Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
In this episode of Do This, Not That, host Jay Schwedelson welcomes Amanda Cole, CMO of Bloomreach, to explain the increasingly important concept of Agentic AI and how it’s revolutionizing e-commerce…
In this episode of Do This, Not That, host Jay Schwedelson takes on two questions in the “Ask Us Anything” segment—one about leveraging ChatGPT’s free image generator for social media content, and a …
In this episode of Do This, Not That, host Jay Schwedelson delivers his weekly quick-hit roundup of marketing trends, business news, and pop culture observations. From LinkedIn’s new video performanc…
In this episode of The Bathroom Break, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This Not That dive into the seven deadly sins of marketing. With a mix of practic…
In this episode of Do This, Not That, host Jay Schwedelson interviews TJ Cantwell, owner of Studio 28 Tattoos in New York City. They discuss the importance of customer reviews, how to handle negative…
In this episode of "Do This, Not That," host Jay Schwedelson dives into the ultimate tactics for writing email subject lines that can significantly boost open rates. He presents actionable strategies…
In this episode of Do This, Not That, host Jay Schwedelson interviews Michael Barber, formerly the head of global marketing and managing director of Grow Schools UK. He is now the CMO of StarTech.com…
In this episode of the "Do This, Not That" podcast, host Jay Schwedelson tackles pressing marketing questions, including how to keep lead generation alive amid budget cuts. With a blend of humor and …
In this episode of "Do This, NOT That," host Jay Schwedelson dives into the current marketing landscape, particularly focusing on the implications of tariffs and the importance of adjusting marketing…
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dish out quick marketing tips while celebrating Jay's birthday. They also discuss reposting strategies across social med…
In this episode of "Do This, Not That," host Jay Schwedelson dives into a transformative trend in marketing: transparency. He discusses how sharing the data you have on your customers can significant…
In this episode of "Do This, Not That," host Jay Schwedelson interviews Courtney Elmer, founder of PodLaunch and host of "Insider Secrets to a Top 100 Podcast." They dive deep into the world of podca…
In this episode of "Do This, Not That," host Jay Schwedelson answers your pressing questions about business and life. He redefines seasonal marketing campaigns and how consumer behavior toward future…
In this episode of the "Do This, Not That" podcast, host Jay Schwedelson dives into the latest updates in marketing and pop culture. From Facebook's return to its roots with an updated friends tab to…
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson share quick email marketing tips that listeners can implement right away. The dynamic duo brings their expertise from th…
In this episode of "Do This, Not That," host Jay Schwedelson welcomes Greg Wise, co-founder and chief customer officer at OneScreen.ai, to discuss out-of-home advertising and marketing. This marks th…
In this episode of "Do This, Not That," host Jay Schwedelson declares that content is not king! He goes into detail about how the titles of your content and offers matter more than the content itself…
In this episode of "Do This, Not That," host Jay Schwedelson shares a little-known tip on enhancing click-through and conversion rates. Jay offers actionable advice, including a unique strategy invol…
In this episode of "Do THIS, Not That" podcast, host Jay Schwedelson discusses the latest trends in marketing, business, and social media, with a focus on the growing importance of short-form video a…
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson share easy marketing tips that won't break the bank. Learn simple ways to boost brand presence, grow your audience, and …