EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
Step into the future of SEO with the EDGE, where Cyrus Shepard reveals how to harness the power of personal content and brand authority in a world increasingly influenced by AI. Learn why authenticit…
Join us as Cyrus Shepard shares the evolving relationship between brand and SEO, setting the stage for businesses to thrive in today's digital landscape.
Explore the profound shifts that are shaking…
Greg Finn jumps into the Paid Ad news focus this week. Friend of the show; it’s always a good time when he is around!
What do you think about Google's ambitious prediction that AI will craft mesmeriz…
Everyone’s lit up with AI advancements, but what about our privacy? Erin Sparks and Michael Lewittes dive into the ethics and privacy concerns surrounding AI, shedding light on the rapid information …
Duncan Alney of Firebelly joins the EDGE to give his take on Social Media news and trends. A long-time friend of the show, we got him on board to dig into what we should be paying attention to in Soc…
Michael Lewittes swings back around to the EDGE to discuss a current and concerning topic, AI content and its effect on journalism.
Michael brings his quarter-century of media experience to the table…
Sara Taher joins the EDGE team this week to have a focused discussion of AI and SEO in the news. From China's deep-sea AI shake-ups to Meta monetizing threads and Google's evolving search Quality Rat…
Busy doesn't always mean productive. How do you balance the need for continued content with the need for quality? Paula Mejia, VP of Enterprise Marketing from WIX Studio, shares her insights on maint…
Is your brand braced for the seismic shifts that Large Language Models (LLMs) are creating in the search landscape? Cindy Krum from Mobile Moxie joins us for her new regular spot in SEO News from the…
We dive into enterprise marketing management with Paula Mejia, Vice President of Enterprise Marketing at WIX Studio in this episode. Paula brings a wealth of knowledge from her nine-year journey with…
This week, we've got a jam-packed session covering the latest and most pressing news in digital marketing and SEO. Top Stories: we discussed the recent merger of Getty and Shutterstock and its implic…
Our EDGE Tool Series continues with the second episode with Ryan Jones, Marketing at SEOTesting.com. Dig into this thing, it’s a blast!
We dive deep into the world of SEO testing with Ryan as we exp…
We continue our EDGE Tool Series with Ryan Jones, Marketing at SEOTesting.com. This is a fantastic tool for A/B testing for your SEO efforts.
We discuss Ryan’s nearly decade-long tenure in digital ma…
Mark Williams-Cook continues on the EDGE with the last show of 2024 - discussing his recent findings of a Google bug exploit that shows us a HUGE insight into ranking factors. Learning from the endpo…
Our LAST News show of the year! Thanks to all of our listeners for making this year another successful year for EDGE of the Web! Let us know your thoughts of the show at https://ratethispodcast.com/E…
Mark Williams-Cook is back on the EDGE, diving into the shifting landscape of search engines and SEO, where generative AI tools like Search GPT and ChatGPT are trying to steal the spotlight. But let’…
We reached out across the pond, and we got him, Andrew Optimisey joins us on the EDGE this week!
We tackle a lot in a short time frame: marketing shortcuts and data ownership are at the top of the he…
In this episode of EDGE of the Web, we sit down with Jon Gillham, the seasoned entrepreneur and founder/CEO of Originality AI, to explore the intersection of artificial intelligence and content strat…
We’re joined by Jon Gillham, a seasoned entrepreneur and the CEO of Originality AI, a cutting-edge tool designed to detect human vs. AI-generated content.
We'll explore Originality AI's impressive ac…
It’s Going To Be OK!
Kevin Indig jumped into the host seat for Erin while he was away!
Kevin and Jacob discuss the DOJ's continued push for Google's break-up of products, specifically Google Chrome.…