What if you could attract the people you actually WANT to work with, render the competition irrelevant, and get paid to do what only YOU can do? The Captivate and Convert Podcast with Christy Cegelski will show you how. As a connection-driven conversion copywriter and email strategist, Christy talks all things copywriting, marketing, and branding. Each week she'll share tips and strategies designed to help you become known in your niche so you'll have ZERO competition, as well as in-depth conversations with other online biz experts. Expect a few fun, thought-provoking "Christy Questions" that just might make you shift in your seat a little bit (because that's the stuff you really want to know!)
“My service is a movement. And when you work with me, your brand will get a sustainable upgrade.”
— Anna Rosa Parker
What do you do when you lose it all?
You build it back up - even better than before…
People love taking quizzes. It’s why savvy biz owners use them as part of their marketing strategy — and why you should, too.
This episode’s guest, Christen Schneider, is a legit authority on usi…
“Because of our experiences that are individual and unique to us, we have the ability to change people’s lives in a specific way.”
— Erin Neuhardt
Today’s episode is all about being seen.
There’s a lot…
“I actually think there’s more room for creativity WITHIN my structure, because I base it off of when my brain is working best on certain things.”
— Jill Wise
Ready to supercharge your productivity wi…
“If you feel pulled towards something and you can’t stop thinking about it, there’s a reason.”
— Christy Cegelski
Are you pressing pause on the thing you REALLY want to do because you're afraid that A…
“A lot of people focus on just being on page one… but you also have to rank for the right phrases”
— Per Andreasen
Want to take your SEO to OMG?
My guest Per Andreasen used his mad SEO skills to rank i…
“The online world is so flooded. I teach that you should build that brand foundation first, before you even worry about social media.”
— Taylor Daniels
I’ve heard your requests, and now I’m delivering…
Believe it or not, there's a prerequisite to writing emails that sell...
You need to have subscribers who actually open and engage with your newsletters.
But if you happen to have a pretty big chunk of…
“I’ve just always had the attitude of like ‘I’ll figure it out when I get there’ and ‘why not me?’”
— Brittany McBean
What do you think life will be like when your biz hits that magical six figures?
My…
“When we’re in the eye of our own hurricane, it doesn’t make any sense.”
— Kasey Mathews
Do you make excuses every time an opportunity comes up that aligns with what you want for yourself?
Why do we DO…
“Sometimes people share for the sake of sharing, but my philosophy is always that it’s got to be customer-focused. We need to share our messages through the eyes of the people that we’re serving.”
— …
“The types of cold pitches that I think of as ethical have only one recipient. They’re clearly crafted for that one brand or that one decision-maker, and they’re targeting a specific problem rather t…
“Creating a basic email marketing funnel for them allowed them to bring in more leads on a consistent basis and automate the sales process.”
— Christy Cegelski
For my first year in business, give or t…
How is your LinkedIn game?
The site is a great place for freelancers and service providers to hang out, because it’s where business people network.
But it can be hard to figure out how to harness its …
“It wasn’t just a passion project where we were only doing a podcast and that was it. We just didn’t know what else it was going to become.”
— Rob Marsh
The magic that can grow from a simple podcast i…
“I’m 100% here for anything that makes life easier.”
— Christy Cegelski
I’m switching gears just a little bit for this episode of Captivate + Convert…
… and I’m actually super excited about it!
Allow me…
Cara Alwill always dreamed of becoming a best-selling author… but adding Master Life Coach and 'major inspiration to female entrepreneurs across the globe' to her title was an unexpected twist!
Cara s…
“The P.I. Method is really how I am able to create such high-converting copy.”
— Nicola Moors
Copywriter Nicola Moors has a unique approach to market research — she calls it the P.I. Method!
In additio…
“You can have all the strategies in the world from the top online business gurus, but if you’re struggling some way — physically, mentally, spiritually — you’re not going to be able to do what you ca…
“Times of giving myself a break really just open up the space for creativity.” — Christy Cegelski
When it comes to launching a business, approach is everything.
My guest, Kaley Sparling, knows that al…