Icons Behind Brands is an online magazine & knowledge sharing platform for Marketing, Advertising, branding industry, where we feature pioneers, icons, and people who have made landmark success in their domain and created themself or their organization a great brand. To understand their journey and challenges to make a strong brand in today's competitive and distracting environment.In the last 8 months, we have interviewed more than 40 industry stalwarts and more than 200+ videos are up on our YouTube channel. All the interviews can be viewed at ( https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q )IBB is stepping into the future of communications, podcasting. Globally, people listen to podcasts/audio 5x more than watching videos. And with 57.6 million listeners, India has emerged as the third-largest podcast listening market and we’re extremely excited to be part of this digital growth. Stay Tuned for exciting & knowledgeful upcoming conversations.
Today having a customer-centric approach to marketing is critical. As per a stat by Epsilon, 80% of consumers are more likely to buy when offered personalized experiences.
Mr. Vaibhav has a long track…
If you're looking to get some expert insights on digital marketing and wish to know how an industry leader thinks of it, this episode is just for you.
We are bringing the highly talented Mr. Vaibhav M…
Digital Marketing has become a popular theme of discussion with the industry being valued at 500+ billion dollars today.
In our next episode, we have invited someone who has a knack for marketing and…
Our conversation with Ms. Srijeeta Chatterjee Brand and Communications Lead, Shell India is out now!
The marketing world is wide enough.
What is executive leadership?
How to run your brand globally?
How…
Icons Behind Brand's upcoming episode features, the talented Ms. Srijeeta Chatterjee Brand and Communications Lead, Shell India
In our talk with Ms. Srijeeta Chatterjee, we closely and deeply answer c…
Our guest for the upcoming episode, Ms. Srijeeta Chatterjee Brand and Communications Lead, Shell India is here to share her interesting and mindful perspective on marketing.
Ms. Srijeeta is a highly p…
Our conversation with Ms. Maya Venkatesh, Managing Director, APAC - Affinity Answers, is out now!
What is managerial leadership?
How to run your brand efficiently?
In this episode, How does the concept…
Icons Behind Brand's upcoming episode features Ms. Maya Venkatesh, Managing Director, APAC - Affinity Answers
Ms. Maya Ventakatesh is an experienced marketing leader. She had been in the field for ov…
Our guest for the upcoming episode, Ms. Maya Venkatesh-Managing Director, APAC - Affinity Answers
Ms. Maya Venkatesh has enough experience of over 25 years in leadership roles and has worked with vari…
Our conversation with Ms. Arti Singh -Founder and Managing Director, Connectexp, is out now!
What is the key to building long-term relationships with customers?
How to make your brand a customer-frien…
Icons Behind Brand's upcoming episode features Ms. Arti Singh, Founder, and Managing Director, Connectexp
Ms. Arti is an experienced marketist. She has also worked as the Vice President of Hyperspace.…
Our guest for the upcoming episode, Ms. Arti Singh, Founder, and Managing Director, Connectexp,
The idea of minimalistic communication paves forward toward a deeper level of customer engagement?
Showc…
Our conversation with Mr Bipul Chandra Managing Director, Ducati , India, is out now!
What is managerial leadership?
How to run your brand globally?
How to pick up and build a baseline in the automobi…
Icons Behind Brand's upcoming episode features Mr Bipul Chandra , Managing Director, Ducati , India
Mr Bipul is an experienced marketing manager. He has worked with Bajaj, Tata Motors, Ashok Leyland a…
Our guest for the upcoming episode, Mr Bipul Chandra Managing Director, Ducati , India,
Mr Bipul Chandra stands with a wide and in depth 23 years of experience in the automobile industry.He has work…
Our interview with Mr Sanjeev Shukla, Co-founder of Terra Bliss Pvt. Ltd. is now out!
Check out this amazing episode and learn from the 30 years of experience this marketing maestro has after working…
The next episode of Icons behind brands features Mr Sanjeev Shukla who has about 30 years of experience of working in the world of advertisements, branding and marketing. He is the co-founder of Terr…
Our guest for the next episode, Mr. Sanjeev Shukla, is the co-founder of Terra Bliss Pvt. Ltd. and has about 3 decades of experience of working in the field of advertisements. He also has been a part…
Our conversation with Mr Sudipta Sarkar CEO and Founder, CXsphere is out now!
What is executive leadership?
How to run your brand globally?
How to pick up the new opportunities that lay ahead?
In this e…
Icons behind brand’s upcoming episode features Mr Sudipta Sarkar CEO and Founder , CXsphere
In our talk with Mr Sudipta, we closely experience his journey from an engineer to an entrepreneur. Perhaps …