Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking.
Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies.
The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.
It’s not uncommon for me to hear from the audience or clients that they are technology adverse. With the average age of an installer in the industry being over 50 years old, it’s really…
It’s not easy to grow a business and make it efficient. Many of us struggle to make it happen and it doesn’t help that the trades are full of guys with lots of pride and stubbornness. W…
What is it that you actually sell as an installation contractor? If your answer is installs, you are dead wrong. That is what you do but it is not what you sell. You are selling a solut…
Do you ever worry about the tax man coming after you? What about any other government agency? Do you even know who can and what it truly takes to avoid getting in trouble? I’m sure most…
How many times do you follow up with a potential client before you move on? What kind of follow up system do you have? Does any of it involve education? Did you know that the average bu…
Struggling to manage just the field operations? What’s it like to add on the books, marketing, scheduling, deliveries, and bidding? Wearing all the hats is a difficult task that is only…
Have you heard bad stories about useless business coaches who don’t produce results? Does the idea of hiring one just completely turn you off? I can’t blame you, not one bit. There are …
I hear stories from retail store owners all the time on how potential subs come in and ask if they are hiring and then the follow up is how much do you pay. This is a horrible approach …
Where do you even begin starting a business? Many of us just end up out on our own after we learn the skillset thinking that’s all we need. It’s not the case and business knowledge is n…
We have all seen the jack of all trades guys, or the guy that offer carpet, hardwood, tile, sheet goods, etc. How about the guys and gals that are doing residential one week and commerc…
In most cases the sales persons handles the sales of a project. What happens if the installer can upsell a design floor while working on the project? What about the occasional neighbor …
The economy ebbs and flows which means our businesses do as well. Some are better at planning ahead than others. For those that may be struggling to find work right now with an economy …
Where do you actually make money? I used to think it was in the field. That was where I did the work that produced the revenue for the company. Therefore you make your money in the fiel…
Where do you find employees? How do you recruit? How do you retain them? All great questions that are consistently asked. Most of the time we are finding guys and gals from current empl…
Traditionally in the trades, boys will follow in their father’s footsteps and pick up the family business. This is a timeless tale. Only in modern society has it begun to change where k…
Starting a business is rough. Just because you know how to do something does not mean you know how to sell it. From there is only gets more complicated as you have to learn how to marke…
What’s the difference between being a painter, welder, plumber, framer, flooring installer, tile setter, or stone mason? What’s the difference between the country you live in compared t…
How much is too much? The pricing debate is proposed again. What should you be charging to complete your projects? Ken Ballin made a post about a bid for a $2500 backsplash and part of …
How do you deal with pushy clients? How do you handle them controlling the project, materials, schedule, etc? Are you not the professional? What happens when trust is lost or not establ…
I can’t trust anyone to do it as well as me. No one does it how I train them to do it. If I’m not there, they take shortcuts. No one will ever take as much pride in the company as I do.…