tue 06 May 2025
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