Fail n' Grow

In this episode of Fail and Grow, Wilma meets Sophie Hedestad, CEO Noxit, and former top executive at Meltwater and Netigate. Sophie shares her extensive experience with OKRs (Objectives & Key Result…

In this episode of Fail and Grow, Wilma sits down with Marcus Möller, former growth leader at BrightBid—one of Europe's top SaaS success stories 📈—and current CEO of Meetric, a cutting-edge AI soluti…

In this episode of Fail and Grow, Wilma welcomes Robert Bråkenhielm, founder and CEO of Resultify—one of HubSpot's leading global partners. Robert openly shares stories of both success and hilarious …

Why do some sales teams consistently outperform the rest? The secret lies in data-driven decision-making. In this episode together with Johanna Korhonen from Dear Lucy, we dive into how to simplify a…

Operational Excellence – How do successful companies do more with less? In this episode, we dive into the key strategies for maximizing efficiency, increasing profitability, and scaling without unnec…

Ingrid Bonde Åkerlind is a Principal at Oxx and a former executive at Volumental and BlaBlaCar. Ingrid is a true expert in pricing and has written the complete go-to-market toolkit for Oxx. Oxx is a …

Felix Mörée, is a partner at Axholmen, specialized in pricing for SaaS and tech. Felix has published four books on commercial excellence and has advised >50 companies on marketing, pricing, and sales…

Wouter Dieleman has experience of working with 100+ marketing and B2B sales during his previous years at HubSpot agencies. Wouter has now niched into Account Based Marketing (ABM) and has, as a freel…

Anna Hansen brings extensive experience in customer success and customer retention from her time as CCO at the CRM company Lime Technologies. She is currently serving as the Chief Pricing Officer, of…

Alexandru Stan has been an entrepreneur for many years and in this episode he shares his beliefs and fails about pricing.

Alexandru is currently the founder of Tekpon, the first marketplace for SaaS c…

Now is the time to renew ourselves and discover our future ICP (Ideal Customer Profile). Allocate resources to map out what is needed to be competitive in the future and to be prepared for success wh…

Teemu Ilola has gained extensive experience in building a successful and profitable outbound sales organization on an international scale during his years at Leadoo. With roles as Sales Director UK a…

Mathias is one of the co-founders of the revenue and profitability agency specializing in B2B companies with complex sales structures, Salesonomics. They serve as a strategic growth partner, achievin…

Andreas Sjölund the Co-Founder and former CRO at Quinyx and franctional CRO at Ingrid is contributing his wide and spot on expertise for international expansion. 

Andreas has a deep understanding of h…

"OPEX, which stands for Operational Excellence, may sound like a big, fancy term, but if you break it down, it essentially means aligning your strategies and processes with your overall goals and bec…

Per Tjernberg is the CEO and Co-Founder of Pipelips. Founded after 10+ years working in Talent Acquisition in a variety of roles and decided that it's time to do something new in the space. The probl…

Niilo Fredrikson has an impressive career and is the CEO of the public company Efecte. Efecte is the perfect choice for companies between 500-10 000 employees in the need for a ITSM system and prefer…

00:00-02:27 Intro
02:57-07:52 Nimas funniest work related f*ck up? 
07:57-34:34 Today's topic: 10x your resources by successfully implementing AI
14:42 - How one starts with integration of AI?
23:59 - Ho…