Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!
On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart.
You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you.
Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.
You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com
Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.
Are you using Instagram stories to attract and nurture clients? Whether you love or hate Instagram, it's a social tool that you can make work for you! For me, Instagram stories is where I engage with…
If you set up your Google Business profile when you first started your business, but haven't touched it since, you might be missing out on visibility opportunities in your business! From optimization…
I believe that there is a direct correlation between your level of organization in the systems in your business and your level of profitability. A lot of creatives look a lot more professional on the…
Our time is limited, especially during the summer months. Doing less, but with more intention could be the secret to staying sane this summer while also growing your business without burning out. The…
Can I let you in on a little secret? This year, I have a goal of doubling my take-home pay in my business. Through using the Profit First method, I'm hoping to increase my revenue and increase my tak…
I recently hit 60k subscribers on Youtube and as I reflect on my time creating content on the platform, there are a lot of things I've learned along the way. In today's episode, I'm sharing three sur…
If you are ready to start attracting dream clients who see your trustworthiness and credibility, it might be time to look at how you're presenting yourself online. Say goodbye to haggling over your p…
When others doubt you, it makes it hard to want to keep going, but I believe entrepreneurs are resilient. In today's episode, we're discussing overcoming critics, haters, negativity, self doubt and w…
If you work less than full-time hours in your business, than you are in good company today. Five years ago, when my daughter was born, I made an intentional decision to scale back on how much I worke…
Are you using data to make informed and aligned decisions in your business? In today's episode, we're diving into how you can make data-driven decisions that improve your business, along with what ty…
As a part of this business reboot series, one of my goals is to help you get more clients. I think a big part of that is through being seen by new people—it's time to amplify your presence! In today'…
As we dive into part two of the business reboot series, it's time to talk about your roadmap. In today's episode, we are creating a roadmap so you feel clear and organized in your plan.
If you’re enjo…
Welcome to our brand new series, The Business Reboot! Over the next four episodes, we're going to hit the reset button on our businesses to gain clarity, attract new clients, and fall back in love wi…
When you’re called to both, it can feel like you are being pulled in one million directions at all times. Not only do you have to make an unreasonable amount of decisions in a day, but we’re also dis…
Welcome back to our Ask Joy series, where I'm answering your listener-submitted questions here on the podcast! In today's episode, we're discussing team building, delegation, and running multiple bra…
If you're ready to stop making up your marketing each week or month as you go along, this episode is going to be your guide. It's time to end the "spray and pray" marketing strategy you've been pieci…
Today we're celebrating 100 episodes of Called to Both, the podcast for the ambitious woman raising both children and growing a business that she loves. As we celebrate, I want to share some of the b…
From maternity leaves to sabbaticals, taking time off from your business takes a lot of thought and intentional planning. As entrepreneurs and self-employed business owners, we don't have PTO or comp…
If you've ever found yourself scrolling and scrolling through your phone to find a specific photo to post on social media, scroll no more. This episode is for you—I'm sharing the exact system I use t…
While there are so many topics we cover here on the podcast, I wanted to answer the questions of our listeners! I recently put a poll up on my Instagram stories asking you all what you wanted to know…