Welcome to "Confident Content," the ultimate podcast for small business owners who want to create marketing content with confidence. I'm Rachel Klaver, your trusted content marketing coach, and I'm here to empower you every step of the way.
In each episode of "Confident Content," we dive deep into the world of content creation, equipping you with the knowledge and support you need to become a pro in crafting captivating marketing materials. Whether it's long or short-form content, including engaging blogs, compelling videos, or captivating captions, we cover it all. Consider this podcast your go-to resource for all your content creation needs.
But "Confident Content" is more than just expert advice from me. We bring in guest experts who share their invaluable insights and knowledge, providing you with diverse perspectives and strategies. Plus, we offer live coaching sessions where I personally work with small business owners like you, helping you fine-tune your content marketing strategies for optimal results.
Being a small business owner myself, I understand the challenges of finding the time, energy, and focus to create effective marketing content. With over twenty years of experience in content marketing, I've honed my skills and developed my own system, which I share with my "Content Masterwebbers" and in my book, "Be a Spider, Build a Web."
"Confident Content" is your gateway to building a sticky content web that effectively markets your business. I'm bringing my wealth of knowledge and experience directly to you, so you can grow your business with confidence.
Subscribe to "Confident Content" today and gain access to practical, up-to-date, step-by-step tactics and strategies that will not only attract your target audience but also align with your values and goals. Get ready to embark on an exciting journey of confidence-building in content creation.
Let's unleash the power of your content together. Join me on "Confident Content" and let's get ready to get confident with our content!
If there’s a weak area in my content marketing, it’s likely to include hashtags.
I know they can still help us make an impact. I know that platforms will still use them to help us get our content in…
In the age of “it pays to be creative” how do you create content that helps people choose you? How do you create this sort of content and what should it look like?
In this live coaching session I wor…
One of the biggest mistakes we make in our marketing is trying to get people to “get ready” to work with us, instead of talking to people who already know they need someone like us.
While there is a…
Still thinking about Tiktok and not sure where to start? Or perhaps had a go, and can’t work out how it all works? Join me in a live coaching session as I work with business coach Alana Swain as we …
If you don’t have any sort of lead magnet for your business, you’re missing out on sales! It’s one of my high priority content marketing tasks with my clients, straight after ‘sorting out your email”
…We’re part three on the mission to find out where you can work on your content marketing (and we’re focusing on social media content for this episode)
In this episode we’re focusing on the NOTICED st…
We’re part two on the mission to find out where your content marketing isn’t firing. And we’re now in the middle of your customer journey and how it fits into your marketing
In this episode we’re foc…
We’re on a mission to find out where your content marketing isn’t firing. And we’re going to go backwards.
We often focus on “how to grow an audience”. But I always focus on how to look after the …
Today, I'm diving into a topic that's close to my heart: transforming your mindset towards email marketing.
We're going to explore the incredible power of email marketing and how it has the potential…
One of the questions I ask my content coaching clients is how many posts they will commit to creating a week on their primary platform. Before they answer I’ll slide in “and the minimum is three”.
So…
Welcome welcome welcome!
This is the very first episode of CONFIDENT CONTENT, a podcast designed to help you become more confident in your content marketing
Confidence allows us to be generous with o…
Welcome to CONFIDENT CONTENT.
Are you a small business owner looking to create marketing content with confidence? Well, this is just for you!
Welcome to "Confident Content," the podcast that provide…