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eCommerce Impact Podcast - Podcast

eCommerce Impact Podcast

Hear how founders launched and grew their eCommerce brands, plus get tips from the expert agencies and strategists who support them. Every two weeks, Jessie Healy, Founder and CEO of Webtopia, sits down with some of the biggest movers and shakers in the world of sustainable eCommerce. About your host - Jessie Healy is the former head of Performance Marketing for Etsy, and 4 years ago founded Webtopia - a growth agency for mission-driven eComm brands. See more on www.ecommerceimpactpodcast.com

Business Marketing Entrepreneurship Education How To
Update frequency
every 14 days
Average duration
35 minutes
Episodes
63
Years Active
2022 - 2025
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What Your Customer Wants But Can’t Tell You with Melina Palmer

What Your Customer Wants But Can’t Tell You with Melina Palmer

Melina Palmer is an award-winning podcaster and author of several books about neuroscience and marketing -  today she is here to talk about how behavioural economics affect your business and consumer…

00:30:23  |   Tue 05 Mar 2024
Good to Great: Key shifts to take an eCommerce brand to 8 figures in 2024

Good to Great: Key shifts to take an eCommerce brand to 8 figures in 2024

Something a little different this week - a fireside chat between  Webtopia’s CMO/Founder - Jessie Healy, our CEO Tristram Dyer and our Head of Growth - Ben Dyer about the 4 key marketing shifts to be…

00:27:55  |   Wed 21 Feb 2024
Organic Social ROI - How to Win at Social by Measuring What Matters

Organic Social ROI - How to Win at Social by Measuring What Matters

This week I chatted to Emeric Ernoult, the Co-Founder of Agorapulse (social media management platform used by more than 11,000 businesses across 180 countries) about social media strategies that conv…

00:31:15  |   Thu 08 Feb 2024
Revolutionizing Retention: Decoding the Customer Lifecycle with Alex Greifeld

Revolutionizing Retention: Decoding the Customer Lifecycle with Alex Greifeld

With more than a decade of experience in eCom & digital marketing, retention marketing expert Alex Greifeld shares her insights on life cycle marketing. 


In this episode, we dive deep on topics of- 

  • Ke…
00:35:13  |   Wed 17 Jan 2024
How To Sell Hamburgers for $214 with Pricing Psychology Expert Melina Palmer

How To Sell Hamburgers for $214 with Pricing Psychology Expert Melina Palmer

Melina Palmer is an award-winning podcaster and author of several books about neuroscience and marketing -  today she is here to blow our minds with insight into the way we price products. Her new bo…

00:40:30  |   Thu 28 Dec 2023
Ads Unleashed: Barry Hott's Recipe for Creative that Stops People in Their Tracks

Ads Unleashed: Barry Hott's Recipe for Creative that Stops People in Their Tracks

With more than half a BILLION in ad spend under his belt - Barry Hott knows a thing or two about making ads that convert. In this episode he dishes the dirt on both his unique approach to Ugly Ads an…

00:43:27  |   Tue 12 Dec 2023
The Marketing Framework behind a $150M Agency - Hawke Media CEO Eric Huberman

The Marketing Framework behind a $150M Agency - Hawke Media CEO Eric Huberman

This week I sat down with one of the sharpest minds in marketing - Hawk Media CEO Eric Huberman, Hawke Media is now valued at over $150 million, and one of the fastest growing marketing agencies in t…

00:32:12  |   Fri 24 Nov 2023
Master The Art of Selling on Amazon with Hamish Conway

Master The Art of Selling on Amazon with Hamish Conway

In this podcast episode, we cover topics on- 

  • At what stage should you start selling their product on Amazon
  • What categories of products are best on Amazon
  • Why are the the first 18 months crucial 
  • Launch…
00:37:38  |   Tue 14 Nov 2023
The Email Playbook for Black Friday and Peak Season

The Email Playbook for Black Friday and Peak Season

This week, I sat down with Webtopia’s very own email marketing lead Mo Magdy to chat - Mo breaks down the exact playbook we are running for our 7 and 8 figure clients so you can steal our secrets. 

