Built For The Game with Rob Cressy
Welcome to Built For The Game, where we help entrepreneurs win in business & life for the long haul. Rob Cressy guides you on a journey of personal growth & creative excellence, helping you develop the habits, routines, mindsets, and AI strategies that top 1% performers use. That way you can be your best, do what you love, and show up powerfully in all areas of your life.
Personal Development
Education
Entrepreneurship
Mindset
Business
Marketing
Personal Growth
Self-Improvement
Self Improvement
- Update frequency
- every 5 days
- Average duration
- 18 minutes
- Episodes
- 676
- Years Active
- 2016 - 2025
EP-174 Chris Zoller, Director of Marketing at Everlast - Storytelling & Community
Chris Zoller, Director of Marketing and Product Development for Everlast Worldwide, joins Brian Cristiano and Rob Cressy to talk about what it is like marketing an icon brand and pushing it into new …
00:18:04 |
Fri 10 Mar 2017
EP-173 Social Media Week NYC Panel Recap
At the 2017 Social Media Week in New York Brian Cristiano hosted a panel alongside Megan Ryan, from the Atlanta Hawks, and Daniel Roberts, from Yahoo Finance, where they talked about sports, content,…
00:10:55 |
Thu 09 Mar 2017
EP-172 Lindsey Naber, Director of Marketing, Rawlings Sporting Goods
Lindsey Naber, Director of Marketing for Rawlings Sporting Goods, joins Brian Cristiano and Rob Cressy to talk about Rawlings 130 year history and how they’ve been able to sustain their excellence. H…
00:14:48 |
Wed 08 Mar 2017
EP-171 Jonathan Cane, Founder of City Coach - Breaking 2:00 Marathon
Jonathan Cane, Founder of City Coach, joins Brian Cristiano and Rob Cressy to talk about the running community, brands who are doing a good job of embracing it, plus Nike’s marketing campaign around …
00:18:06 |
Tue 07 Mar 2017
EP-170 James Royer, Dir. of Digital Media & Strategy, Kansas City Chiefs
James Royer, Director of Digital Media & Strategy for the Kansas City Chiefs, joins Brian Cristiano and Rob Cressy to share his keys to success for delivering engagement. The Chiefs ranked number one…
00:15:59 |
Mon 06 Mar 2017
EP-169 Giving Fans Their 15 Seconds of Fame
Everyone loves to see their name in lights, especially fans at sporting events who are always trying to get on the Jumbotron, Kiss Cam, or get a quick glimpse on TV. 15SOF reached a partnership with …
00:10:43 |
Fri 03 Mar 2017
EP-168 Why Are Sports Ratings Down?
Sports ratings are down across the board for the major sports. Why is this? Brian Cristiano and Rob Cressy dish about why declining sports TV ratings are only telling one side of the story. It’s not …
00:22:06 |
Thu 02 Mar 2017
EP-167 MLB Using Facebook Live & Creative Ways To Execute It
Major League Baseball has launched Facebook live studio shows just in time for Spring Training. Content has included the first two innings of the Boston Red Sox game, “Bartolo Cam”, and a commercial …
00:15:38 |
Wed 01 Mar 2017
EP-166 Organic & Paid Social Strategies For Sports Brands & Teams
Let’s get tactical. What are the best ways to increase awareness via organic and paid social strategies? Brian Cristiano and Rob Cressy drop a ton of actionable knowledge from their own experiences o…
00:19:11 |
Tue 28 Feb 2017
EP-165 The Value of Consistency in a Social Media Handle
How important is having the same social media handle across all platforms? What if your handle isn’t easy to spell? Does it actually matter?Brian Cristiano and Rob Cressy dish about the value of cons…
00:11:22 |
Mon 27 Feb 2017
EP-164 Monster Energy NASCAR Models Won’t Change Outfits
Monster Energy has said that they won’t have their models at NASCAR races change their risque outfits despite some criticism voiced on social media after the Clash at Daytona. Monster is in its first…
00:12:06 |
Fri 24 Feb 2017
EP - 163 Kara Hutchinson, Director of Marketing, Boston Celtics - Rich History & Isaiah Thomas
Kara Hutchinson, Director of Marketing for the Boston Celtics, joins Brian Cristiano and Rob Cressy to share insight into what it was like marketing around the Big 3 (Paul Pierce, Kevin Garnett, and …
00:15:38 |
Thu 23 Feb 2017
EP-162 Going Off About Snapchat’s IPO
Snapchat filed for their IPO and people are losing their collective shit. Brian Cristiano and Rob Cressy dedicate this entire episode to talking about all things Snapchat. What is their likelihood of…
00:23:41 |
Wed 22 Feb 2017
EP-161 Sports Publishing & Monetization: How To Solve This Giant Problem
Sports publishers are finding it increasingly difficult to stay in business thanks to a shift from desktop to mobile consumption, which is harder for publishers to monetize, and the inventory they ar…
00:14:53 |
Wed 22 Feb 2017
EP-160 Is Gatorade’s Sponsorship of the NBA D-League A Good Thing?
Gatorade just became the new title sponsor of the NBA D-League, marking the first time one of the four big U.S. professional sports leagues has named an entitlement sponsor. The league will now be ca…
00:12:57 |
Tue 21 Feb 2017
EP-159 NBA All-Star Weekend Musings & Snapchat
NBA All Star Weekend took place in New Orleans this past weekend and unfortunately did not deliver on what is usually a phenomenal NBA product. One of the main reasons is the lack of excitement surro…
00:13:24 |
Mon 20 Feb 2017
OTR - Standards Of A Leader
What makes a great leader? In their conversation with a sports marketing class at the University of Dubuque, Brian Cristiano and Rob Cressy dish about the qualities and standards for great leadership…
00:05:30 |
Thu 16 Feb 2017
OTR - Have A Vision
Do you have a vision for what you want to accomplish today, tomorrow, this year, the next 10 years? In their conversation with a sports marketing class at the University of Dubuque, Brian Cristiano a…
00:06:25 |
Thu 16 Feb 2017
EP-158 Dannon Hulskotter, Vice President of Marketing & Fan Engagement, Minnesota Vikings - #NSF17
Dannon Hulskotter, Vice President of Marketing & Fan Engagement, for the Minnesota Vikings, joins Brian Cristiano at the National Sports Forum to talk about how the team approaches fan engagement, th…
00:21:25 |
Wed 15 Feb 2017
EP-157 Kris Koivisto, Manager of Digital Content, Portland Trail Blazers - Digital Innovation
Kris Koivisto, Manager of Digital Content for the Portland Trail Blazers, joins Brian Cristiano and Rob Cressy to talk about how the Trail Blazers recently won the NBA’s Digital Innovators of the Yea…
00:18:58 |
Wed 15 Feb 2017
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