Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
- Update frequency
- every day
- Average duration
- 12 minutes
- Episodes
- 463
- Years Active
- 2023 - 2025
Ep. 103- WOW! ==> Amy Porterfield! 50 MILLION PODCAST DOWNLOADS! #1 Marketing Expert in U.S. joins the show!
In this episode of Do This, Not That, host Jay Schwedelson interviews Amy Porterfield, an online marketing expert who has built multiple 8-figure businesses. They discuss common myths and pitfalls wh…
EP. 102- AI PROMPT ENGINEER = BIG BUCKS? The OFFICE Reboot!! I What's Up THIS WEEK
In this short, weekly episode, Jay Schwedelson talks about the emerging role of prompt engineers in AI and whether it's a viable long-term career path. He also shares updates on X, formerly Twitter, …
EP. 101- SEND MORE EMAIL!?! [GUEST EPISODE] w/ Mary Keough
In this episode of the Do This Not That podcast, host Jay interviews Mary Keough, Director of Product and Content Marketing at CoLab Software. They have a lively discussion on email marketing, person…
100th EPISODE! ONE CHANGE = 55% INCREASE in CLICKS! and I am CLUELESS! I Jay's Scoop
In this 100th episode of "Do This, Not That", host Jay Schwedelson shares his optimal email sending schedule for both business and consumer marketing. He also stresses the importance of "no agenda ma…
EP. 99- Should You Start a PODCAST? CELEB Sightings?? I Ask Us ANYTHING
In this lighthearted episode, host Jay answers listener questions about whether they should start their own podcast and shares a funny story about getting sick after overindulging at a celebrity chef…
EP. 98- LinkedIn TV? HAPPY GILMORE 2? I What's Up THIS WEEK
In this short weekly podcast episode, Jay Schwedelson discusses the latest happenings in marketing and business. He talks about LinkedIn's new connected TV ad offering, Meta's expansion of AI labelin…
EP. 97- 3 NEW TEST IDEAS! (how to leverage IMPOSTER SYNDROME to get HUGE BOOST!) I Jay's Scoop
In this episode solo episode, Jay Schwedelson shares some easy new email and social media test ideas that can help boost engagement. He discusses leveraging "imposter syndrome" with the number "101" …
EP. 96- [GUEST Episode] DIRECT MAIL? Offline Data for ONLINE? Erik Koenig PRES at SeQuel Response (Fastest Growing Direct Response Agency)
In this episode of the Do This, Not That podcast with Jay, President at SeQuel Response, Erik Koenig discusses how to leverage offline data to improve marketing campaigns, particularly for online adv…
EP. 95- MEAN GIRLS and 20% of CLICKS LOST! I Ask Us ANYTHING
In this short Ask Us ANYTHING episode, host Jay Schwedelson answers a business question from John about responding to old sales emails and driving more opportunities. Jay shares data on the long tail…
EP. 94- LinkedIn is NOW TikTok? What's Up THIS WEEK
In this week's "What's Up THIS WEEK" episode, Jay Schwedelson discusses the latest marketing news and trends, including LinkedIn testing a new TikTok-style video feature, the power of using emojis in…
EP. 93- YOU HAVE NEVER TESTED THIS! 5 New Offers [Business and Consumer – NEW!] I Jay's Scoop
In this episode of the Do This, Not That podcast, host Jay Schwedelson shares 5 new marketing offer ideas that are working well in 2023. He covers promotion ideas for webinars, social media, email, a…
EP. 92- SECRETS to B2B INFLUENCER MKTG [GUEST] Brianna Doe: Ranked TOP 50 LinkedIn Creator WORLDWIDE!
In this engaging podcast episode, Jay invites Brianna Doe, the CMO of Influence by Verbatim, a leading B2B influencer marketing agency, to take us on a journey through the world of influencer marketi…
EP. 91- AI MISTAKE to AVOID! and MY BDAY! Ask Us ANYTHING
In this short "Ask Us ANYTHING" episode of his podcast, Jay Schwedelson tackles a work question about using AI to generate content and a "ridiculous question" about how he celebrates his birthday. Li…
EP. 90- BIG YouTube Change! LinkedIn Gaming?? What's Up THIS WEEK
In this week's "What's Up THIS WEEK" episode, Jay Schwedelson discusses some of the latest happenings related to AI legislation and policy, trends in online media like YouTube implementing AI content…
EP. 89 - SECRET to SUCCESS? (with ACTIONABLE tips to make it happen!) I Jay's Scoop
This podcast discusses the importance of consistency in business and marketing. Jay Schwedelson argues that consistency is key to beating competitors and shares data and examples of how consistent po…
EP. 88- Turning 40,000 Customers Into REAL Relationships GUEST: CMO of Marigold Wendy Werve I EXPERT QUICK TIPS
In this episode of Do This, NOT That, host Jay Schwedelson interviews Wendy Werve, the Chief Marketing Officer of Marigold. They discuss Wendy's career path from journalism and politics into marketin…
EP. 87- I CRIED During The NOTEBOOK…and EASY BOOST to CLICKS for Blogs, Social Posts, and Email…I Ask Us ANYTHING
In this short episode, Jay, host of "Do This, NOT That" answers a work-related question about using email subject line tactics in other marketing channels, as well as a more ridiculous question about…
EP. 86- ONE DAY [Netflix]…TikTok Creators Turn to EMAIL? l WHAT’S UP THIS WEEK
In this week's "What's Up This Week" episode, host Jay provides updates on current events and pop culture, including the TikTok ban, the rise of collaborations in marketing, the impact of March Madne…
EP. 85- OFFERS Working RIGHT NOW! (psst...you're doing it wrong) l Jay's Scoop
In this episode of the podcast, host Jay Schwedelson discusses how marketers should adjust their messaging and campaigns during the March-April timeframe when audiences start caring less about outloo…
EP. 84- AVOID this AI Mistake! with INFLUENCER Ross Simmonds l Expert Quick Tips
In this episode of "Do This, Not That", host Jay Schwedelson interviews Ross Simmonds, founder and CEO of Foundation Marketing, about using AI to improve content marketing and distribution. They disc…