In…

00:25:36  |   Tue 31 Oct 2023
Finally Get Friendly With Your Ecomm Data - Courtney Lindau Lee

Finally Get Friendly With Your Ecomm Data - Courtney Lindau Lee

If you have been avoiding the data in your eComm business - then this is the episode for you. Courtney Lindau Lee is here to make it easy for you to get comfortable with your eComm data - and learn h…

00:38:33  |   Wed 18 Oct 2023
Unlocking the eCommerce Treasure Trove: AI, Conversion, and Customer Psychology with Eric Melchor

Unlocking the eCommerce Treasure Trove: AI, Conversion, and Customer Psychology with Eric Melchor

This week, join us as we take a deep dive into: 


  • How to maximize average order values
  • The biggest conversion rate optimization mistakes - and how to avoid them
  • How you can review and edit AI-generated c…
00:31:33  |   Tue 26 Sep 2023
Geek Out With Us: What's working now on Meta and Google Ads

Geek Out With Us: What's working now on Meta and Google Ads

This weeks episode is a special one!

I sat down with the senior media-buyers from Webtopia - to find out what is working now in the ad accounts - stay tuned to find out more on:

  • Success we are seeing w…
00:39:07  |   Mon 18 Sep 2023
How Mr Beast’s Feastables is revolutionizing Customer Experience with Jess Cervellon

How Mr Beast’s Feastables is revolutionizing Customer Experience with Jess Cervellon

This week I sat down with the hilarious and whip-smart Jess Cervellon from Feastables, to chat about all things customer experience. In this jam-packed episode you’ll learn: 

How to make each customer…

00:42:02  |   Tue 12 Sep 2023
How 22 year old Olivier Momma scaled his Ecomm to $35 M in revenue in just 6 years

How 22 year old Olivier Momma scaled his Ecomm to $35 M in revenue in just 6 years

Show Notes-

Insider secrets to a massive Kickstarter campaign

Pre-campaign preparation and lead generation for Kickstarter

Ekster’s journey: From initial campaign to phenomenal growth

Building a strong …

00:30:26  |   Thu 24 Aug 2023
Kurt Elster spills everything you need to know about the 2023 Shopify Editions Updates

Kurt Elster spills everything you need to know about the 2023 Shopify Editions Updates

This week I sat down with Kurt Elster - the internet’s resident expert on all things Shopify. 

If you are wondering why to pay attention to in this latest update, and how it is all going to work - the…

00:34:32  |   Tue 08 Aug 2023
Winning with creative - training episode on to create ads that actually convert!

Winning with creative - training episode on to create ads that actually convert!

Host Jessie is here to spill the beans and empower you with insider knowledge that'll revolutionise your ad game! In this special episode Jessie shares a training on her agency’s framework to create …

00:21:40  |   Wed 19 Jul 2023
How Good Buy Gear drove 190% year over year growth with content and social media marketing

How Good Buy Gear drove 190% year over year growth with content and social media marketing

Ready to take your brand to new heights? This week we are joined by fast-growing recycled baby-gear Good Buy Gear's Brand Communications Lead, Maddy McLean. In this episode we dive into valuable insi…

00:27:03  |   Tue 04 Jul 2023
What is Live Shopping and Could it be Right for Your Ecomm Store?

What is Live Shopping and Could it be Right for Your Ecomm Store?

In this special mini podcast episode, we interview Elena Miller , a live shopping host for an established German eComm brand, to hear all about the concept of live shopping and its integration into t…

00:14:04  |   Fri 30 Jun 2023
The powerful landing page optimisation process that doubled conversion rates for a beauty brand

The powerful landing page optimisation process that doubled conversion rates for a beauty brand

Our guest this week Kanika Misra of Boston-based CRO agency Bedabedagrowth blew my socks off! In this episode she breaks down, step by step CRO process her agency has developed - sharing the incredib…

00:34:43  |   Tue 20 Jun 2023
Bootstrapped to a successful exit with the power of Email Marketing

Bootstrapped to a successful exit with the power of Email Marketing

This week we have EComm brand founder Israa Alrawi  here to tell the amazing story of how she took a bootstrapped drop-shipping brand from scale to exit within 3 years, by focussing relentlessly on h…

00:29:12  |   Tue 06 Jun 2023
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